What is Reputation Worth?

What is Reputation Worth? PDF

Author: Mr Garry Honey

Publisher: Gower Publishing, Ltd.

Published: 2013-04-28

Total Pages: 62

ISBN-13: 1409469026

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Reputation, for a business or a brand, has a value. This is as much an emotional value as a financial one and yet few people have a clear sense of the implications. The term is most commonly used when a sudden or sharp reduction in reputational value results in damage to the business. Garry Honey's wonderfully concise guide explains how and why reputation damage becomes a cost to business continuity; what exactly are the risks to your reputation, and the various management and financial options to enable you to ensure your reputation is protected.

What is Reputation Worth?

What is Reputation Worth? PDF

Author: Garry Honey (Mr)

Publisher:

Published: 2013

Total Pages: 56

ISBN-13:

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Reputation, for a business or a brand, has a value. This is as much an emotional value as a financial one and yet few people have a clear sense of the implications. The term is most commonly used when a sudden or sharp reduction in reputational value results in damage to the business. Garry Honey's wonderfully concise guide explains how and why reputation damage becomes a cost to business continuity; what exactly are the risks to your reputation, and the various management and financial options to enable you to ensure your reputation is protected.

Reputation Economics

Reputation Economics PDF

Author: Joshua Klein

Publisher: St. Martin's Press

Published: 2013-11-05

Total Pages: 257

ISBN-13: 1137387017

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As the internet has increasingly become more social, the value of individual reputations has risen, and a new currency based on reputation has been created. This means that not only are companies tracking what an individual is tweeting and what sites they spend the most time on, but they're using this knowledge to predict the consumer's future behavior. And a world in which Target knows that a woman is pregnant before she does, or where a person gets a job (or loses one) based on his high school hijinx is a scary one indeed. Joshua Klein's Reputation Economics asks these crucial questions: But what if there were a way to harness the power of these new technologies to empower the individual and entrepreneur? What if it turned out that David was actually better suited to navigate this new realm of reputation than Goliath? And what if he ushered in a new age of business in which reputation, rather than money, was the strongest currency of all? This is all currently happening online already. Welcome to the age of Reputation Economics: -Where Avis is currently discounting car rentals based on Twitter followers -Where Carnival Cruise Lines are offering free upgrades based on a Klout score -Where Amazon and Microsoft are a short way away from dynamically pricing their goods based on a consumer's reach and reputation online -Where Klout scores are being used to vet job applications The value of individual reputation is already radically changing the way business is done.

Reputation

Reputation PDF

Author: Charles J. Fombrun

Publisher: Harvard Business Review Press

Published: 1996

Total Pages: 482

ISBN-13: 9780875846330

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This work provides an analysis of the determinants and effects of reputation management. It demonstrates the economic value of a corporate reputation, quantifying the economic returns for well-regarded companies, and presents recommendations and processes for assessing and improving reputation. INDICE: Introduction: why reputations matter. Part 1 The hidden value of a good reputation: going for the gold; what's in a name?; enlightened self-inter... Etc.

Building Web Reputation Systems

Building Web Reputation Systems PDF

Author: Randy Farmer

Publisher: "O'Reilly Media, Inc."

Published: 2010-03-04

Total Pages: 340

ISBN-13: 1449388698

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What do Amazon's product reviews, eBay's feedback score system, Slashdot's Karma System, and Xbox Live's Achievements have in common? They're all examples of successful reputation systems that enable consumer websites to manage and present user contributions most effectively. This book shows you how to design and develop reputation systems for your own sites or web applications, written by experts who have designed web communities for Yahoo! and other prominent sites. Building Web Reputation Systems helps you ask the hard questions about these underlying mechanisms, and why they're critical for any organization that draws from or depends on user-generated content. It's a must-have for system architects, product managers, community support staff, and UI designers. Scale your reputation system to handle an overwhelming inflow of user contributions Determine the quality of contributions, and learn why some are more useful than others Become familiar with different models that encourage first-class contributions Discover tricks of moderation and how to stamp out the worst contributions quickly and efficiently Engage contributors and reward them in a way that gets them to return Examine a case study based on actual reputation deployments at industry-leading social sites, including Yahoo!, Flickr, and eBay

The Power of Reputation

The Power of Reputation PDF

Author: Chris Komisarjevsky

Publisher: AMACOM

Published: 2012-04-11

Total Pages: 226

ISBN-13: 0814417981

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We judge people in business the same way we judge those in our personal lives. We listen to what they say, watch how they behave, and take note of the results of their actions. Success is ultimately built on a foundation of character, communication, and trust. To accomplish our goals, people must believe in us. The Power of Reputation offers businesspeople an action plan for creating the kind of reputation that generates trust, inspires confidence, and paves the way for lasting success. Readers will discover how to: Identify and reinforce the values behind their reputation * Earn respect by respecting others * Engage people through constructive, open communication * Build strong connections by personalizing their approach to everything they do Featuring interviews with distinguished business figures and containing instructive real-world examples, this book reveals how to leverage the remarkable power of a reputation rooted in authenticity.

Reputation Shift

Reputation Shift PDF

Author: Mike Mooney

Publisher: Entrepreneur Publishing

Published: 2018-02-15

Total Pages:

ISBN-13: 9781943290468

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Mike Mooney uses personals stories from more than two decades at senior leadership posts in the fast-paced world of motorsports to illustrate the impact of actions and behaviors. You will learn the same strategies he has used for global companies in motorsports to shape, protect, and rebuild reputations

Reputation

Reputation PDF

Author: Gloria Origgi

Publisher: Princeton University Press

Published: 2019-11-12

Total Pages: 292

ISBN-13: 069119632X

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A compelling exploration of how reputation affects every aspect of contemporary life Reputation touches almost everything, guiding our behavior and choices in countless ways. But it is also shrouded in mystery. Why is it so powerful when the criteria by which people and things are defined as good or bad often appear to be arbitrary? Why do we care so much about how others see us that we may even do irrational and harmful things to try to influence their opinion? In this engaging book, Gloria Origgi draws on philosophy, social psychology, sociology, economics, literature, and history to offer an illuminating account of an important yet oddly neglected subject. Compellingly written and filled with surprising insights, Reputation pins down an elusive subject that affects us all.

The Reputation Economy

The Reputation Economy PDF

Author: Michael Fertik

Publisher: Crown Currency

Published: 2015-01-20

Total Pages: 218

ISBN-13: 038534760X

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Reputation is power. Your reputation defines how people see you and what they will do for you. It determines whether your bank will lend you money to buy a house or car; whether your landlord will accept you as a tenant; which employers will hire you and how much they will pay you. It can even affect your marriage prospects. And in the coming Reputation Economy, it’s getting more powerful than ever. Because today, thanks to rapid advances in digital technology, anyone access huge troves of information about you – your buying habits, your finances, your professional and personal networks, and even your physical whereabouts - at any time. In a world where technology allows companies and individuals alike to not only gather all this data but also aggregate it and analyze it with frightening speed, accuracy, and sophistication, our digital reputations are fast becoming our most valuable currency. Here, Michael Fertik, CEO of Reputation.com and one of Silicon Valley’s leading futurists will draw on the insider tools, insights, research, and secrets that has make Reputation.com the leading reputation management firm, to show how to capitalize on the trends the Reputation Economy will trigger to improve your professional, financial, and even social prospects. You will learn: · What keywords to put in your resume, performance review, and LinkedIn profile to come up at the top of potential employers' search results. · How to curate your on and offline activity in way that will reduce the premiums calculated by insurers, lenders, and investors. · Tricks that will get you express or VIP treatment at banks, hotels, and other exclusive special offers. · Ways to improve your review or rating on sharing or peer review sites like Yelp or Angie’s List, or your standing – as buyer or seller - on sharing economy sites like AirBnB or Uber · How to create false tails and digital smokescreens to hide the negative information that's out there With a good digital footprint, the world is your oyster. This book will show you how to control, curate, and optimize your digital reputation to become “rich” in a world where your reputation is as valuable as the cash in your wallet.

Reputation Management

Reputation Management PDF

Author: Sabrina Helm

Publisher: Springer Science & Business Media

Published: 2011-08-29

Total Pages: 291

ISBN-13: 3642192661

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Reputation is the most complex asset of an organization. Despite the call for consistent management of corporate reputation comprehensive approaches to measure and steer a company' s reputation are still in their infancy. Reputation management aims at creating a balance between stakeholder demands, perceptions and corporate reality in order to foster behavior that helps a company achieve its business goals. It needs to be based on thorough research and requires orchestrated execution through management processes across organizational units, communication disciplines, and countries. This calls for a management system to establish a closed cycle of strategic planning, implementation, performance measurement, and reporting. The book gives answers to the following questions: What is reputation and which conceptualizations do exist? What are the state-of-the-art methods and tools to measure corporate reputation? What are best practice examples and future trends in the field of corporate reputation management?