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Coca-Cola Socialism

Author: Radina Vučetić

Publisher: Central European University Press

Published: 2018-06-20

Total Pages: 362

ISBN-13: 9633862019

This book is about the Americanization of Yugoslav culture and everyday life during the nineteen-sixties. After falling out with the Eastern bloc, Tito turned to the United States for support and inspiration. In the political sphere the distance between the two countries was carefully maintained, yet in the realms of culture and consumption the Yugoslav regime was definitely much more receptive to the American model. For Titoist Yugoslavia this tactic turned out to be beneficial, stabilising the regime internally and providing an image of openness in foreign policy. Coca-Cola Socialism addresses the link between cultural diplomacy, culture, consumer society and politics. Its main argument is that both culture and everyday life modelled on the American way were a major source of legitimacy for the Yugoslav Communist Party, and a powerful weapon for both USA and Yugoslavia in the Cold War battle for hearts and minds. Radina Vučetić explores how the Party used American culture in order to promote its own values and what life in this socialist and capitalist hybrid system looked like for ordinary people who lived in a country with communist ideology in a capitalist wrapping. Her book offers a careful reevaluation of the limits of appropriating the American dream and questions both an uncritical celebration of Yugoslavia’s openness and an exaggerated depiction of its authoritarianism.

Social Inequalities and Discontent in Yugoslav Socialism

Author: Rory Archer

Publisher: Routledge

Published: 2016-03-31

Total Pages: 211

ISBN-13: 1317053958

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Socialist countries like Yugoslavia garnered legitimacy through appealing to social equality. Yet social stratification was characteristic of Yugoslav society and increased over the course of the state's existence. By the 1980s the country was divided on socio-economic as well as national lines. Through case studies from a range of social millieux, contributors to this volume seek to 'bring class back in' to Yugoslav historiography, exploring how theorisations of social class informed the politics and policies of social mobility and conversely, how societal or grassroots understandings of class have influenced politics and policy. Rather than focusing on regional differentiation between Yugoslav republics and provinces the emphasis is placed on social differentiation and discontent within particular communities. The contributing authors of these historical studies come from diverse disciplinary backgrounds, linking scholarship from the socialist era to contemporary research based on accessing newly available primary sources. Voices of a wide spectrum of informants are included in the volume; from factory workers and subsistence farmers to fictional television characters and pop-folk music superstars.

Remembering Utopia

Author: Breda Luthar

Publisher: New Academia Publishing, LLC

Published: 2010

Total Pages: 469

ISBN-13: 0984406239

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"The history of socialism lacks close accounts of the texture of life in the margins of society, which include narratives of the feelings, experiences and practices of ordinary people. This book provides them and undermines persisting interpretations of 'real' life under socialism, which rely on macro-studies of social structures and on the political and institutional histories of socialism. As such, the book is also an attempt to de-Westernize the discourse on Central/ Eastern Europe as Europe's periphert or its Orient. The culture of memory is evoked either through oral traditions or textual analyses of records of the public discourse. Both facets contribute to a cultural history of the era of socialism in Yugoslavia between 1945 and 1980 (Tito's death)" -- from back cover.

Limits and Possibilities

Author: Bogdan Denis Denitch

Publisher: U of Minnesota Press

Published: 1990

Total Pages: 190

ISBN-13: 0816618437

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Yugoslav Socialism

Author: Harold Lydall

Publisher: Oxford University Press, USA

Published: 1986

Total Pages: 318

ISBN-13:

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Drawing on a wide range of Yugoslav materials, this book describes the origins and development of the unique Yugoslav economic system of 'socialist self-management'. It highlights the achievements and shortcomings of this distinctive industrial economic system and provides a revealing pictureof how the system operates in practice and how this differs from the theory.

Art Work

Author: Katja Praznik

Publisher: University of Toronto Press

Published: 2021-06-29

Total Pages: 228

ISBN-13: 1487538197

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In Art Work, Katja Praznik counters the Western understanding of art – as a passion for self-expression and an activity done out of love, without any concern for its financial aspects – and instead builds a case for understanding art as a form of invisible labour. Focusing on the experiences of art workers and the history of labour regulation in the arts in socialist Yugoslavia, Praznik helps elucidate the contradiction at the heart of artistic production and the origins of the mystification of art as labour. This profoundly interdisciplinary book highlights the Yugoslav socialist model of culture as the blueprint for uncovering the interconnected aesthetic and economic mechanisms at work in the exploitation of artistic labour. It also shows the historical trajectory of how policies toward art and artistic labour changed by the end of the 1980s. Calling for a fundamental rethinking of the assumptions behind Western art and exploitative labour practices across the world, Art Work will be of interest to scholars in East European studies, art theory, and cultural policy, as well as to practicing artists.

Beyond Marx and Tito

Author: Sharon Zukin

Publisher: CUP Archive

Published: 1975-03-28

Total Pages: 320

ISBN-13: 9780521206303

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This study examines the distance between theory and practice in the lives of ordinary Yugoslavs living under socialist self-management.

Yugoslav Communism

Author: Charles Zalar

Publisher:

Published: 1961

Total Pages: 412

ISBN-13:

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The Rise and Fall of Socialist Yugoslavia

Author: Sergej Flere

Publisher: Rowman & Littlefield

Published: 2019-09-06

Total Pages: 365

ISBN-13: 1498541976

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This book examines the relationship between nationalism and the rise and fall of Yugoslavia under the rule of Josip Broz Tito. It deals particularly with the interactions between communist and intellectual elites. The authors analyze elites’ initial enthusiasm about the Yugoslav federation and how, with time, they found themselves unable to suppress the nationalists in Yugoslavia. Other scholars have argued that, in a certain sense, Tito’s Yugoslavia proved to be a “hatchery” for the nations that once constituted Yugoslavia, making them ever closer to “completeness.” However, as the authors highlight in this study, this process was one of conflict. The personal role of Tito as an arbiter was essential, although, for the majority of his time in power, he did not act as a dictator. His departure was strongly felt in the 1980s, when ethnic entrepreneurial activity began to flourish—and when ethnic and political relations had gone out of control. While a significant part of this book follows the chronology of ethnic elite interaction in communist Yugoslavia, the global context of Yugoslavia’s rise and fall is taken into account. The authors also use Yugoslavia as a case study to test the validity of nationalism studies more generally.