-PDF Download- Video Persuasion Everything You Need To Know How To Create Effective High Level Product And Testimonial Videos That Will Grow Your Br EBOOK

Video Persuasion: Everything You Need to Know - How to Create Effective High Level Product and Testimonial Videos that Will Grow Your Br

Author: Rick Cesari

Publisher: R. R. Bowker

Published: 2019-10-12

Total Pages: 352

ISBN-13: 9780578500461

Video Persuasion will show you how to combine all the elements of good video production, the ability to create interesting, engaging, and watchable videos, with scientifically-proven direct response marketing strategies. Using the video persuasion techniques in this book will help make all your video's "work better" regardless of the goal you are trying to achieve. Written by direct response marketing pioneer Rick Cesari, Video Persuasion is a step-by-step blueprint that combines the real world success of Rick's 25 years of direct to consumer marketing along with proven direct marketing principles to help you create videos that will sell more product, grow your business and build a successful 21st century brand. Essentially a mini-MBA on Video Marketing in the Digital Age this book is packed with insights, strategies, and 'in-the-trenches' experience from experts who have been-there, done-that. Video Persuasion offers: -Practical step-by-step advice on how to get the best testimonials, -Video production tips that will save you money, -Copywriting secrets for creating powerful offers and much more, including -Three (3) ways to start any video to "hook" the viewer and keep them engaged. -Expert interviews with powerful stories that will motivate and inspire. It's comprehensive, compelling and entertaining from start to finish. If you liked Robert Cialdini's book, "Influence: The Psychology of Persuasion", you'll love Video Persuasion.

Presentation Zen

Author: Garr Reynolds

Publisher: Pearson Education

Published: 2009-04-15

Total Pages: 316

ISBN-13: 0321601890

DOWNLOAD EBOOK →

FOREWORD BY GUY KAWASAKI Presentation designer and internationally acclaimed communications expert Garr Reynolds, creator of the most popular Web site on presentation design and delivery on the Net — presentationzen.com — shares his experience in a provocative mix of illumination, inspiration, education, and guidance that will change the way you think about making presentations with PowerPoint or Keynote. Presentation Zen challenges the conventional wisdom of making "slide presentations" in today’s world and encourages you to think differently and more creatively about the preparation, design, and delivery of your presentations. Garr shares lessons and perspectives that draw upon practical advice from the fields of communication and business. Combining solid principles of design with the tenets of Zen simplicity, this book will help you along the path to simpler, more effective presentations.

The Persuasion Code

Author: Christophe Morin

Publisher: John Wiley & Sons

Published: 2018-09-11

Total Pages: 352

ISBN-13: 1119440750

DOWNLOAD EBOOK →

The Persuasion Code Capture, convince, and close—scientifically Most of your attempts to persuade are doomed to fail because the brains of your audience automatically reject messages that disrupt their attention. This book makes the complex science of persuasion simple. Learn to develop better marketing and sales messages based on a scientific model; NeuroMap™. Regardless of your level of expertise in marketing, neuromarketing, neuroscience or psychology: The Persuasion Code: How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime will make your personal and business lives more successful by unveiling a credible and practical approach towards creating a breakthrough persuasion strategy. This book will satisfy your interest in neuromarketing, scientific persuasion, sales, advertising effectiveness, website conversion, marketing strategy and sales presentations. It’ll teach you the value of the award-winning persuasion model NeuroMapTM : the only model based on the science of how your customers use their brain to make any decision including a buying decision. You will appreciate why this scientific approach has helped hundreds of companies and thousands of executives achieve remarkable results. Written by the founders of SalesBrain who pioneered the field of neuromarketing SalesBrain has trained more than 100,000 executives worldwide including over 15,000 CEO Includes guidance for creating your own neuromarketing plan Advance your business or career by creating persuasive messages based on the working principle of the brain.

Video Marketing Profit Kit

Author: Raymond Wayne

Publisher: Estalontech

Published: 2018-10-18

Total Pages:

ISBN-13: 8829531308

DOWNLOAD EBOOK →

“Discover How To Use The Raw Power of Video Marketing To Build a Thriving Online Business?” Pictures may be worth a thousand words but videos are worth thousands of pictures... and more! With video, you can pack a tremendous amount of verbal and non-verbal signals. With video, you can explain complicated or confusing topics using easy to understand graphics or even cartoons? With video, you are able to connect with your prospective buyers on one to one person to person basis. In other words, video is able to put a face to your brand and make your brand talk to the needs, fears, hopes, and aspirations of your prospective customers. With video, you will be able to persuade people who might otherwise be hard to convince. Avoiding those common mistakes that others are making They crank out “hot” videos that few people end up watching. Some manage to produce great-looking videos but end up placing them in the wrong places online or they don’t promote them the right way. Make no mistake, if you produce videos without the proper technique and correct approach , you are simply rolling the dice. Most likely, your videos will be duds. Even if you manage to get a lot of eyeballs for your videos, they probably would do a poor job of turning views into money in your bank account!.....but Now with this new guide …… Video Marketing Profit Kit You will Discover The Step-By-Step Blueprint To a Thriving Business Using The Power of Video Marketing This is the one-stop resource you need to use if you are serious about video marketing. This blueprint delivers the following crucial information Figuring out winning topics for your videos How to pick the right type of video to create How to save money on video creation How to turbocharge the persuasive power of your marketing videos How to make money from your videos How to promote your videos the right way How to optimize your videos for greater success The Video Marketing Profit Kit helps marketers such as yourself succeed with videos because Its tips help you save time and money researching videos that actually sell You learn how to use your competition to get the necessary information you need to succeed in video marketing You develop a method that ensures your newer videos perform way better than previous ones. The Video Marketing Profit Kit gives you a tried and proven ACTIONABLE guide to quickly and affordably produce marketing videos that work! DEVELOP KEY SHORTCUTS that can take your business to the next level! These shortcuts help you save time, effort, and money while ensuring you produce only the very best videos your customers will love. It doesn’t matter if you are promoting a purely online business or a local brick and mortar business, Video Marketing Profit Kit has all the information you need to produce marketing videos that deliver results.

Instant Profits Guide to Blast Youtube Marketing to Every Success

Author: Dwayne Anderson

Publisher: Estalontech

Published: 2018-10-11

Total Pages:

ISBN-13: 882952557X

DOWNLOAD EBOOK →

Take your business to the next level with the best technique to blast your YouTube Marketing efforts to Every Success Dominating The Most Trending Online Marketing Platform YouTube has given new dimensions to online marketing and has become the ultimate choice of marketers to get their brand, ads and message in front of their target market, resulting in more clicks, more opt-ins, and ultimately more sales. Not only does it give you more opportunities to enhance your credibility, but you can easily stay on top of minds of your targeted audience on a long-term basis. YouTube Marketing is one of the most genuine ways to connect with an audience and allows for levels of personalization that the marketing industry has never seen. You can earn money through YouTube Live by selling your products/services and grow your business even more. And That’s why YouTube video marketing becomes all the more vital to your success. Let’s check out some interesting numbers that will get you attached to immense benefits that YouTube marketing holds for you- • By 2020, online videos will make up more than 80% of all consumer internet traffic • More than 1 Billion people visit YouTube every month • 70% marketers state YouTube Videos convert more than any other content. • 51% of U.S. marketers advertise on YouTube • The average mobile-viewing session on YouTube lasts more than 40 minutes** Truly, that’s just a small piece of the immense possibilities that it holds for business owners of all shapes and sizes. Yes, benefits with YouTube marketing are getting BIGGER AND BIGGER, so the opportunity to showcase your offers to widely scattered audience and get laser targeted traffic is sky-high*. And you know what the best part is, now you don’t need to worry about the complexities and high cost involved in mastering YouTube marketing techniques. I have this revolutionary blueprint that takes you by the hand and ushers you safely through the complete process fast and easy. Presenting… Instant Profits Guide to Blast Youtube Marketing to Every Success This step-by-step training guide will take you by the hand and teach you how to effectively target your desired audience by creating engaging YouTube marketing campaigns. With its proper use, you can easily boost the authority of your website and demonstrate expertise in your niche. And ,You can use advanced YouTube marketing strategies to drive tons of laser targeted traffic to your offers & get more leads, sales and profits. Well this is a proven, tried and tested method and... It works today… It will work tomorrow… It works for me and will work for you And all you need to do is to follow the exact steps mentioned in the training guide. And as they say, rest will be history. Using YouTube marketing for your business does not need the application of any HI-TECH Formula. You just need to apply our SIMPLE & PROVEN techniques in the correct way and let your profits reach their peak.

Youtube Secrets 2 Books In 1

Author: Jason P Smith

Publisher: Jason P Smith

Published: 2022-09-10

Total Pages: 131

ISBN-13:

DOWNLOAD EBOOK →

YouTube Formula Secrets YouTube has grown into an influential social media platform. What started out as a fun medium of introducing the world to three-dimensional interaction has now turned into a powerful tool of marketing. Just like in every other social media channel, the secret to success is getting a following or audience to broadcast your videos to. The more views you get, the more popular your videos will be and the greater success you will have in ranking highly in the search results. Nowadays, people do not just go on YouTube to watch some funny clips of people falling down, cute cats purring, or babies hilariously laughing. It has grown into an extensive platform for the distribution and exchange of valuable information— from make-up tips, cooking to practically anything under the sun. It offers a variety of channels and videos that provide entertainment, curiosity, amazement and learning. YouTube is now known to be a great way to be famous and earn money just by making videos from the comfort of your bedroom. Some of today’s well-known YouTube personalities became millionaires because of their being successful at establishing and building their channel and fan base, hope that by learning the strategies mentioned in this book, you be able to put them into practice and start working your way up to building your career and hopefully someday, you too could earn a lot of cold hard cash by becoming the next YouTube star! Good luck! Youtube Playbook The power of YouTube to connect with audiences cannot be denied. The platform has become more than just a video-sharing site and a creative outlet. It has turned into a powerful marketing tool to bring ideas, products, and services in front of a massive audience. It does not matter if the business is small, medium, or large, YouTube has leveled the playing field for everyone. With YouTube, everyone starts with the same tools and everyone is given the same opportunity to connect with billions of people from around the world. This book will teach you everything you need to know to start a YouTube channel. You will learn the secrets of the trade when it comes to growing your subscribers and viewership. You will learn about the different revenue streams you can utilize when using YouTube as a marketing and advertising tool. The book covers not only the basics but also advanced YouTube tips and tricks that can elevate your video marketing game. Let’s get started.

Persuasion

Author: Dave Lakhani

Publisher: Wiley + ORM

Published: 2011-02-23

Total Pages: 222

ISBN-13: 111804049X

DOWNLOAD EBOOK →

Praise for persuasion the art of getting what you want "Dave has exposed the secrets of the most powerful persuaders in the world. This book is a step-by-step guide to changing minds and deeply influencing people in person, in print, on the air, or anyplace else you need to persuade. This book makes persuasion so easy and predictable that it may be the most dangerous persuasion book ever written . . . especially if it ends up in the hands of your competition." Mike Litman, CEO, Connect To Success, Inc. and coauthor of Conversations with Millionaires "Dave Lakhani tells you everything you've just got to know about persuasion in this book. It is written provocatively, yet clearly. And it is sure to open your mind while enriching your bank account. I highly recommend it. Fasten your seatbelt when you read it. It takes you on a thrilling ride!" Jay Conrad Levinson, "The Father of Guerrilla Marketing" and author of the Guerrilla Marketing series of books "Dave Lakhani understands persuasion like few do and is able to break the process down so anyone can understand and use it. I highly recommend this book to anyone who hopes to improve their ability to sell, market, advertise, or negotiate." Chet Holmes, Fortune 500 superstrategist and author of the Mega Marketing, Business Growth Masters, and Guerrilla Marketing Meets Karate Master sales programs "Man, talk about persuasive. Dave convinced me to read and review his book, and I don't even like the guy." Blaine Parker, author of Million-Dollar Mortgage Radio "Too few books actually put into practice what they promote. Dave Lakhani breaks the mold with this satisfying, powerful read." John Klymshyn, author of Move the Sale Forward

Instant Profits Guide to Video Stories Marketing Success

Author: Hillary Scholl

Publisher: Estalontech

Published: 2018-08-18

Total Pages:

ISBN-13: 8828376619

DOWNLOAD EBOOK →

You Can Drive Brand Awareness, Grow Traffic & Increase Sales with Video Stories Marketing Image and video marketing has never been more important. Video marketing is known to increase revenue by 49%. Imagine if you started getting 50% more sales in your business. What would you do with that increase? Would you expand your business even more? If you think about video marketing and instantly feel overwhelmed, it’s understandable. Videos can be a more complex form of advertising. But the good news is that videos can be created quickly and easily once you know what to do. Developing Your Image and Video Marketing Strategy Focusing on image and video marketing in your business shouldn’t be done lightly. Like all business endeavors, it helps to have a plan. Follow new online trending application you’ll feel more confident and find it easier to create videos. This book will offer the technique and solution to create your video , and how to incorporate them into your strategy Storytelling has always been popular, particularly when it comes to marketing. However, stories have emerged as an amazing strategy to use in conjunction with social media marketing. If you want to attract more business with social media stories, incorporate more visuals, interact with your target market, and meet your business goals you’re about to learn how. However, this doesn’t mean you’ll have to put in a lot of extra time and effort to achieve your goals. In fact, this is an opportune time to make the needed changes. I say this because now is your chance to implement a very beneficial marketing method, social media stories. These highly visual content forms, appeal to wide range of target markets, from young adults to the over-30 crowd. But, the best part is that with a little planning, social media stories can help you meet goals in every area of your business from website traffic to repeat sales. Social media stories are still new, in the big scheme of things. By adding these very visual stories now, you can still get early-adoption benefits, which include being one of the people in your niche, who is on the ball with the latest marketing methods. If creating visual content makes you want to run for the hills, you're not alone. Producing videos can be scary and creating images may seem out of your league, but they're not! I'll show you how to quickly attract more business with social media stories, incorporate more visuals, interact with your target market, and meet your business goals. It’s a lot easier than you think and I’ll tell you a little secret, I am not particularly creative when it comes to images and videos. I don’t have that natural “vision” that designers have. BUT…I do know my audience and what they want, which is very important to attracting and motivating them. Why audiences love social media stories: Whole stories can be consumed in seconds. Stories with hashtags are easy to find and access. Relevant stories make audiences feel more involved and important. Audiences like seeing the “real” you in “real life” situations. It’s more personal. Stories address their impulse wants, as well as here-and-now needs. Visual stories excite, intrigue, and empower the viewer with choices. Stories can provide many, highly-visual forms of info within one story.

Rapid Video Development for Trainers

Author: Jonathan Halls

Publisher: Association for Talent Development

Published: 2012-05-04

Total Pages: 225

ISBN-13: 1607286661

DOWNLOAD EBOOK →

Rapid Video Development for Trainers meets the needs of companies and individuals who are thinking about or have dabbled in video production. Although producing focused, high quality video is well within the capability of nearly every development professional, the skill sets required to do so have not traditionally fallen within most trainers’ job descriptions. This is where Rapid Video Development comes in: a comprehensive tutorial covering every aspect of web-based video development, this book provides both the theoretical overview and the nuts-and-bolts instructions for creating professional quality video quickly, easily, and inexpensively. Written specifically for trainers by a 20-year media industry veteran who has worked in Europe, America, and Asia, Rapid Video Development explains in clear, non-technical language everything you need to know to create exceptionally instructive, cost-effective video yourself. Some of the topics discussed include: the opportunities presented to trainers by the advent of inexpensive digital technology the principles, psychology, and philosophies behind effective video what constitutes an appropriate situation in which to utilize video as a training medium the various, distinct layers (visual, spoken word, music and sound effects, and more) that comprise an effective, high quality video techniques for using effects to enhance—rather than detract from—the impact of your video designing and implementing an efficient, productive workflow thorough coverage of the tools you’ll need, with a heavy emphasis on the most cost-effective software and hardware for your project detailed input on how to shoot great video, with sections on lighting, framing, and safety important tips on basic digital video camera care and use how to edit your video for maximum clarity, consistency, and aesthetics a full chapter on the digital technology involved with putting your video on the web a summary 12-point plan for achieving success with your training video At a time when training and development budgets are being decreased, staff must be able to do more with less. And, since web-based video is rapidly assuming a critical role in corporate training, the ability to create highly effective video in-house is crucial. Rapid Video Development is your invaluable educational resource for every aspect of professional-quality, cost-effective web video production.

Rehumanize Your Business

Author: Ethan Beute

Publisher: John Wiley & Sons

Published: 2019-04-08

Total Pages: 224

ISBN-13: 111957627X

DOWNLOAD EBOOK →

Accelerate sales and improve customer experience Every day, most working professionals entrust their most important messages to a form of communication that doesn't build trust, provide differentiation, or communicate clearly enough. It's easy to point to the sheer volume of emails, text messages, voicemails, and even social messaging as the problem that reduces our reply rates and diminishes our effectiveness. But the faceless nature of that communication is also to blame. Rehumanize Your Business explains how to dramatically improve relationships and results with your customers, prospects, employees, and recruits by adding personal videos to emails, text messages, and social messages. It explains the what, why, and how behind this new movement toward simple, authentic videos—and when to replace some of your plain, typed-out communication with webcam and smartphone recordings. • Restore face-to-face communication for clarity and connection • Add a personal, human touch to your emails and other messages • Meet people who’ve sent thousands of videos • Learn to implement your own video habit in an easy, time-saving way • Boost your replies, appointments, conversion, referrals, and results dramatically If you’re ready to influence, teach, sell, or serve in a more personal way, Rehumanize Your Business is your guide.