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Typography Pocket Essentials

Author: Alistair Dabbs

Publisher: Ilex Press

Published: 2014

Total Pages: 0

ISBN-13: 9781781571156

Typography is the most ubiquitous of the graphic arts, with all of us now having access to innumerable fonts and the typographic tools that can, in the right hands, like any text from the mundane to the beautiful. This book opens with an overview of the history of the art, before going on to introduce the key principles and techniques of effective typography. A full introduction to one of the most useful and important fonts completes the book, allowing you to choose the right one every time. With this handy primer, anyone can master the basic principles of type layout and create pages that are easy on the eye and captivate the reader.

Typography Pocket Essentials

Author: Alastair Campbell

Publisher: Ilex Press

Published: 2014-02-10

Total Pages: 224

ISBN-13: 1781571554

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Typography is the most ubiquitous of the graphic arts, with all of us now having access to innumerable fonts and the typographic tools that can, in the right hands, lift any text from the mundane to the beautiful. Opening with an overview of the history of the art, Typography Pocket Essentials introduces the key principles and techniques of typography, and presents 200 of the most useful and important fonts, making it a handy primer and essential reference guide all rolled into one. - Learn the rich history of the art, from Gutenberg to Neville Brody and beyond - Master the principles of effective typography and create beautiful documents yourself - 200 key fonts are profiled for easy reference and rapid selection

Typography Essentials Revised and Updated

Author: Ina Saltz

Publisher: Rockport Publishers

Published: 2019-02-12

Total Pages: 208

ISBN-13: 1631596489

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Typography Essentials: 100 Design Principles for Working with Type is a practical, hands-on resource that distills and organizes the many complex issues surrounding the effective use of typography. An essential reference for designers since 2009, Typography Essentials is now completely refreshed with updated text, new graphics and photos, and a whole new look. Divided into four sections—The Letter, The Word, The Paragraph, and The Page—the text is concise, compact, and easy to reference. Each of the 100 principles, which cover all practical aspects of designing with type, has an explanation and inspiring visual examples drawn from international books, magazines, posters, and more. Typography Essentials is for designers of every medium in which type plays a major role, and is organized and designed to make the process enjoyable and entertaining, as well as instructional.

The Complete Manual of Typography

Author: James Felici

Publisher: Adobe Press

Published: 2012

Total Pages: 374

ISBN-13: 9780321773265

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This book is about how type should look and how to make it look that way--in other words, how to set type like a professional. It explains in practical terms how to use today's digital tools to achieve the secret of good design: well set type. An essential reference for anyone who works with type: designers, print production professionals, and corporate communications managers can go to straight to the index to find focused answers to specific questions, while educators and students can read it as a text book from cover to cover.

Just My Type

Author: Simon Garfield

Publisher: Penguin

Published: 2011-09-01

Total Pages: 388

ISBN-13: 1101577819

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A hugely entertaining and revealing guide to the history of type that asks, What does your favorite font say about you? Fonts surround us every day, on street signs and buildings, on movie posters and books, and on just about every product we buy. But where do fonts come from, and why do we need so many? Who is responsible for the staid practicality of Times New Roman, the cool anonymity of Arial, or the irritating levity of Comic Sans (and the movement to ban it)? Typefaces are now 560 years old, but we barely knew their names until about twenty years ago when the pull-down font menus on our first computers made us all the gods of type. Beginning in the early days of Gutenberg and ending with the most adventurous digital fonts, Simon Garfield explores the rich history and subtle powers of type. He goes on to investigate a range of modern mysteries, including how Helvetica took over the world, what inspires the seeming ubiquitous use of Trajan on bad movie posters, and exactly why the all-type cover of Men are from Mars, Women are from Venus was so effective. It also examines why the "T" in the Beatles logo is longer than the other letters and how Gotham helped Barack Obama into the White House. A must-have book for the design conscious, Just My Type's cheeky irreverence will also charm everyone who loved Eats, Shoots & Leaves and Schott's Original Miscellany.

Graphic Design

Author: Bob Gordon

Publisher: Ilex Press

Published: 2010

Total Pages: 0

ISBN-13: 9781907579035

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Fashions in graphic design change with rapidity, but any graphic designer with a sound grasp of the fundamental skills will be able to cope with new trends while producing work of lasting worth. 'Graphic Design' covers graphic design on every scale, from signage schemes as big as a building to web buttons just a few pixels across.

Essential Type

Author: Tony Seddon

Publisher: Yale University Press

Published: 2016-08-16

Total Pages: 194

ISBN-13: 0300222378

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A comprehensive and beautifully illustrated guide to fonts, essential for anyone who engages with type in their daily lives Have you ever wondered which typeface is used for airport signs? Or about the history behind the Times New Roman font? We are constantly engaging with type, yet many of us struggle to use it effectively or simply to understand the basics. This beautifully illustrated, easy to use companion is the perfect guide to everything typographic. Tony Seddon provides an essential lexicon that explains the history and functionality of 140 type terms and 20 unique typeface classifications. The book also features a timeline of typeface classification from the mid-15th century to the present day, and concludes with a chapter detailing over 40 important typeface families that reflect the history of typeface development and typographic style from the earliest days of movable type. Essential Type will help to build your knowledge of type and typeface use with a clear and comprehensive "what is it" and "why use it" approach to the subject. Five chapters explore topics including the anatomy of type, glyphs, typeface classification, and typefaces ranging from serif to sans serif to script and display. The chapter on typefaces pays particular attention to highlighting key design features and, along with illuminating backstories and tips to aid identification, makes this book the perfect companion for all type enthusiasts and practitioners.

Cyberpunk

Author: Katie Hafner

Publisher: Simon and Schuster

Published: 1995-11

Total Pages: 404

ISBN-13: 0684818620

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Using the exploits of three international hackers, Cyberpunk explores the world of high-tech computer rebels and the subculture they've created. In a book as exciting as any Ludlum novel, the authors show how these young outlaws have learned to penetrate the most sensitive computer networks and how difficult it is to stop them.

Typography Essentials

Author: Ina Saltz

Publisher: Rockport Publishers

Published: 2009-07-01

Total Pages: 208

ISBN-13: 9781592535231

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A deep understanding of letterforms and knowledge of their effective use can only be obtained with constant observation and experimentation; it evolves over a lifetime of design practice and study. This comprehensive guide is intended to advance the progress of designers seeking to deepen their typographic expertise. Typography Essentials is a practical, hands-on resource to distill, organize, and compartmentalize—but not to oversimplify—the many complex issues surrounding the effective use of typography. It is for designers of every medium in which type plays a major role, and is organized and designed to make the process enjoyable and entertaining, as well as instructional. This book is divided into four easy-to-use sections: The Letter, The Word, The Paragraph, and The Page. Each of the 100 principles has an explanation and examples representing the principle in action.

The Fundamentals of Typography

Author: Gavin Ambrose

Publisher: Bloomsbury Publishing

Published: 2006-12-04

Total Pages: 186

ISBN-13: 2940439974

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The Fundamentals of Typography offers an incisive guide to typographic theory and practice. Subjects include an introduction to the history of typography, the practice of typographic detailing, and font generation for print and web. The book demonstrates the power and variety of typography. Basic principles are presented through detailed explanations, expanded illustrations, case studies, and reference material from leading design studios around the world. A sound understanding of type history and classification facilitates controlled, intelligent and thoughtful type usage, across a range of media. This book builds upon these principles and will become an invaluable reference for creatives and designers.