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Author: Chris Newbold
Publisher: Hodder Education
Published: 2002
Total Pages: 445
ISBN-13: 9780340740477
DOWNLOAD EBOOK →The Media Book provides today's students with a comprehensive foundation for the study of the modern media. It has been systematically compiled to map the field in a way which corresponds to the curricular organization of the field around the globe, providing a complete resource for students in their third year to graduate level courses in the U.S.
Author: Mark Deuze
Publisher: John Wiley & Sons
Published: 2014-01-23
Total Pages: 413
ISBN-13: 0745680534
DOWNLOAD EBOOK →Research consistently shows how through the years more of our time gets spent using media, how multitasking our media has become a regular feature of everyday life, and that consuming media for most people increasingly takes place alongside producing media. Media Life is a primer on how we may think of our lives as lived in rather than with media. The book uses the way media function today as a prism to understand key issues in contemporary society, where reality is open source, identities are - like websites - always under construction, and where private life is lived in public forever more. Ultimately, media are to us as water is to fish. The question is: how can we live a good life in media like fish in water? Media Life offers a compass for the way ahead.
Author: Dan Gillmor
Publisher: "O'Reilly Media, Inc."
Published: 2006-01-24
Total Pages: 336
ISBN-13: 0596102275
DOWNLOAD EBOOK →Looks at the emerging phenomenon of online journalism, including Weblogs, Internet chat groups, and email, and how anyone can produce news.
Author: Jeremy Swartz
Publisher: Intellect (UK)
Published: 2021
Total Pages: 0
ISBN-13: 9781789382655
DOWNLOAD EBOOK →MEDIA: A Transdisciplinary Inquiry explores evolving definitions of media and interrogates how media technologies are transforming media theory and practice. The collection addresses the emerging roles of media across a wide range of disciplines, featuring contributions from an array of internationally known scholars and practitioners. The definition of media itself is in a constant state of flux, expanding to include an ever-widening range of concepts, products, services, and institutions. Here, the authors reconceptualize media, drawing not only on media and communication studies, but also philosophy, sociology, political science, biology, art, computer science, and information studies, among other disciplines. The collection challenges traditional notions of media, explores emerging media, and reexamines concepts including technology, environment, and ecology; multimedia, mediation, and labor; and participation, repair, and curation. These timely and original discussions by established scholars in the field provide a valuable contribution to the fusion of media across disciplines.
Author: Kent A. Ono
Publisher: John Wiley & Sons
Published: 2019-12-18
Total Pages: 225
ISBN-13: 1509543619
DOWNLOAD EBOOK →Asian Americans and the Media provides a concise, thoughtful, critical and cultural studies analysis of U.S. media representations of Asian Americans. The book also explores ways Asian Americans have resisted, responded to, and conceptualized the terrain of challenge and resistance to those representations, often through their own media productions. In this engaging and accessible book, Ono and Pham summarize key scholarship on Asian American media, as well as lay theoretical groundwork to help students, scholars and other interested readers understand historical and contemporary media representations of Asian Americans in traditional media, including print, film, music, radio, and television, as well as in newer media, primarily internet-situated. Since Asian Americans had little control over their representation in early U.S. media, historically dominant white society largely constructed Asian American media representations. In this context, the book draws attention to recurring patterns in media representation, as well as responses by Asian America. Today, Asian Americans are creating complex, sophisticated, and imaginative self-portraits within U.S. media, often equipped with powerful information and education about Asian Americans. Throughout, the book suggests media representations are best understood within historical, cultural, political, and social contexts, and envisions an even more active role in media for Asian Americans in the future. Asian Americans and the Media will be an ideal text for all students taking courses on Asian American Studies, Minorities and the Media and Race and Ethic Studies.
Author: Diane Zimmerman Umble
Publisher: JHU Press
Published: 2008-04-21
Total Pages: 288
ISBN-13: 0801887895
DOWNLOAD EBOOK →"Of all the religious groups in contemporary America, few demonstrate as many reservations toward the media as do the Old Order Amish. Yet these attention-wary citizens have become a media phenomenon, featured in films, novels, magazines, newspapers, and television - from Witness, Amish in the City, and Devil's Playground to the intense news coverage of the 2006 Nickel Mines School shooting. But the Old Order Amish are more than media subjects. Despite their separatist tendencies, they use their own media networks to sustain Amish culture. Chapters in the collection examine the influence of Amish-produced newspapers and books, along with the role of informal spokespeople in Old Order communities.".
Author: Daniele Albertazzi
Publisher: Routledge
Published: 2013-09-13
Total Pages: 593
ISBN-13: 1317865227
DOWNLOAD EBOOK →Today, arguably more than at any time in the past, media are the key players in contributing to what defines reality for the citizens of Europe and beyond. This book provides an introduction to the way that the media occupy such a position of prominence in contemporary human existence. This expanded and fully updated third edition of the bestselling The Media: An Introduction collects in one volume thirty-six specially commissioned essays to offer unrivalled breadth and depth for an introduction to the study of contemporary media. It addresses the fundamental questions about today’s media – for example, digitisation and its effects, new distribution technologies, and the implications of convergence, all set against the backdrop of a period of profound social and economic change in Europe and globally. Key features: Expert contributions on each topic Approachable, authoritative contributions provide a solid theoretical overview of the media industry and comprehensive empirical guide to the institutions that make up the media. Further Reading and related web-resource listings encourage further study. New to this edition: New five part structure provides a broad and coherent approach to media: Part 1 Understanding the Media; Part 2 What Are the Media?; Part 3 The Media Environment; Part 4 Audiences, Influences and Effects; Part 5 Media Representations. Brand new chapters on: Approaches to Media; Media Form; Models of Media Institutions; The Media in Europe; Photography; Book Publishing; Newspapers; Magazines; Radio; Television; The Internet and the Web; News Media; Economics; Policy; Public Service Broadcasting in Europe; Censorship and Freedom of Speech; Audience Research; Sexualities; Gender; Social Class; Media and Religion; The Body, Health and Illness; Nationality and Sex Acts. Other chapter topics from the last edition fully updated A wider, more comparative focus on Europe. The Media: An Introduction will be essential reading for undergraduate and postgraduate students of media studies, cultural studies, communication studies, journalism, film studies, the sociology of the media, popular culture and other related subjects.
Author: Jonathan M. Ladd
Publisher: Princeton University Press
Published: 2011-12-05
Total Pages: 287
ISBN-13: 140084035X
DOWNLOAD EBOOK →As recently as the early 1970s, the news media was one of the most respected institutions in the United States. Yet by the 1990s, this trust had all but evaporated. Why has confidence in the press declined so dramatically over the past 40 years? And has this change shaped the public's political behavior? This book examines waning public trust in the institutional news media within the context of the American political system and looks at how this lack of confidence has altered the ways people acquire political information and form electoral preferences. Jonathan Ladd argues that in the 1950s, '60s, and early '70s, competition in American party politics and the media industry reached historic lows. When competition later intensified in both of these realms, the public's distrust of the institutional media grew, leading the public to resist the mainstream press's information about policy outcomes and turn toward alternative partisan media outlets. As a result, public beliefs and voting behavior are now increasingly shaped by partisan predispositions. Ladd contends that it is not realistic or desirable to suppress party and media competition to the levels of the mid-twentieth century; rather, in the contemporary media environment, new ways to augment the public's knowledgeability and responsiveness must be explored. Drawing on historical evidence, experiments, and public opinion surveys, this book shows that in a world of endless news sources, citizens' trust in institutional media is more important than ever before.
Author: Dan Zarrella
Publisher: "O'Reilly Media, Inc."
Published: 2009-11-13
Total Pages: 245
ISBN-13: 1449383106
DOWNLOAD EBOOK →Are you looking to take advantage of social media for your business or organization? With easy-to-understand introductions to blogging, forums, opinion and review sites, and social networks such as Twitter, Facebook, and LinkedIn, this book will help you choose the best -- and avoid the worst -- of the social web's unique marketing opportunities. The Social Media Marketing Book guides you through the maze of communities, platforms, and social media tools so you can decide which ones to use, and how to use them most effectively. With an objective approach and clear, straightforward language, Dan Zarrella, aka "The Social Media & Marketing Scientist," shows you how to plan and implement campaigns intelligently, and then measure results and track return on investment. Whether you're a seasoned pro or new to the social web, this book will take you beyond the jargon to social media marketing mastery. Make sense of this complicated environment with the help of screenshots, graphs, and visual explanations Understand the history and culture of each social media type, including features, functionality, and protocols Get clear-cut explanations of the methods you need to trigger viral marketing successes Choose the technologies and marketing tactics most relevant to your campaign goals Learn how to set specific goals for your campaigns and evaluate them according to key performance indicators Praise for The Social Media Marketing Book: "Let Zarrella take you to social-media marketing school. You'll learn more from reading this book than a month of research on the Internet."--Guy Kawasaki, co-founder of Alltop.com "If I could be any other person for a day, it would be Dan Zarella. Either him or Brad Pitt. But Dan's smarter. This book is why I say that."--Chris Brogan, President of New Marketing Labs "This book demonstrates a beginning to the endless possibilities of the Social Web."-- Brian Solis, publisher of leading marketing blog PR 2.0
Author: Julia Cagé
Publisher: Harvard University Press
Published: 2016-04-04
Total Pages: 79
ISBN-13: 0674968719
DOWNLOAD EBOOK →Julia Cagé explains the economics and history of the media crisis and offers a solution: a nonprofit media organization, midway between a foundation and a joint stock company, supported by readers, employees, and innovative financing such as crowdfunding. Her business model is inspired by a central idea: that news, like education, is a public good.
