The Power of Communication

The Power of Communication PDF

Author: Helio Fred Garcia

Publisher: Pearson Education

Published: 2012

Total Pages: 332

ISBN-13: 013288884X

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Communication is the absolutely indispensable leadership discipline. But, too often, leaders and professional communicators get mired in tactics, and fail to influence public attitudes in the ways that would help them the most. This book builds on the U.S. Marine Corps' legendary publication Warfighting, showing how to apply the Corps' proven leadership and strategy doctrine to all forms of public communication. The author reveals how to orient on audiences, recognizing their centers of gravity and most critical concerns. He also teaches how to integrate and succeed with all three levels of communication: strategic, operational, and tactical. He shows how to take the initiative and control the agenda, respond to events with speed and focus, use the power of maneuver, prepare and plan, and put it all together, in order to become a "habitually strategic" communicator.

Communication Power

Communication Power PDF

Author: Manuel Castells

Publisher: Oxford University Press

Published: 2013-08-29

Total Pages: 623

ISBN-13: 0199681937

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Drawing on a wide range of social and psychological theories, Castells presents original research on political processes and social movements. He applies this analysis to numerous recent events - the misinformation of the American public on the Iraq War,the global environmental movement to preventclimate change, the control of information in China and Russia, Barak Obama's internet-based presidential campaigns, and (in this new edition) responses to recent political and economic crises such as the Arab Spring and the Occupy movement. On the basis of these case studies he proposes a newtheory of power in the information age based on the management of communication networks.

The Power of Effective Communication

The Power of Effective Communication PDF

Author: Ronald A. Valentino

Publisher: Createspace Independent Publishing Platform

Published: 2016-02-09

Total Pages: 62

ISBN-13: 9781523977840

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Have you ever wondered why some people seem to be fearless when it comes to communication? How can these people do presentations in front of large groups and communicate with anyone they want regardless of gender or social status? These people tend to also be the popular ones, the ones that everyone wants to be around, the ones that create great networks of people that support them and help them to accomplish their goals. Would you like to be able to do same? Imagine all the new possibilities and opportunities that you can bring into your life. YES!you can achieve this and a lot more by simply learning the and applying the techniques of effective communication taught in this book! Effective communication is not always achieved by the words you speak, or by the movements of your lips as the masses might think, but there are actually techniques that can be applied by anyone at any time that will allow them to successfully get their point across faster and in a memorable way. Don't believe me? Take the time to better yourself and buy this book! As you take the journey through this book, you will learn many techniques that will take your communication skills to a whole different level! The first chapter of this book consists on creating a self-assessment, evaluate the circumstances keeping you from having the communications skills that you desire and find ways to correct them. In the second chapter of this book you will discover the techniques to that you can use everyday to build rapport and become liked and understood anyone you like! In the third chapter we will discuss more techniques that will help you to create a positive and lasting first impression with anyone in under 10 seconds! We will then proceed to learn about the 4 different personality types and how to deal with each one in order to successfully communicate. Then on the last chapter we will discover more techniques that will make any digital interaction end up on your favor. Here's are some more communication techniques that you are explained in this book... How to properly use body language How to communicate with the subconscious mind How to become liked instantly by anyone you meet Things to avoid during interactions How to engage everyone in the conversation Don't Wait! Scroll up and click the BUY button to take the first step towards improving your life and your communication skills by getting this book now.

The Exercise of Power in Communication

The Exercise of Power in Communication PDF

Author: R. Schulze

Publisher: Springer

Published: 2015-05-05

Total Pages: 337

ISBN-13: 1137478381

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This book explores the various choices speakers or communicators make when expressing power relations in modern societies. The volume brings together several disciplines, such as linguistics, sociology, communication studies and social psychology, to give insight into how interactants co-construct different aspects of power in their everyday life.

Informed Power

Informed Power PDF

Author: Alejandra Dubcovsky

Publisher: Harvard University Press

Published: 2016-04-04

Total Pages: 298

ISBN-13: 0674660188

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Alejandra Dubcovsky maps channels of information exchange in the American South, exploring how colonists came into possession of knowledge in a region that lacked a regular mail system or a printing press until the 1730s. She describes ingenious oral networks, and she uncovers important lessons about the nexus of information and power.

Unleashing the Power of PR

Unleashing the Power of PR PDF

Author: Mark Weiner

Publisher: John Wiley & Sons

Published: 2006-06-12

Total Pages: 274

ISBN-13: 0787985996

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Using dozens of case studies from well-known companies such as General Electric, FedEx, Procter & Gamble, Merck, Boeing, and Intel, Delahaye president and public relations scientist Mark Weiner offers a research-based model for creating and implementing public relations programs that will generate desired results and improve an organization’s ROI. Written as a highly accessible hands-on guide, Unleashing the Power of PR explains how to use market research methods to plan and evaluate public relations programs scientifically. The author explores the benefit of learning to speak to senior executives in a way that will improve communications and ultimately help strengthen PR performance and results. In addition, the book debunks common myths—such as “PR is impossible to measure!”—that undercut the effectiveness of PR and obscure its real value.

Power in the Classroom

Power in the Classroom PDF

Author: Virginia P. Richmond

Publisher: Routledge

Published: 2012-10-12

Total Pages: 224

ISBN-13: 1136475257

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In the belief that power is something that is negotiated by participants in the instructional process and with the goal of understanding how communication and power interact, this book looks at power and instruction in many different ways. Drawing from the lessons of the social sciences generally, it examines research that has been conducted by instructional communication specialists, looks at newer approaches to power, presents a status report on what is now known, and points to the divergent directions that offer opportunities for future scholarship.

Communication and Power in the Global Era

Communication and Power in the Global Era PDF

Author: Marwan M. Kraidy

Publisher: Routledge

Published: 2012-11-27

Total Pages: 202

ISBN-13: 1136238328

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This book re-visits how we think about communication and power in the global era. It takes stock of the last fifty years of scholarship, maps key patterns and concepts and sets an agenda for theory and research. The book addresses such questions as: How are national and cultural identities re-fashioned and expressed in the global era? How can we best understand the emergence of multiple and sometimes antagonistic modernities worldwide? How are political struggles fought and communicated on the local-national-global nexus? How do we integrate emerging media environments in global communication studies? Bringing together essays from a range of internationally renowned scholars, this book will be useful to undergraduate and postgraduate students on Media and Communication Studies courses, particularly those studying globalisation and global media. Contributors: Hector Amaya Paula Chakravartty Andrew Crocco Myria Georgiou Le Han Anikó Imre Koichi Iwabuchi Marwan M. Kraidy Sara Mourad Patrick D. Murphy Tarik Sabry Paddy Scannell Piotr M. Szpunar Guobin Yang Barbie Zelizer