Writing High-Tech Copy That Sells

Writing High-Tech Copy That Sells PDF

Author: Janice M. King

Publisher: Wiley

Published: 1995-02-20

Total Pages: 288

ISBN-13: 9780471042594

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A compact, practical reference containing step-by-step guidance through the process of planning, designing, writing, contracting and producing marketing and promotional materials for technology-based products. Covers all the ins and outs of technical copywriting including how to handle international markets, cultural biases and computer jargon. Features ideas for nonprint marketing such as video, E-mail, fax and interactive presentations. Numerous examples are drawn exclusively from the high-tech industry.

How to Write Copy That Sells

How to Write Copy That Sells PDF

Author: Ray Edwards

Publisher: Morgan James Publishing

Published: 2016-02-16

Total Pages: 186

ISBN-13: 1630475025

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Communicate with potential customers—and persuade them to buy: “The best copywriting teacher I know.” —Michael Hyatt, New York Times–bestselling author of Your Best Year Ever This book is for everyone who needs to write copy that sells—including copywriters, freelancers, and entrepreneurs. Writing copy that sells without seeming “salesy” can be tough, but is an essential skill. How to Write Copy That Sells offers tips for crafting powerful, effective headlines and bullet points, reveals the secrets of product launch copy, and supplies specific copywriting techniques for: email marketing websites social media direct mail traditional media ads, and more “Ray invites you into his inner sanctum where he opens his real-life copywriting toolkit . . . Get this book!” —Judith Sherven, PhD, and Jim Sniechowski, PhD, bestselling authors of The Heart of Marketing

How to Write Copy That Sells

How to Write Copy That Sells PDF

Author: Ray Edwards

Publisher: Morgan James Publishing

Published: 2016-02-16

Total Pages: 186

ISBN-13: 1630475025

DOWNLOAD EBOOK →

Communicate with potential customers—and persuade them to buy: “The best copywriting teacher I know.” —Michael Hyatt, New York Times–bestselling author of Your Best Year Ever This book is for everyone who needs to write copy that sells—including copywriters, freelancers, and entrepreneurs. Writing copy that sells without seeming “salesy” can be tough, but is an essential skill. How to Write Copy That Sells offers tips for crafting powerful, effective headlines and bullet points, reveals the secrets of product launch copy, and supplies specific copywriting techniques for: email marketing websites social media direct mail traditional media ads, and more “Ray invites you into his inner sanctum where he opens his real-life copywriting toolkit . . . Get this book!” —Judith Sherven, PhD, and Jim Sniechowski, PhD, bestselling authors of The Heart of Marketing

The Online Copywriter's Handbook

The Online Copywriter's Handbook PDF

Author: Robert W. Bly

Publisher: McGraw-Hill Education

Published: 2003-02-20

Total Pages: 340

ISBN-13: 9780658020995

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The Web has developed its own set of rules and attitudes for writing hard-hitting marketing copy. Robert Bly's The Online Copywriter's Handbook is the first practical and authoritative guide to what exactly those rules are and how they differ from writing for print audiences. From novices just taking their first copywriting steps to veterans looking to add impact and results to their online efforts, it covers everything from general fundamentals of writing effective copy to specific Web copywriting tips and traps.

How to Write Copy That Sells

How to Write Copy That Sells PDF

Author: Vladimir Malyuga

Publisher: Independently Published

Published: 2019-02-06

Total Pages: 70

ISBN-13: 9781796288933

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Attention of Businessmen, Entrepreneurs, and Copywriters! As Easily and it is Simple to Write Text That Sells Without Necessity to Apply in Advertising Agencies These Are Techniques Written and Tested by Me and Examples for Creating Selling Texts ●Stop sweating for weeks on texts that don't sell ●Stop wasting money on ads that don't grab the attention of your targeted audience My experience and practice since 2010 in creating sales texts guarantee customers complete satisfaction in increasing sales of goods and services Take All Methodologies and Examples in My Book "How to Write Copy That Sells" The Guide to Copywriting Secrets for Businessmen, Entrepreneurs and Copywriters Table of contents Part 1. How to create a resume copywriter Part 2. How to write the text "About the Company" Part 3. Accepting Copywriting "Problem + Desired Solution" Part 4. 18 Ways to kill advertising text Part 5. 99 Marketing ideas for copywriting Part 6. Commercial suggestion Part 6.1. The formula for writing the heading Part 6.2. Offer Part 6.3. Deadline Part 6.4. Call to action Part 7. Conclusion ● Do you want to learn how to write texts that sell? ● Do you want to increase the sales of goods and services? ● Take all the techniques and examples in my book "How to Write Copy That Sells" Applying my methodologies and examples your sales will grow on 200%-300% Imagine the envious glances and shouts of your competitors! Discover the Secrets of Writing a Marketing Text for Yourself! Click the "ORDER" button at the Top of this Page ! Get Your Book Right Now Avail My by Methodologies and Examples and Already in a Week will Get Explosion of Sales! *** Buy the Paperback version of this book, and Kindle eBook version for FREE ***

Web Copy that Sells

Web Copy that Sells PDF

Author: Maria Veloso

Publisher: AMACOM Div American Mgmt Assn

Published: 2013

Total Pages: 322

ISBN-13: 0814432514

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With the rise of social networks, "Twitterized" attention spans, and new forms of video content, the techniques that worked in crafting attention-grabbing, clickable, and actionable online copy a few years ago are simply not as effective today. Thoroughly revised, the third edition of Web Copy That Sells gives readers proven methods for achieving phenomenal success with their online sales and marketing efforts. They will learn to: * Use psychological tactics that compel Web surfers to buy * Create effective, highly-targeted Facebook ads * Test copy to maximize response * Write online marketing video scripts that sell * Craft compelling copy for interactive advertising banners * Produce high-converting video sales letters * And more Proven and practical, Web Copy That Sells shows how to quickly turn lackluster sites into "perpetual money machines," streamline key messages down to irresistible "cyber bites"...and ensure that Web copy, e-mail, and marketing communications pack a fast, powerful-and sales generating-punch.

Becoming a Public Relations Writer

Becoming a Public Relations Writer PDF

Author: Ronald D. Smith

Publisher: Routledge

Published: 2012

Total Pages: 434

ISBN-13: 0415888026

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Aimed at students of public relations, this fourth edition provides practical writing instruction for those preparing to enter the public relations profession. It uses a process approach to address a variety of writing formats and circumstances.

The Everything Guide To Writing Copy

The Everything Guide To Writing Copy PDF

Author: Steve Slaunwhite

Publisher: Simon and Schuster

Published: 2007-06-14

Total Pages: 304

ISBN-13: 1440524033

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The Everything Guide to Writing Copy is a step-by-step guide to writing effective copy for a variety of media including print, web, radio, trade journals, and much more. Packed with tips and tricks used by the pros, this valuable resource teaches you to promote products and services, build brands, and write copy that boosts your company’s bottom line. Features expert strategies for you to: -Write compelling headlines, tag lines, and leads -Avoid common copywriting mistakes -Strengthen brand development -Start a freelance copywriting business -Write copy for all media-print, radio, TV, and websites Whether you’re a professional copywriter or just starting out, The Everything Guide to Writing Copy will inspire you to create innovative, sales-generating advertising and marketing pieces.