The Invisible Game

The Invisible Game PDF

Author: Kai-Markus Mueller

Publisher: John Wiley & Sons

Published: 2022-10-24

Total Pages: 284

ISBN-13: 1394152981

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Cutting-edge science can make all the difference for salespeople in a time when they are facing a business world in transformation. In The Invisible Game: The Secrets and the Science of Winning Minds and Winning Deals, neuroscientist Kai-Markus Mueller and sales professional Gabriele Rehbock deliver a hands-on guide to the hidden dynamics that influence the outcomes of most business deals. In plain English, the book unpacks recently discovered insights from psychology, behavioural economics, and neuroscience and explains how to apply them to your advantage in real-life business situations. The authors show you how to influence buying decisions and how to successfully respond to challenging business situations in order to put you in control of the levers that drive sales success. You’ll also find Advanced strategies and tactics that offer a lasting edge in negotiations, sales and other business transactions Smart techniques to build rewarding customer relationships The psychology behind gains and losses revealing new keys to profitable pricing Real-life advice on how to counter a buyer’s intimidation tactics: time, uncertainty, fear, and silence An essential, step-by-step playbook for sales professionals, The Invisible Game will also earn a place on the bookshelves of entrepreneurs, business owners, and other independent professionals—like lawyers, accountants, freelancers, consultants, and programmers—who regularly sell their services to other businesses.

The Invisible Game

The Invisible Game PDF

Author: Zoltan Andrejkovics

Publisher: Createspace Independent Publishing Platform

Published: 2016-05-07

Total Pages: 190

ISBN-13: 9781517457013

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Competitive gaming and eSports among youths became a major theme these days. For an e-Athlete, having the best strategy or belonging to a team with the best skills are sometimes not enough for success. Real life tournaments are tougher than we can imagine. The Invisible Game covers the necessary mental development of eSport players. The book helps to prepare the players' minds for the challenges, both on the map and in real life. Nowadays we overestimate the power of our thoughts, and we forget the potential of our inner wisdom. This book guides you with honest life experiences of an eSport team manager on a journey to find the mental balance for peak performance.

The Invisible Powers

The Invisible Powers PDF

Author: John Joseph Clancy

Publisher:

Published: 1989

Total Pages: 362

ISBN-13:

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In this wide-ranging and original book, John J. Clancy examines the history and current state of corporate America from a new perspective, looking at business not as a matter of economics, marketing, and management, but as a cultural artifact. The Invisible Powers examines language, imagery, values, and deeply held beliefs and the impact they all have in determining the role business plays in society.

Trapped in a Video Game (Book 2)

Trapped in a Video Game (Book 2) PDF

Author: Dustin Brady

Publisher: Trapped in a Video Game

Published: 2018-04-24

Total Pages: 160

ISBN-13: 9781449494896

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When Mark is sucked into the game "Go Wild", he becomes invisible which makes it that much harder for Jesse to find him.

The Invisible Brand: Marketing in the Age of Automation, Big Data, and Machine Learning

The Invisible Brand: Marketing in the Age of Automation, Big Data, and Machine Learning PDF

Author: William Ammerman

Publisher: McGraw Hill Professional

Published: 2019-05-24

Total Pages: 320

ISBN-13: 1260441261

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Marketers are harnessing the enormous power of AI to drive unprecedented results The world of marketing is undergoing major change. Sophisticated algorithms can test billions of marketing messages and measure results, and shift the weight of campaigns—all in real time. What’s next? A complete transformation of marketing as we know it, where machines themselves design and implement customized advertising tactics at virtually every point of digital contact. The Invisible Brand provides an in-depth exploration of the risks and rewards of this epochal shift—while delivering the information and insight you need to stay ahead of the game. Renowned technologist William Ammerman draws from his decades of experience at the forefront of digital marketing to provide a roadmap to our data-driven future. You’ll learn how data and AI will forge a new level of persuasiveness and influence for reshaping consumers’ buying decisions. You’ll understand the technology behind these changes and see how it is already at work in digital assistants, recommendation engines and digital advertising. And you’ll find unmatched insight into how to harness the power of artificial intelligence for maximum results. As we enter the age of mass customization of messaging, power and influence will go to those who know the consumer best. Whether you are a marketing executive or concerned citizen, The Invisible Brand provides everything you need to understand how brands are harnessing the extraordinary amounts of data at their disposal—and capitalizing on it with AI.