The Power of Promotional Products

The Power of Promotional Products PDF

Author: Maria Carlton

Publisher: Maruki Books

Published: 2007-08-15

Total Pages: 103

ISBN-13: 0958282609

DOWNLOAD EBOOK →

The Power of Promotional Products is all about how to include Promotionally printed gifts and business products as part of a marketing strategy that motivates prospects, rewards performance, and created targeted promotions with residual value. Packed with tips on how to select the best promotional products for your particular budget, brand, and marketing focus, how to differentiate between a successful give away or promotion, balancing budgets, quality and quantity and much more.

Outrageous Promotions That Are Outrageously Effective

Outrageous Promotions That Are Outrageously Effective PDF

Author: Robert Vico

Publisher: CreateSpace

Published: 2015-04-21

Total Pages: 180

ISBN-13: 9781507634660

DOWNLOAD EBOOK →

Discover A Proven, But Little-Known Secret To Tap Into Your Market And Immediately Bring In More Leads, Sell More Products & Services And Explode Your Revenue...Even In This Tough Economy. BUT FIRST... Do Not Spend Another Penny On Ordering Promotional Products Until You Read This Important Information! If you're not creating outrageous promotions that are outrageously effective using the power of promo products and are simply just getting "stuff" printed with your logo and randomly giving it away - I have 5 words of advice for you... STOP...Throwing Your Money Away! I know this because with over 15 years in the business I've come to realize that most businesses don't know the first thing about marketing using the power of promotional products and are just throwing money out the window. In this book, I'm breaking the industry "code of silence"...I'm pulling back the curtain and for the first time ever giving you "behind-the-scenes' access. You'll discover how simply combining the power of promotional products with direct response marketing strategies produces outrageously effective marketing for your company. I'll bet that the expensive Ad Agencies, the over-priced marketing "guru's, the big media sales reps and even the promotional product companies, tell you nothing about it and would prefer you never discover it. And honestly during this ever changing economy you need to forget about TV, Radio, Newspaper, TV and just about every other "Big Media" marketing and advertising and focus on this powerful and proven combination that generates more customers, prospects and sales than you can handle. Plus you'll also discover that you'll have more time and money to do the things you really want to do...like go hit the golf course...spend time with the family...go on a much needed vacation...or whatever! Still think promotional products don't work. Well check out the real life stories from "regular- ordinary" brick and mortar businesses, retail stores, insurance agencies, chiropractors, distributors, manufacturers , service industries, sales professionals (I think you get the point) all using the power of promotional products. Inside they share actual marketing examples along with the explosive results they've had on their businesses. Go ahead...don't be shy and take a look inside!

Blowing Up the Brand

Blowing Up the Brand PDF

Author: Melissa Aronczyk

Publisher: Peter Lang

Published: 2010

Total Pages: 352

ISBN-13: 9781433108679

DOWNLOAD EBOOK →

"This edited volume seeks to redress the lack of scholarly work that takes promotion seriously as a form of social, cultural, political, and economic exchange. It unpacks the vernacular, the institutional structures, and the practices and performances that make up promotional culture in everyday life, offering diverse critical perspectives on how, as citizens, consumers, and users, we absorb, navigate, confront, and resist its influence. Contributions from both renowned scholars and emerging intellectuals make this book a timely and valuable contribution to the fields of media and communication studies, political science, cultural studies, sociology, and anthropology." --BOOK JACKET.

Platter Chatter

Platter Chatter PDF

Author: Kate Wilson

Publisher: Maruki Books

Published: 2008-08-15

Total Pages: 142

ISBN-13: 0958282617

DOWNLOAD EBOOK →

A fresh approach to the recipe book market - as Kate Wilson promotes eating together with friends and family. Three sections, including Platters, Spreads & Dips, and Recipes for everything. Wilson is clear on the idea that the reader can decide whether to make their own pate, chilli jam, or herb crepes or just about anything else included in the recipe section, or she gives you FREE permission to use what you can get from your local deli and then maybe add some of your own creations.Outstanding colour photos on every page, mouthwatering and easy to prepare meals, platters, and accompaniments, from hamburgers to hummus, sandwiches to tapendas, or chilli prawns to salmon and caviar wraps. For beginner or reluctant cooks, those having to cater for fussy eaters, and even experienced entertainers will all find something to inspire and encourage their presentation and preparation skills. There are also delightful cuisine quotes throughout, and interesting assembling ideas that even young children could apply as they learn.

The Silent Salesmen

The Silent Salesmen PDF

Author: Mitch Carson

Publisher: John Wiley & Sons

Published: 2009-02-04

Total Pages: 401

ISBN-13: 0470478721

DOWNLOAD EBOOK →

How to create a successful promotional product campaign for any business According to award-winning direct marketer Mitch Carson, business owners and marketers should understand the value of using promotional items for business growth, and how to create successful promotional product campaigns. In The Silent Salesmen, Carson introduces his proven, simple promotional product strategies that are guaranteed to increase sales and profits. Business owners and marketers will discover step-by-step tips on how to develop and implement a versatile marketing plan that encompasses ready-to-use samples of sales materials paired with unique and memorable promotional products. Combined, these tools will make for an extremely effective (and profitable) marketing message.

The 12 Powers of a Marketing Leader: How to Succeed by Building Customer and Company Value

The 12 Powers of a Marketing Leader: How to Succeed by Building Customer and Company Value PDF

Author: Thomas Barta

Publisher: McGraw Hill Professional

Published: 2016-09-23

Total Pages: 241

ISBN-13: 1259834727

DOWNLOAD EBOOK →

WHAT MAKES AN EFFECTIVE AND SUCCESSFUL MARKETING LEADER? The 12 Powers of a Marketing Leader, by former McKinsey Partner Thomas Barta and senior London Business School professor Patrick Barwise, is the first research-based leadership book for marketers in the 21st century. Based on the largest ever research study of its kind, with detailed data on over 8,600 leaders in more than 170 countries, this game-changing book identifies 12 specific behaviors--or Powers--that drive marketers' business impact and career success. Reading it, you’ll learn how to: • MOBILIZE YOUR BOSS: Make an impact at the highest level and align marketing with the company's priorities. • MOBILIZE YOUR COLLEAGUES: Inspire and motivate your non-marketing colleagues to deliver a great customer experience. • MOBILIZE YOUR TEAM: Build and align a winning marketing team. • MOBILIZE YOURSELF: Focus on goals that will benefit your customers, your company and yourself, by meeting your own needs and ambitions. By zeroing in on the value creation zone ("V-Zone")--the all-important overlap between your company's and customers' needs--you’ll be able to help the business win in the market--and achieve your career goals. Warning: This is not a marketing book. It’s a leadership book for marketers, using the latest research on what works--and what doesn’t--in marketing's digital age. BONUS: Receive full access to an online self-assessment tool and other marketing leadership resources.

The Power of Promotional Groups

The Power of Promotional Groups PDF

Author: Karen S Wiesner

Publisher: Lulu.com

Published: 2012-10-23

Total Pages: 220

ISBN-13: 1300334320

DOWNLOAD EBOOK →

Successful authors have two things in common: Their marketing is focused and long term, and they have an irresistible lure. So how do authors get their books into the hands of readers all year round without breaking the bank? This book teaches authors how to jumpstart their careers by advertising in long-term, affordable ways within the safety and strength of a promotional group. These groups of authors accomplish together what few can do alone: they share the cost of long-term promotion and market their releases individually and as a group. No other book currently on the market comprehensively explains how authors can set up a promotion-specific group. The innovative plans for group and individual promotion included are both flexible and affordable for nearly any budget. Promotional groups offer authors the means to gain focused, irresistible promotion--indefinitely!

Swag

Swag PDF

Author: Heidi Thorne

Publisher:

Published: 2011-07

Total Pages: 0

ISBN-13: 9781614342977

DOWNLOAD EBOOK →

Whether known as "Stuff We All Get," "Souvenirs, Wearables, and Gifts" or promotional products, swag is any item imprinted with a logo or message, usually to advertise a business, event, association, team, person, or cause. Thorne shows marketers how to buy swag right using the Promo With Purpose concept.

Lanterna Rally - Theme by Grace Themes