Social Marketing to Protect the Environment

Social Marketing to Protect the Environment PDF

Author: Doug McKenzie-Mohr

Publisher: SAGE Publications

Published: 2011-05-11

Total Pages: 257

ISBN-13: 1412991293

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Social marketing takes key marketing principles and applies them to campaigns and efforts to influence social action. In Social Marketing to Protect the Environment, the focus turns to the environment, and how social marketing can be successful to change environmental behaviour. The text begins with a definition of the Social Marketing Model and includes a discussion of various tools that can be used to develop social marketing strategies. It then moves into sections on Residential-Related Behaviours and Commercial-Related Behaviours. These sections follow a consistent format and: - Describe a variety of environmental issues - Give examples of the numerous changes in behaviours and/or practices that would contribute to reducing the problem - Provide mini-cases that illustrate the successful use of social marketing principles along with tools to influence this behaviour in similar situations - Review what worked and what could have been improved. A final section provides future directions and recommendations.

Towards a Cultural Politics of Climate Change

Towards a Cultural Politics of Climate Change PDF

Author: Harriet Bulkeley

Publisher: Cambridge University Press

Published: 2016-09-15

Total Pages:

ISBN-13: 1316785378

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Towards a Cultural Politics of Climate Change provides a new perspective on how climate change matters in policy-making, business and everyday life. It argues that the work of low carbon transitions takes place through the creation of devices, the mobilisation of desires, and the articulation of dissent. Using case studies from the US, Australia, and Europe, the book examines the creation and contestation of new forms of cultural politics - of how a climate-changed society is articulated, realized and contested. Through this approach it opens up questions about how, where and by whom climate politics is conducted and the ways in which we might respond differently to this societal challenge. This book provides a key reference point for the emerging academic community working on the cultural politics of climate change, and a means through which to engage this new area of research with the broader social sciences.

A Better Planet

A Better Planet PDF

Author: Daniel C. Esty

Publisher: Yale University Press

Published: 2019-10-22

Total Pages: 416

ISBN-13: 030024889X

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A practical, bipartisan call to action from the world’s leading thinkers on the environment and sustainability Sustainability has emerged as a global priority over the past several years. The 2015 Paris Agreement on climate change and the adoption of the seventeen Sustainable Development Goals through the United Nations have highlighted the need to address critical challenges such as the buildup of greenhouse gases in the atmosphere, water shortages, and air pollution. But in the United States, partisan divides, regional disputes, and deep disagreements over core principles have made it nearly impossible to chart a course toward a sustainable future. This timely new book, edited by celebrated scholar Daniel C. Esty, offers fresh thinking and forward-looking solutions from environmental thought leaders across the political spectrum. The book’s forty essays cover such subjects as ecology, environmental justice, Big Data, public health, and climate change, all with an emphasis on sustainability. The book focuses on moving toward sustainability through actionable, bipartisan approaches based on rigorous analytical research.

Monthly Catalog of United States Government Publications

Monthly Catalog of United States Government Publications PDF

Author: United States. Superintendent of Documents

Publisher:

Published: 1977

Total Pages: 992

ISBN-13:

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February issue includes Appendix entitled Directory of United States Government periodicals and subscription publications; September issue includes List of depository libraries; June and December issues include semiannual index

Science for Better Environment

Science for Better Environment PDF

Author: Sam Stuart

Publisher: Elsevier

Published: 2015-12-04

Total Pages: 1009

ISBN-13: 1483160491

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Science for Better Environment: Proceedings of the International Congress on the Human Environment (HESC) focuses on the applications of science in health, human settlements, and protection of the environment. The selection first offers information on the background of HESC, including human settlements and habitat, environment and development, natural disasters, and energy. The text then discusses human’s place in natural ecosystems, along with essential properties of ecosystem, auto-regulation in ecosystem, and collapse of symbiosis between human and nature. The compilation presents a summary of the environmental problems in Japan, including progress and outstanding issues in the environmental field. The water pollution from 1970 to 1975 and air pollution control in the country are underscored. The text also explains the development of antipollution laws in the country. Topics include local government antipollution laws, creation of antipollution laws, and clarifying the responsibility of industries in antipollution drives. The book also touches on the role of scientists in the task of achieving a better environment; challenges of stress on human health in urban ecosystems; and environmental problems on a global scale. The selection is a dependable reference for readers interested in the application of science for the improvement of the environment.