The Pocket Universal Principles of Design

The Pocket Universal Principles of Design PDF

Author: William Lidwell

Publisher: Rockport Publishers

Published: 2010-01-01

Total Pages: 272

ISBN-13: 1610580656

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Universal Principles of Design, Revised and Updated is a comprehensive, cross-disciplinary encyclopedia covering 125 laws, guidelines, human biases, and general considerations important to successful design. Richly illustrated and easy to navigate, it pairs clear explanations of every design concept with visual examples of the ideas applied in practice. From the 80/20 Rule to the Weakest Link, every major design concept is defined and illustrated. Whether a marketing campaign or a museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disciplines. Because no one can be an expert on everything, designers have always had to scramble to find the information and know-how required to make a design work—until now. Just a few of the principles that will broaden your design knowledge, promote brainstorming, and help you check the quality of your work: Baby-Face Bias Expectation Effect Golden Ration Ockham's Razor Proximity Scaling Fallacy The book is organized alphabetically so that principles can be easily and quickly referenced by name. For those interested in addressing a specific problem of design, the principles havealso been indexed by questions commonly confronting designers (How can I help people learn from my design? How can I enhance the usability of a design? How can I make better design decisions? ...). Each principle is presented in a two-page format. The first page contains a succinct definition, a full description of the principle, examples of its use, and guidelines for use. Side notes are included, and provide elaborations and references. The second page contains visual examples and related graphics to support a deeper understanding of the principle. This landmark reference is the standard for designers, engineers, architects, and students who seek to broaden and improve their design expertise.

Universal Principles of Design, Updated and Expanded Third Edition

Universal Principles of Design, Updated and Expanded Third Edition PDF

Author: William Lidwell

Publisher: Rockport Publishers

Published: 2023-05-09

Total Pages: 426

ISBN-13: 0760375178

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Universal Principles of Design, Completely Updated and Expanded Third Edition is a comprehensive, cross-disciplinary encyclopedia, now with fully updated references for existing entries and expanded with 75 new entries to present a total of 200 laws, guidelines, and considerations that are important to successful design. Richly illustrated and easy to navigate, this essential design guide pairs clear explanations of every design concept with visual examples of the ideas applied in practice. Whether a marketing campaign or a museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disciplines. Because no one can be an expert on everything, designers have always had to scramble to find the information and know-how required to make a design work—until now. Each principle is presented in a two-page format. The first page contains a succinct definition and a full description of the principle, examples of and guidelines for its use, and side notes that provide elaborations and references. The second page contains visual examples and related graphics to support a deeper understanding of the principle. The book is organized alphabetically so that principles can be easily and quickly referenced by name. From 3D Projection to the Zeigarnick Effect, every major design concept is defined and illustrated, including these new additions: Feature creep Gamification Root cause Social trap Supernormal stimulus A landmark reference for designers, engineers, architects, and students, Universal Principles of Design has become the standard for anyone seeking to broaden and improve their design expertise, explore brainstorming ideas, and improve the quality of their design work. The titles in the Rockport Universal series offer comprehensive and authoritative information and edifying and inspiring visual examples on multidisciplinary subjects for designers, architects, engineers, students, and anyone who is interested in expanding and enriching their design knowledge.

The Pocket Universal Principles of Art

The Pocket Universal Principles of Art PDF

Author: John A Parks

Publisher: Rockport Publishers

Published: 2017-12-26

Total Pages: 208

ISBN-13: 1631595431

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The Pocket Universal Principles of Art is a portable but still comprehensive reference for all artists, and a companion volume to Rockport Publishers' best-selling Universal Principles of Design. This new, pocket volume of ThePocket Universal Principles of Art provides a handy, portable, reference for art enthusiast, art students, and any artist on the go. This is the same excellent information as the original Universal Principles of Art, but now in a condensed, easy-to-navigate format. This pocket edition presents one hundred principles and fundamental ideas and approaches to making art. The principles explore key techniques and concepts, making this a book for anyone interested in learning more about what makes art work.

The Pocket Universal Principles of Interior Design

The Pocket Universal Principles of Interior Design PDF

Author: Kelly Harris Smith

Publisher: Rockport Publishers

Published: 2024-06-18

Total Pages: 218

ISBN-13: 0760388067

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This smaller version of Universal Principles of Interior Design features the concepts and guidelines included in the original version. Master the art of interior design through the 100 laws, guidelines, ideas, and general considerations in this comprehensive, cross-disciplinary encyclopedia. It’s the one reference interior designers need—for professionals and nonprofessionals alike. Richly illustrated and easy to navigate, The Pocket Universal Principles of Interior Design pairs clear explanations of each concept with visual examples of the ideas applied in practice. Featured principles are as diverse as: Biomimicry Color Theory Health, Safety, and Welfare Pattern Sustainability Each principle is presented in a two-page format. The first page contains a succinct definition, a full description of the principle, examples of its use, and guidelines for use. The second page contains visual examples and related graphics to support a deeper understanding of the principles. The titles in the Rockport Universal series offer comprehensive and authoritative information and edifying and inspiring visual examples on multidisciplinary subjects for designers, architects, engineers, students, and anyone who is interested in expanding and enriching their design knowledge.

Universal Principles of Design

Universal Principles of Design PDF

Author:

Publisher:

Published: 2015

Total Pages:

ISBN-13:

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Design is full of unspoken rules and obscure theories that, when applied, can dramatically improve one's own design. For the first time, we are documenting them all in one place. Universal Principles of Design, based on William Lidwell's award-wining books, illustrates one design principle, ranging from the tried and true (the 80/20 rule) to concepts that you may not have ever heard in a design context (Ockham's razor or crowd intelligence.) These principles are critical to successful design-no matter what the discipline. Anyone who creates, designs, engineers, or illustrates will learn invaluable lessons that can take their work to the next level.

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