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Author: Mike Wallace
Publisher: Goodfellow Publishers Ltd
Published: 2020-09-01
Total Pages: 272
ISBN-13: 1911635212
DOWNLOAD EBOOK →The Spa Manager’s Essential Guide contains all the basic day to day information on how to run a wellness, beauty or thermal spa operation successfully. It focuses on those areas that industry leaders have identified as critical and missing in today’s spa leaders, combined with advice from over 40 spa experts.
Author: Mike Wallace
Publisher:
Published: 2020-09
Total Pages: 256
ISBN-13: 9781911635208
DOWNLOAD EBOOK →* Focuses on key areas highlighted by industry leaders as lacking in today's spa managers/directors * Provides practical spa management guidance, in an 'easy to read' style, covering the most important areas essential in operating any spa facility successfully * Based on hands-on experience of fitness, spa, beauty and medical rehabilitation centre operations, in addition to the opinions of over 40 spa experts * Covers not just beauty and wellness spa operations, but also medical rehabilitation (hot spring/Balneotherapy) spas The Spa Manager's Essential Guide contains all the basic day to day information on how to run a wellness, beauty or thermal spa operation successfully. It focuses on those areas that industry leaders have identified as critical and missing in today's spa leaders, combined with advice from over 40 spa experts. It takes the reader through essential spa management tools and systems, giving recommendations on how spa managers should present and manage themselves and their teams to operate a spa facility of any size successfully. All of the most important aspects of spa management are delivered in a concise, understandable format - this guide provides: * Practical management information on how to manage day to day spa operations * Personal skills and knowledge required for building a successful spa team * Essential information on the most common range of health spa and wellbeing products and services and how they connect and interrelate with each other There are no other text books on the market that contain as much spa product knowledge and operational management advice based on such a wide range of experience in just one book. This is an essential core text for all students on spa management education programmes or related modules, as well as for existing and aspiring spa managers.
Author: Mike Wallace
Publisher:
Published: 2020-09
Total Pages: 256
ISBN-13: 9781911635192
DOWNLOAD EBOOK →* Focuses on key areas highlighted by industry leaders as lacking in today's spa managers/directors * Provides practical spa management guidance, in an 'easy to read' style, covering the most important areas essential in operating any spa facility successfully * Based on hands-on experience of fitness, spa, beauty and medical rehabilitation centre operations, in addition to the opinions of over 40 spa experts * Covers not just beauty and wellness spa operations, but also medical rehabilitation (hot spring/Balneotherapy) spas The Spa Manager's Essential Guide contains all the basic day to day information on how to run a wellness, beauty or thermal spa operation successfully. It focuses on those areas that industry leaders have identified as critical and missing in today's spa leaders, combined with advice from over 40 spa experts. It takes the reader through essential spa management tools and systems, giving recommendations on how spa managers should present and manage themselves and their teams to operate a spa facility of any size successfully. All of the most important aspects of spa management are delivered in a concise, understandable format - this guide provides: * Practical management information on how to manage day to day spa operations * Personal skills and knowledge required for building a successful spa team * Essential information on the most common range of health spa and wellbeing products and services and how they connect and interrelate with each other There are no other text books on the market that contain as much spa product knowledge and operational management advice based on such a wide range of experience in just one book. This is an essential core text for all students on spa management education programmes or related modules, as well as for existing and aspiring spa managers.
Author: Sarah Rawlinson
Publisher: Goodfellow Publishers Ltd
Published: 2017-02-28
Total Pages: 209
ISBN-13: 1910158712
DOWNLOAD EBOOK →a sound and though guide for all future spa managers looking at all aspects on the successful running of a spa facility. Divided into four parts it discusses the following: • The spa industry • The spa consumer • The business of spas • Future directions
Author: Mary S. Wisnom
Publisher: Prentice Hall
Published: 2012
Total Pages: 0
ISBN-13: 9780135039441
DOWNLOAD EBOOK →SPA MANAGEMENT: AN INTRODUCTION provides a contemporary look at the spa industry, and the unique aspects of spa operations, and management. Complete with photos, tables and figures, it addresses spa industry basics, how to establish a spa business, operations and management, business skills and knowledge, and future trends in the industry. Each chapter includes a realistic view of operations and is accompanied by creative exercises and assignments. An appendix of industry resources and robust online resources help readers understand what it takes to manage a spa and succeed in this evolving industry.
Author: Adrienne Memmoli
Publisher: Createspace Independent Publishing Platform
Published: 2013-09-18
Total Pages: 86
ISBN-13: 9781492266938
DOWNLOAD EBOOK →Adrienne Memmoli's "Guide to Spa Success" is a must-have reference manual containing Spa and Salon industry secrets in branding, marketing, and promotions. It is an insightful guide to getting the most business out of your day-to-day operations. Adrienne shares a wealth of knowledge from her twenty-year tenure in the Beauty Industry. She directed prestigious Spas and Salons in South Florida including The Trump Spa at Mar-a-Lago, The Polo Club of Boca Raton, The Hyatt Regency Pier Sixty-Six, Le Meridien Hotel, Woodfield Country Club and Boca West Country Club. Adrienne also launched her own line of skincare in January 2013. The manual, condensed into 84 pages of easy to follow, step by step instructions is perfect for the novice Spa and Salon Manager or the seasoned entrepreneur. Written from her personal perspective, "Guide to Spa Success" includes a myriad of creative and successful ways to drive business - increasing traffic in the door, and retail out the door! It is a reference manual that simplifies marketing for each month of the calendar year. "Guide to Spa Success" is a year-round guide full of creative and effective ideas to increase your business. A reference manual for those seeking a different perspective on marketing techniques. It contains illustrations designed to help visualize and execute ad campaigns. Learn how to incorporate media events and holidays into your monthly specials, introduce new services, sell retail and build and retain a substantial client base. "Guide to Spa Success" reveals insightful tactics to increase traffic in a variety of settings such as private Country Clubs, Hotels, and Day Spas.
Author: Jeremy McCarthy
Publisher: Calgary : FabJob
Published: 2006
Total Pages: 233
ISBN-13: 9781894638838
DOWNLOAD EBOOK →The FabJob Guide to Become a Spa Owner shows how you can successfully start a day spa business. The authors share their own experiences plus expert business advice from more than two dozen spa business owners and other spa industry experts.
Author: Vaughan Evans
Publisher: Pearson UK
Published: 2022-08-02
Total Pages: 334
ISBN-13: 1292416165
DOWNLOAD EBOOK →Whether you seek financial backing or board consent, The Financial Times Essential Guide to Writing a Business Plan will give you the critical knowledge you need to get the go-ahead. By focusing clearly on your objective, it will help you to gather the necessary evidence and address all your backers concerns. This brand-new edition draws out the specific challenges faced by start-ups, particularly on pinning down your perceived market niche and determining your competitive advantage. There are new chapters on pitching the plan and performing against the plan, using key performance indicators and milestones. Finally, new appendices outline alternative sources of funding and display an example business plan from start to finish.Written by a seasoned practitioner with years of experience in both writing and evaluating business plans for funding, it will help you formulate a coherent, consistent and convincing plan with your backers needs in mind. Follow its guidance and your plan will have every chance of winning the backing you need for your business to succeed.
Author: Vaughan Evans
Publisher: Pearson UK
Published: 2015-09-24
Total Pages: 286
ISBN-13: 1292085169
DOWNLOAD EBOOK →In one engaging, outcome-oriented book, The FT Essential Guide to Writing a Business Plan gives you: The essential knowledge you need to write a winning business plan – quickly and without fuss Guidance on how to focus throughout on the plan’s purpose – to win backing Samples of what a good plan looks like, so you can benchmark your own as you write it Checklists, tips, examples and milestones to ensure you’re on target Prompts to reflect on, evaluate and learn from your experience With advice that’s instantly applicable, whether your business is a start-up or a more established company looking to grow, this is the one guide you need to create a credible and persuasive plan.
Author: Jeremy McCarthy
Publisher: Createspace Independent Publishing Platform
Published: 2013-09-18
Total Pages: 0
ISBN-13: 9781483939933
DOWNLOAD EBOOK →The Psychology of Spas and Wellbeing is the culmination of years of research in psychology, positive psychology, and the science of holistic wellbeing. The spa industry markets itself as offering holistic wellness through a variety of services intended to enhance wellbeing across body, mind and spirit. This book explores the science behind the claims of the spa industry and looks for possible applications to enhance the impact of a spa as a center for holistic healing. This book is intended for: - Spa and holistic healing professionals who want to use the latest science to deepen their impact on human wellbeing. - Healthcare professionals who want to learn more about a holistic approach to wellness. - Anyone interested in a comprehensive review of the scientific literature on holistic wellness. In this book, readers will learn: - The history, philosophy and culture of the world of spas and its role in modern society - How to approach human wellbeing holistically, considering body, mind and spirit and the interactions between these domains - The psychology of the spa experience and the links between psychological wellbeing and health - The latest research from the field of positive psychology and how it can be applied in a spa or other center for health and wellness - An overview of the research on stress and stress relief, the number one reason consumers visit spas - The elements of a healthy "spa lifestyle" and the latest research on behavior modification and positive lifestyle change The spa industry has a rich history and culture of holistic healing, but lacks a foundation in science. Modern medicine and healthcare is informed by the science of recent decades but ignores the holistic nature of human wellbeing. This book explores the latest scientific research in wellbeing to assess the evidence of the spa industry's impact on health and to explore applications and interventions that could be used to create a new, more effective healing institution that combines the best of science and philosophy.
