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Wiley Pathways Small Business Accounting

Author: Lita Epstein

Publisher: John Wiley & Sons

Published: 2008-08-25

Total Pages: 432

ISBN-13: 047019863X

When it comes to operating a small business, it doesn't matter how good the idea is if the accounting behind the operations isn't solid. Now readers have a resource that covers the accounting tools and strategies that will help them run a successful company. They'll gain a strong foundation in basic accounting and then progress to accounting strategies for service businesses. They'll also learn about basic accounting procedures and find ways to utilize accounting techniques for a merchandising business.

Wiley Pathways Finance

Author: Ronald W. Melicher

Publisher: John Wiley & Sons

Published: 2006-09-22

Total Pages: 604

ISBN-13:

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Building on Melicher and Norton's Finance: Introduction to Institutions, Investments, and Management, 12th edition, this text creates a concise introduction to the general principles of a finance course. Introducing Finance defines basic terms and concepts, describes the key features and characteristics of strategies and tools that practitioners use in their field, and provides students with a strong background with which to apply their newly acquired knowledge.

Wiley Pathways Human Resource Management

Author: Max Messmer

Publisher: John Wiley & Sons

Published: 2007-10-05

Total Pages: 416

ISBN-13: 0470111208

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Wiley Pathways Human Resource Management walks readers through the steps involved in managing the most important component of a company - its employees. The skills-based approach covers everything from designing a new position and the interview process to administering benefits and managing workplace safety so students will be able to apply their knowledge in a professional setting.

Wiley Pathways Finance Reprint

Author: Ronald W. Melicher

Publisher: Wiley

Published: 2009-11-17

Total Pages: 0

ISBN-13: 9780470392140

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How do financial markets and institutions affect businesses and individuals? How do firms raise funds? How can an individual use markets and institutions to meet their own personal goals? In order to answer these questions, a reader must have a strong understanding of financial markets and institutions. This concise book provides the necessary information, presenting the general principles of finance and showing how they are applied in the field.

Wiley Pathways Marketing

Author: Alexander Hiam

Publisher: John Wiley & Sons

Published: 2006-08-18

Total Pages: 5

ISBN-13: 0471790796

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You can get there Where do you want to go? You might already be working in a business setting. You may be looking to expand your skills. Or, you might be setting out on a new career path. Wherever you want to go, Marketing will help you get there. Easy-to-read, practical, and up-to-date, this text not only helps you learn fundamental marketing concepts; it also helps you master the core competencies and skills you need to succeed in the classroom and beyond. The book's brief, modular format and variety of built-in learning resources enable you to learn at your own pace and focus your studies. With this book, you will be able to: * Develop an effective marketing plan designed to reach your target audience. * Assess buying factors and estimate marketing effectiveness in buying situations. * Learn how to segment and target markets. * Conduct market research, including primary and secondary research methods, and quantitative and qualitative methods. * Develop and manage products, and learn how to use product packaging and labeling to your advantage. * Make the most of marketing channels. * Implement merchandising and direct marketing strategies. * Understand the factors to consider when setting prices. * Pump up marketing communications with great visuals, writing, and attention-getting strategies. * Choose the best possible advertising options for your marketing plan. * Learn how to handle public relations tasks, prepare reasonable impact scenarios, and use press releases to tell a story. * Use the internet to market your products. Wiley Pathways helps you achieve your goals When it comes to learning about business, not everyone is on the same path. But everyone wants to succeed. The new Wiley Pathways series in Business helps you achieve your goals with its brief, inviting format, clear language, and focus on core competencies and skills. The books in this series--Business Communication, Finance, Marketing, Business Math, and Real Estate--offer a coordinated curriculum for learning business. Learn more at www.wiley.com/go/pathways.

Wiley Pathways Personal Finance

Author: Vickie L. Bajtelsmit

Publisher: Wiley Global Education

Published: 2012-04-13

Total Pages: 529

ISBN-13: 1118313275

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Personal Finance, the latest text in the business series in the Wiley Pathways imprint, helps students learn to budget, manage taxes, consumer credit, and loans while also providing the knowledge and skills needed to make good financial decisions including, automobiles or housing purchases and leases, investing in stocks and bonds, and planning for retirement.

Wiley Pathways Business Math

Author: Steve Slavin

Publisher: John Wiley & Sons

Published: 2006-11-17

Total Pages: 309

ISBN-13: 0470007192

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You can get there Where do you want to go? You might already be working in a business setting. You may be looking to expand your skills. Or, you might be setting out on a new career path. Wherever you want to go, Business Math will help you get there. Easy-to-read, practical, and up-to-date, this text not only helps you learn fundamental mathematical concepts needed for business, it also helps you master the core competencies and skills you need to succeed in the classroom and beyond. The book's brief, modular format and variety of built-in learning resources enable you to learn at your own pace and focus your studies. With this book, you will be able to: * Understand the business uses of percent calculations. * Solve business problems using algebraic equations. * Learn why stores markup and markdown their inventory. * Calculate different types of discounts. * Examine different banking options. * Compare personal, sales, and property taxes and the implications of taxing income, property, and retail sales. * Calculate simple and compound interest and learn how each affects the future value of money. * Explore the uses of promissory notes, mortgages, and credit cards and how to calculate the cost of each. * Learn different ways to determine the loss of value of business property and equipment, and the effect of depreciation on taxes. * Examine financial statements and learn how to read the income statement and the balance sheet. * Learn how to calculate the mean, median, mode, and range of data. Wiley Pathways helps you achieve your goals When it comes to learning about business, not everyone is on the same path. But everyone wants to succeed. The new Wiley Pathways series in Business helps you achieve your goals with its brief, inviting format, clear language, and focus on core competencies and skills. The books in this series--Finance, Business Communication, Marketing, Business Math, and Real Estate--offer a coordinated curriculum for learning business. Learn more at www.wiley.com/go/pathways.

Wiley Pathways Introduction to Database Management

Author: Mark L. Gillenson

Publisher: John Wiley & Sons

Published: 2007-03-16

Total Pages: 1011

ISBN-13: 0470101865

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You can get there Where do you want to go? You might already be working in the information technology field and may be looking to expand your skills. You might be setting out on a new career path. Or, you might want to learn more about exciting opportunities in database management. Wherever you want to go, Introduction to Databases will help you get there. Easy-to-read, practical, and up-to-date, this text not only helps you learn fundamental database design and management concepts, it also helps you master the core competencies and skills you need to succeed in the classroom and in the real world. The book's brief, modular format and variety of built-in learning resources enable you to learn at your own pace and focus your studies. With this book, you will be able to: * Appreciate the key role of data in daily business operations and strategic decisions. * Understand databases, database management systems, and SQL, the software on which they are based, from the ground up. * Know how to gather and organize critical business information, design a database based on this information, and retrieve and modify that information in a useful manner. * Use accepted data modeling procedures to design a relational database. * Master the concept of data normalization and the use of standard normalization rules. * Explore critical real-world issues including application integration and securing data against disclosure and loss. Wiley Pathways helps you achieve your goals Not every student is on the same path, but every student wants to succeed. The Information Technology series in the new Wiley Pathways imprint helps you achieve your goals. The books in this series--Introduction to Databases, Introduction to Programming Using Visual Basic, Introduction to Operating Systems, Networking Basics, Windows Network Administration, Network Security Fundamentals, and PC Hardware Essentials--offer a coordinated information technology curriculum. Learn more at www.wiley.com/go/pathways

Wiley Pathways Personal Finance

Author: Vickie L. Bajtelsmit

Publisher: Wiley

Published: 2007-03-16

Total Pages: 0

ISBN-13: 9780470111239

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Whether looking to create and adhere to a budget or trying to best utilize consumer credit and loans, Personal Finance will help readers make smart financial decisions throughout their lives. Guiding them all the way through to retirement, this book includes numerous real-world examples to easily show them how to apply the material. They'll gain a strong understanding of critical financial concepts as they better learn how to manage their finances properly.

Introduction to Personal Finance

Author: John E. Grable

Publisher: Wiley Global Education

Published: 2018-12-28

Total Pages: 624

ISBN-13: 1119547482

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Every financial decision we make impacts our lives. Introduction to Personal Finance: Beginning Your Financial Journey is designed to help students avoid early financial mistakes and provide tools needed to secure a strong foundation for the future. Using engaging visuals and a modular approach, instructors can easily customize their course to topics that matter most to their students. This course empowers students to define their personal values and make smart financial decisions that help them achieve their goals.