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What Is Typography

Author: David Jury

Publisher:

Published: 2016-10-06

Total Pages: 192

ISBN-13: 9781782404217

What is Typography? is a compact guide to the discipline that lies at the epicentre of design and communication. With three sections exploring issues, anatomy, and an analysis of an eclectic group of portfolios, the book explores the structures and acceptable variations of type. The anatomy section breaks down the elements of this discipline to look at individual tools and processes, methods of organizing information, the mechanics of type, and the various means of arranging and displaying type. Finally, it looks at how the chosen media, and consequent process of reproduction, underpins every aspect of design. The new edition of this classic handbook has been thoroughly revised and redesigned, with content focusing on typography's development in new media.

Typography for Lawyers

Author: Matthew Butterick

Publisher:

Published: 2015

Total Pages: 0

ISBN-13: 9781598392623

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"Originally released to great acclaim in 2010, Typography for Lawyers was the first guide to the essentials of typography aimed specifically at lawyers. Author Matthew Butterick, an attorney and Harvard-trained typographer, dispelled the myth that legal documents are incompatible with excellent typography. Butterick explained how to get professional results with the tools you already have quickly and easily. Revised and updated & the second edition includes: new topics such as email, footnotes, alternate figures, and OpenType features; avice for presentations, contracts, grids of numbers, and court opinions; technical tips covering the newest versions of Word and WordPerfect for Windows and OS X; new font recommendations, including two that are free; new essays on the font copyrights, screen-reading considerations, and typographic disputes that have reached the courts; a refreshed layout, featuring type features designed by the author."--from Amazon.com website.

H.F. Henderson: Understanding Molecular Typography

Author:

Publisher:

Published: 2019-10-08

Total Pages: 128

ISBN-13: 9781946433305

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Artist book by Woody Leslie that is a fictional textbook about the fictional science of molecular typography. Molecular typography is the study of the chemical and physical underpinnings of letters - letters are molecules composed of atomic building blocks known as typtoms. The book is designed as a field guide for the layman with scientific explanations and detailed character diagrams for all letters.

Lessons in Typography

Author: Jim Krause

Publisher: New Riders

Published: 2015-06-06

Total Pages: 656

ISBN-13: 0133993728

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Get hands on with type in this lesson-based addition to Jim Krause’s popular new Creative Core series on design fundamentals. In Lessons in Typography, you’ll learn the basics of identifying, choosing, and using typefaces and immediately put that knowledge to work through a collection of exercises designed to deepen and expand your typographic skills. After a crash course in type terminology, you’re encouraged to walk the talk with lessons and exercises on creating type-based logos, crafting personal emblems, choosing and using the right fonts for layouts, designing your own fonts, fine-tuning text like a professional, hand lettering, and more. Krause uses practical advice, humor, and page after page of visual examples to give you a complete education in designing with type that you can read in a matter of hours and continue to learn from over the course of your career. In Lessons in Typography, you’ll learn how to: Identify and discuss fonts like a design professional Choose and combine fonts effectively for use in your projects and layouts Create monograms and logos using existing typefaces and custom-built letterforms Modify fonts to meet your design’s specific needs Space letters properly using tracking, kerning, and leading and create eye-pleasing layouts Lessons in Typography is the third book in the New Riders Creative Core series, which provides instruction on the fundamental concepts and techniques that all designers must master to become skilled professionals. Additional titles in the series include Visual Design and Color for Designers.

Just My Type

Author: Simon Garfield

Publisher: Penguin

Published: 2011-09-01

Total Pages: 388

ISBN-13: 1101577819

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A hugely entertaining and revealing guide to the history of type that asks, What does your favorite font say about you? Fonts surround us every day, on street signs and buildings, on movie posters and books, and on just about every product we buy. But where do fonts come from, and why do we need so many? Who is responsible for the staid practicality of Times New Roman, the cool anonymity of Arial, or the irritating levity of Comic Sans (and the movement to ban it)? Typefaces are now 560 years old, but we barely knew their names until about twenty years ago when the pull-down font menus on our first computers made us all the gods of type. Beginning in the early days of Gutenberg and ending with the most adventurous digital fonts, Simon Garfield explores the rich history and subtle powers of type. He goes on to investigate a range of modern mysteries, including how Helvetica took over the world, what inspires the seeming ubiquitous use of Trajan on bad movie posters, and exactly why the all-type cover of Men are from Mars, Women are from Venus was so effective. It also examines why the "T" in the Beatles logo is longer than the other letters and how Gotham helped Barack Obama into the White House. A must-have book for the design conscious, Just My Type's cheeky irreverence will also charm everyone who loved Eats, Shoots & Leaves and Schott's Original Miscellany.

Designing with Type, 5th Edition

Author: James Craig

Publisher: Watson-Guptill

Published: 2012-05-16

Total Pages: 178

ISBN-13: 0823085600

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The classic Designing with Type has been completely redesigned, with an updated format and full color throughout. New information and new images make this perennial best-seller an even more valuable tool for anyone interested in learning about typography. The fifth edition has been integrated with a convenient website, www.designingwithtype.com, where students and teachers can examine hundreds of design solutions and explore a world of typographic information. First published more than thirty-five years ago, Designing with Type has sold more than 250,000 copies—and this fully updated edition, with its new online resource, will educate and inspire a new generation of designers.

The Elements of Typographic Style

Author: Robert Bringhurst

Publisher:

Published: 2019

Total Pages: 0

ISBN-13:

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The fourth edition, fully revised enlarged and reset in 2012, further updated in 2017. Version 4.3 of the 4th edition (2019) includes many updates; see title page verso for a list of pages.

The Little Book of Typographic Ornament

Author: David Jury

Publisher: Laurence King Publishing

Published: 2015-09-22

Total Pages: 0

ISBN-13: 9781780675893

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This little book contains a beautiful and varied collection of typographic ornaments sourced from specimen books of type foundries, dating from 1700. David Jury explains how the need for typographic ornaments arose and developed, and sets them in their historical context. The chapters cover natural forms; geometric forms; rules and borders; wreaths, borders and scrolls; and pictorial ornaments. The last chapter charts the rise of the graphic designer over the last century, and how modern designers are now reinterpreting these typographic ornaments into new forms of art. The Little Book of Typographic Ornament will be an invaluable reference for graphic designers, as well as providing a source of copyright-free images.

Designer's Guide to Typography

Author: Nancy Aldrich-Ruenzel

Publisher: Watson-Guptill Publications

Published: 1991

Total Pages: 168

ISBN-13:

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Articles describe the history and techniques of typographic design and selection, and discuss the use of various type faces for corporate graphics, advertising, desktop publishing, and other purposes.

Extra Bold

Author: Ellen Lupton

Publisher: Chronicle Books

Published: 2021-06-25

Total Pages: 223

ISBN-13: 1648960227

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Extra Bold is the inclusive, practical, and informative (design) career guide for everyone! Part textbook and part comic book, zine, manifesto, survival guide, and self-help manual, Extra Bold is filled with stories and ideas that don't show up in other career books or design overviews. • Both pragmatic and inquisitive, the book explores power structures in the workplace and how to navigate them. • Interviews showcase people at different stages of their careers. • Biographical sketches explore individuals marginalized by sexism, racism, and ableism. • Practical guides cover everything from starting out, to wage gaps, coming out at work, cover letters, mentoring, and more. A new take on the design canon. • Opens with critical essays that rethink design principles and practices through theories of feminism, anti-racism, inclusion, and nonbinary thinking. • Features interviews, essays, typefaces, and projects from dozens of contributors with a variety of racial and ethnic backgrounds, abilities, gender identities, and positions of economic and social privilege. • Adds new voices to the dominant design canon. Written collaboratively by a diverse team of authors, with original, handcrafted illustrations by Jennifer Tobias that bring warmth, happiness, humor, and narrative depth to the book. Extra Bold is written by Ellen Lupton (Thinking with Type), Farah Kafei, Jennifer Tobias, Josh A. Halstead, Kaleena Sales, Leslie Xia, and Valentina Vergara.