Global Business

Global Business PDF

Author: Mark Casson

Publisher: Edward Elgar Publishing

Published: 2023-09-06

Total Pages: 351

ISBN-13: 1035308045

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This fascinating book examines international business and multinational enterprise as part of a bigger picture, considering the importance of two main components: space and time. Summarising the past five years, Mark Casson reviews the changing role of multinational enterprises within the global economy and how leading firms have generated profitability and growth not only from innovations in technology and marketing, but also by exploiting legal loopholes in tax and regulatory systems.

Global Entrepreneurship

Global Entrepreneurship PDF

Author:

Publisher: Emerald Group Publishing

Published: 2016-06-23

Total Pages: 344

ISBN-13: 1786354837

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The role that small- and medium-sized enterprises (SMEs) play in the economic development and growth of cities, regions and nations has been an increasing subject of debate and study for the last half century. This volume focuses on the opportunities and challenges that entrepreneurs and SMEs face in a world of global competition.

Marketing Management

Marketing Management PDF

Author: Michael R. Czinkota

Publisher: Springer Nature

Published: 2021-08-24

Total Pages: 901

ISBN-13: 3030669165

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This textbook provides students with comprehensive insights on the classical and contemporary marketing theories and their practical implications. A fourth, revised edition of Marketing Management, the text features new classical and contemporary cases, new interdisciplinary and cross-functional implications of business management theories, contemporary marketing management principles and. futuristic application of marketing management theories and concepts. The core and complex issues are presented in a simplified manner providing students with a stimulating learning experience that enables critical thinking, understanding and future application. Each chapter features a chapter summary, key terms, review and discussion questions and a practice quiz. Throughout the text there are also specific teaching features to provide students and instructors with an enhanced pedagogical experience. These features include: The Manager’s Corner: These sections provide real-world examples that instructors may highlight to exemplify theory or as mini-cases for discussion. Marketing in Action: These sections ask students to apply concepts and theories to actual business situations. Web Exercises: These mini sections provide students with real world issues and suggest websites for more information. In addition, the authors provide ancillary lecture notes and Solution/Instructors manual online to aid instructors in their teaching activities.

The Past, Present and Future of Sustainable Management

The Past, Present and Future of Sustainable Management PDF

Author: Stephen Cummings

Publisher: Springer Nature

Published: 2021-06-05

Total Pages: 160

ISBN-13: 3030710769

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We might think sustainable management is a new idea, created in the 1960s by enlightened modern scientists. We might think that it puts us on a new path, beyond what management was originally about. But this is not true. Sustainable management is as old as civilization and was a foundation stone of management science as it was formed in the first decade of the 20th century. Recovering this forgotten past provides deeper roots and greater traction to advance sustainable management in our own times. This book charts a history of sustainable management from premodern times, through the birth of management science as an offshoot of the conservation movement, to the present day. The authors argue that modern tools like Triple Bottom Line reporting and multiple Sustainable Development Goals may be less useful than a return to a more fundamental and holistic view of management.

Rethinking the Case Study in International Business and Management Research

Rethinking the Case Study in International Business and Management Research PDF

Author: Rebecca Marschan-Piekkari

Publisher: Edward Elgar Publishing

Published: 2011-01-01

Total Pages: 575

ISBN-13: 0857933469

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This important and original book places the case study in international business research in its historical context, critically evaluates current case study practices in the field and proposes a more pluralistic future for case research within international business and international management research. While the case study is the most popular qualitative research strategy in the field, only a narrow selection of possible approaches is currently used. IB and IM researchers typically rely on a case study approach that could be characterized as 'qualitative positivism'. The editors and contributors look beyond this disciplinary convention and encourage greater pluralism in IB and IM case research. Their key argument is that increased awareness of prevailing disciplinary conventions - and their limitations - increases the potential for methodological innovation and versatility in case research. The contributions provide critical, novel and innovative perspectives on the case study in IB and IM research. The book offers inspiration to case authors and an authoritative methodological reference for those publishing and reviewing case research. It will also be highly regarded by postgraduate and doctoral students in IB and IM as well as both qualitative and quantitative researchers in the field.

Trends in Asia Pacific Business and Management Research

Trends in Asia Pacific Business and Management Research PDF

Author: Chris Rowley

Publisher: Routledge

Published: 2022-03-16

Total Pages: 230

ISBN-13: 1000547930

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This book is based on the review of literature on different themes related to business and management in the Asia Pacific context. All seven chapters included in this book explore the past, present and future of business and research. They cover diverse topics in the Asia Pacific context ranging from different ways of thinking to innovation implementation and efficiency, responsible tourism, internal marketing to leadership. This book will be useful for researchers, practitioners and policy makers. The chapters in this book were originally published as a special issue of the Asia Pacific Business Review.

The Oxford Handbook of Management

The Oxford Handbook of Management PDF

Author: Adrian Wilkinson

Publisher: Oxford University Press

Published: 2017

Total Pages: 595

ISBN-13: 0198708610

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This handbook analyses and explores the evolution of management; the core functions and how they may have changed; its position in the culture of modern society; the institutions and ideologies that support it; and likely challenges and changes in the future.

Entrepreneurship in Pacific Asia

Entrepreneurship in Pacific Asia PDF

Author: Leo Paul Dana

Publisher: World Scientific Publishing Company

Published: 1999-06-25

Total Pages: 248

ISBN-13: 9813102802

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Entrepreneurs are now internationalising, and many more are likely to internationalise in the future. Yet, most small firms expand in an opportunistic fashion, because entrepreneurs seldom have the time and resources to gather reliable data about opportunities in foreign countries. Leo-Paul Dana has conducted extensive international field research with a view to compiling key information on the business environment throughout Pacific Asia. Thus, the book is not just another “how to” guide. It reflects what is happening in an important region of our global economy. With this book, businessmen and business analysts, investors, academics and business students will gain invaluable insights into the conditions and opportunities for enterprise in these countries in this region. Request Inspection Copy

Understanding Management in China

Understanding Management in China PDF

Author: Malcolm Warner

Publisher: Routledge

Published: 2013-11-12

Total Pages: 273

ISBN-13: 1134703597

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China has become one of the fastest-growing economies ever seen in the world in recent times. In the last three decades, China has transformed itself from a command economy to a market one, albeit a nominally socialist one, and its management systems have been reformed accordingly. In the light of these changes, Malcolm Warner, one of the leading authorities on management in China, explores the past, present and future of Chinese management. The first part of the work examines the history of management practices in the ‘Middle Kingdom’, outlining the influence of traditional Chinese values, especially the Confucian inheritance, and the legacy of the imperial bureaucracy with its meritocratic examination system, as well as the role of industrialization and the influx of foreign-owned businesses in the late nineteenth century and the twentieth century. It next goes on to consider the current state of China’s management, showing how a new breed of manager has evolved since the beginning of Deng Xiaoping’s reforms in the late 1970s and 1980s. The resulting impact of this strategy which has continued into the 1990s and the 2000s, up to the present day, is then examined. The final part of the book concludes with reflections on how management in China is likely to develop in the near future, especially on how far it will converge with global practices or to what degree an indigenous form of management 'with Chinese characteristics' will prevail.