Understanding Korean Webtoon Culture

Understanding Korean Webtoon Culture PDF

Author: Dal Yong Jin

Publisher: BRILL

Published: 2023-11-20

Total Pages: 248

ISBN-13: 1684176727

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Webtoons—a form of comic that are typically published digitally in chapter form—are the latest manifestation of the Korean Wave of popular culture that has increasingly caught on across the globe, especially among youth. Originally distributed via the Internet, they are now increasingly distributed through smartphones to ravenous readers in Korea and around the world. The rise of webtoons has fundamentally altered the Korean cultural market due to the growth of transmedia storytelling—the flow of a story from the original text to various other media platforms, such as films, television, and digital games—and the convergence of cultural content and digital technologies. Fans can enjoy this content anytime and anywhere, either purely as webtoons or as webtoon-based big-screen culture. Understanding Korean Webtoon Culture analyzes webtoons through the lens of emerging digital cultures and discusses relevant cultural perspectives by combining two different, yet connected approaches, political economy and cultural studies. The book demonstrates the dynamics between structural forces and textual engagement in global media flows, and it illuminates snack-culture and binge-reading as two new forms of digital culture that webtoon platforms capitalize on to capture people’s shifting media consumption.

Understanding Hallyu

Understanding Hallyu PDF

Author: Hyesu Park

Publisher: Taylor & Francis

Published: 2020-12-10

Total Pages: 114

ISBN-13: 1000329259

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This book sheds light on aspects of the Korean Wave and Korean media products that are less discussed—Korean literature, webtoon, and mukbang. It explores the making of these Korean popular cultural products and how they work and engage media recipients regardless of their different national, cultural, and geographical backgrounds. Drawing on narrative theory and cultural studies, the book makes a compelling argument about how to analyze the production and consumption of Korean media within and beyond its national boundary with critical eyes. The author shows how transmedial narrative studies (narrative studies across media) offers analytical and theoretical lenses through which one can interpret new and emerging media forms and contents. Furthermore, she explores how these forms and contents can be better understood when they are contextualized within specific time and place using the cultural, social, and political concepts and precepts of the region. The volume will be of great interest to scholars and researchers of Asian Studies, popular culture, contemporary cyberculture, media and culture studies, and literary theory.

New Korean Wave

New Korean Wave PDF

Author: Dal Jin

Publisher: University of Illinois Press

Published: 2016-03-15

Total Pages: 240

ISBN-13: 0252098145

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The 2012 smash "Gangnam Style" by the Seoul-based rapper Psy capped the triumph of Hallyu , the Korean Wave of music, film, and other cultural forms that have become a worldwide sensation. Dal Yong Jin analyzes the social and technological trends that transformed South Korean entertainment from a mostly regional interest aimed at families into a global powerhouse geared toward tech-crazy youth. Blending analysis with insights from fans and industry insiders, Jin shows how Hallyu exploited a media landscape and dramatically changed with the 2008 emergence of smartphones and social media, designating this new Korean Wave as Hallyu 2.0. Hands-on government support, meanwhile, focused on creative industries as a significant part of the economy and turned intellectual property rights into a significant revenue source. Jin also delves into less-studied forms like animation and online games, the significance of social meaning in the development of local Korean popular culture, and the political economy of Korean popular culture and digital technologies in a global context.

Understanding the Korean Wave

Understanding the Korean Wave PDF

Author: Dal Yong Jin

Publisher: Taylor & Francis

Published: 2023-07-31

Total Pages: 295

ISBN-13: 1000932192

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A comprehensive and critical introduction to understanding the Korean Wave (Hallyu) as a transnational media phenomenon. This book provides an accessible introduction to the Korean Wave—the rapid growth of local cultural industries and the global popularity of Korean popular culture over the past 30 years—providing historical, political, economic, and socio-cultural context to its initial rise and enduring popularity. Jin explores the transnational cultural flows of Hallyu across a variety of products and digital technologies—from television dramas, film, and K-pop to online games, and webtoons—and explains the process of cross-media convergence and the socio-political contexts behind the Hallyu phenomenon. He also explores how overseas fans and audiences advance K-pop fandom as social agents in different geo-cultural contexts. The book concludes by discussing if Hallyu can become a sustainable global popular culture beyond a fan-based regional cultural phenomenon. Each chapter features detailed contemporary case studies and discussion questions to enhance student engagement. This is essential reading for students of Media and Communication, Cultural Studies, Korean Studies, and Asian Studies, particularly those taking classes on popular culture and media, media and globalization, Korean popular culture, and East Asian culture.

Confucius Lives Next Door

Confucius Lives Next Door PDF

Author: T.R. Reid

Publisher: Vintage

Published: 2013-04-24

Total Pages: 288

ISBN-13: 0307833860

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Those who've heard T. R. Reid's weekly commentary on National Public Radio or read his far-flung reporting in National Geographic or The Washington Post know him to be trenchant, funny, and cutting-edge, but also erudite and deeply grounded in whatever subject he's discussing. In Confucius Lives Next Door he brings all these attributes to the fore as he examines why Japan, China, Taiwan, and other East Asian countries enjoy the low crime rates, stable families, excellent education, and civil harmony that remain so elusive in the West. Reid, who has spent twenty-five years studying Asia and was for five years The Washington Post's Tokyo bureau chief, uses his family's experience overseas--including mishaps and misapprehensions--to look at Asia's "social miracle" and its origin in the ethical values outlined by the Chinese sage Confucius 2,500 years ago. When Reid, his wife, and their three children moved from America to Japan, the family quickly became accustomed to the surface differences between the two countries. In Japan, streets don't have names, pizza comes with seaweed sprinkled on top, and businesswomen in designer suits and Ferragamo shoes go home to small concrete houses whose washing machines are outdoors because there's no room inside. But over time Reid came to appreciate the deep cultural differences, helped largely by his courtly white-haired neighbor Mr. Matsuda, who personified ancient Confucian values that are still dominant in Japan. Respect, responsibility, hard work--these and other principles are evident in Reid's witty, perfectly captured portraits, from that of the school his young daughters attend, in which the students maintain order and scrub the floors, to his depiction of the corporate ceremony that welcomes new employees and reinforces group unity. And Reid also examines the drawbacks of living in such a society, such as the ostracism of those who don't fit in and the acceptance of routine political bribery. Much Western ink has been spilled trying to figure out the East, but few journalists approach the subject with T. R. Reid's familiarity and insight. Not until we understand the differences between Eastern and Western perceptions of what constitutes success and personal happiness will we be able to engage successfully, politically and economically, with those whose moral center is governed by Confucian doctrine. Fascinating and immensely readable, Confucius Lives Next Door prods us to think about what lessons we might profitably take from the "Asian Way"--and what parts of it we want to avoid.

Korea’s Platform Empire

Korea’s Platform Empire PDF

Author: Seongcheol Kim

Publisher: Taylor & Francis

Published: 2024-06-07

Total Pages: 198

ISBN-13: 1040041876

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Korea’s Platform Empire explores the evolution of digital platforms in South Korea’s media sphere, and their global political, economic, cultural, and technological influence. With a focus on Korea in the context of the global platform revolution, the book takes a methodical look at the broader social implications and the impact on cultural production. The authors explore various facets of the media and cultural industries—looking beyond social media to news broadcasting and the music industry—and look at the policy and regulations behind this shifting technological advancement. This book will appeal to students and scholars working on media industries, digital media, platform studies, information and technology studies, Korean and East Asian media studies, and the creative and cultural industries.

South Korea's Webtooniverse and the Digital Comic Revolution

South Korea's Webtooniverse and the Digital Comic Revolution PDF

Author: Brian Yecies

Publisher: Rowman & Littlefield

Published: 2021-04-09

Total Pages: 254

ISBN-13: 1786606364

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This book investigates the meteoric rise of mobile webtoons – also known as webcomics – and the dynamic relationships between serialised content, artists, agencies, platforms and applications, as well as the global readership associated with them. It offers an engaging discussion of webtoons themselves, and what makes this new media form so compelling and attractive to millions upon millions of readers. Why have webtoons taken off, and how do users interact with them? Each of the case studies we explore raises interesting questions for both general readers and scholars of new media about how webtoons have become a modern form of popular culture. The book also addresses larger questions about East Asia’s contributions to global popular culture and Asian society in general, as well as South Korea’s rapid social and cultural transformation since the 1990s. This is a significant – and understudied – aspect of the new screen ecologies and their role in a new wave of media globalisation as we approach the end of the second decade of the 21st century.

Transmedia Storytelling in East Asia

Transmedia Storytelling in East Asia PDF

Author: Dal Yong Jin

Publisher: Routledge

Published: 2020-04-02

Total Pages: 239

ISBN-13: 1000063453

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This book offers a thorough investigation of the recent surge of webtoons and manga/animation as the sources of transmedia storytelling for popular culture, not only in East Asia but in the wider global context. An international team of experts employ a unique theoretical framework of media convergence supported by transmedia storytelling, alongside historical and textual analyses, to examine the ways in which webtoons and anime become some of the major sources for transmedia storytelling. The book historicizes the evolution of regional popular culture according to the surrounding digital media ecology, driving the change and continuity of the manhwa industry over the past 15 years, and discusses whether cultural products utilizing transmedia storytelling take a major role as the primary local cultural product in the cultural market. Offering new perspectives on current debates surrounding transmedia storytelling in the cultural industries, this book will be of great interest to scholars and students of media studies, East Asian studies and cultural studies.

South Korean Popular Culture and North Korea

South Korean Popular Culture and North Korea PDF

Author: Youna Kim

Publisher: Routledge

Published: 2019-01-17

Total Pages: 372

ISBN-13: 1351104101

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Over recent decades South Korea’s vibrant and distinctive populist culture has spread extensively throughout the world. This book explores how this "Korean wave" has also made an impact in North Korea. The book reveals that although South Korean media have to be consumed underground and unofficially in North Korea, they are widely watched and listened to. The book examines the ways in which this is leading to popular yearning in North Korea for migration, defecting to the South or for people to just become more like South Koreans. Overall, the book demonstrates that the soft power of the Korean wave is having an undermining impact on the hard, constraining cultural climate of North Korea.

Uncomfortably Happily

Uncomfortably Happily PDF

Author: Yeong-sik Hong

Publisher: Drawn & Quarterly

Published: 2021-06-28

Total Pages: 580

ISBN-13: 1770465340

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When the gentler pace and stillness of the countryside replace the roar of the city, but your editor keeps calling With gorgeously detailed yet minimal art, cartoonist Yeon-Sik Hong explores his move with his wife to a small house atop a rural mountain, replacing the high-rent hubbub of Seoul with the quiet murmur of the country. With their dog, cats, and chickens by their side, the simple life and isolation they so desperately craved proves to present new anxieties. Hong paints a beautiful portrait of the Korean countryside, changing seasons, and the universal relationships humans have with each other as well as nature, both of which are sometimes frustrating but always rewarding. Uncomfortably Happily is translated by American cartoonist Hellen Jo from the acclaimed Manhwa Today award-winning Korean edition.