Successful Project Sponsorship

Successful Project Sponsorship PDF

Author: Michiel van der Molen

Publisher:

Published: 2015

Total Pages: 0

ISBN-13: 9780749474249

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Project success is a business management responsibility and project management is more than the work of a project manager: the project sponsor plays a key role, whatever their job title. As the owner of the business case, the project sponsor or project executive has the responsibility for communicating the aims of the project, staying in touch with the changing environment and ultimately using their leadership skills to realize the benefits that the project has set out to achieve. The project sponsor gives strategic direction to the project manager and empowers them to deliver the agreed result. However, as a busy business manager, balancing the role of project executive with other management responsibilities, the project sponsor wants more control for less effort. The four proven principles in Successful Project Sponsorship help them to achieve precisely that.This book leads the reader to success through the powerful and proven four principles of successful project sponsorship. These principles are all focused on giving strategic direction to projects effectively and efficiently. Instead of going into depth on project management theory and methodologies, this book answers the practical questions project sponsors have to tackle and provides targeted solutions to real-life issues, such as: How do I create a successful strategy? How do I keep a project under control when the requirements are changing? What can I do to keep the project on budget? How do I recognize a good project manager - and how do I deal with an out-of-control one? The final part of the book gives tried-and-tested practical guidance on how to improve project sponsorship knowledge within your organization.Written clearly and concisely for the busy executive, in line with the PMI's Lexicon of Project Management Terms and with special tips for Prince2 environments and agile projects, this highly practical guide is the essential toolkit all business managers need to make a success of their project sponsor role.

The Sponsorship Handbook

The Sponsorship Handbook PDF

Author: Pippa Collett

Publisher: John Wiley & Sons

Published: 2011-03-28

Total Pages: 264

ISBN-13: 0470979844

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The Sponsorship Handbook is a practical guide to sponsorship aimed at practitioners both working for sponsoring companies and those searching for sponsorship. Using the tools, techniques, advice and best practice advocated in this book both sponsors and sponsor seekers will benefit from better servicing and activation once a sponsorship is implemented, with metrics that enable data-based accountability rather than hearsay. "Everyone in the sponsorship industry, from the biggest events and properties to the smallest, are benefitting from the increasing knowledge, data availability, metrics and professionalism in using sponsorship. The Sponsorship Handbook is a part of that process which we hope will bring future success and proven sound results to all in the complex and exciting world of sponsorship." —Luis Vicente, Head of Partnerships, Manchester City Football Club "An indispensable reference for any marketer who is keen to build his/her brand using sponsorship; the new ascending way to empower brands." —Faisal Al-Dail, Saudi Post

The Sponsor Effect

The Sponsor Effect PDF

Author: Sylvia Ann Hewlett

Publisher: Harvard Business Press

Published: 2019-05-28

Total Pages: 206

ISBN-13: 1633695662

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Are you investing in the right people? Many people know the benefit of finding a sponsor--someone who goes beyond traditional mentorship to partner with a junior-level employee to help build their skills, advocate for them when opportunities arise, and open doors. But few realize that being a sponsor is just as important to career growth as finding one. According to new research from economist and thought leader Sylvia Ann Hewlett, senior executives who sponsor rising talent are 53 percent more likely to be promoted than those who don't. Similarly, middle-level managers who have proteges are 167 percent more likely to be given stretch assignments. Well-chosen proteges contribute stellar performance, steadfast loyalty, and capabilities that you, the sponsor, may lack, thus increasing how fast and how far you can go. But how do you find standout proteges, let alone develop them so that they're able to come through for you and your organization? This book has the answers you need. Combining powerful new data and rich examples drawn from in-depth interviews with leaders from companies such as Unilever, Aetna, Blizzard Entertainment, and EY, The Sponsor Effect provides a seven-step playbook for how you can become a successful sponsor. You'll learn to: Identify the right mix of proteges Include those with differing perspectives Inspire your proteges and ignite their ambition Instruct them to develop key skill sets Inspect your picks for performance and loyalty Instigate a deal, detailing the terms of a relationship Invest three ways and reap the rewards Along the way, you'll discover the enormous benefits of investing in these valuable relationships.

Twelve Step Sponsorship

Twelve Step Sponsorship PDF

Author: Hamilton B.

Publisher: Simon and Schuster

Published: 2009-09-29

Total Pages: 288

ISBN-13: 1592857663

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Twelve Step Sponsorship is the first truly comprehensive look at sponsorship, a role recovering people benefit from both as sponsees and ultimately as sponsors. Sponsorship is a rich and enduring part of tradition of Alcoholics Anonymous. Twelve Step Sponsorship delivers both the theory and practice--how to do it and why--in a clear, step-by-step presentation. Written by the author of Getting Started in AA, a widely acclaimed guide for the newcomer to the program of AA, Twelve Step Sponsorship is the first truly comprehensive look at sponsorship, a role recovering people benefit from both as sponsees and ultimately as sponsors. Twelve Step Sponsorship includes informative sections that deal with: finding a sponsor and being a sponsor. Twelve Step Sponsorship offers a welcome reinforcement to the tradition of "passing it on" from one generation of sponsors to the next.

Forget a Mentor, Find a Sponsor

Forget a Mentor, Find a Sponsor PDF

Author: Sylvia Ann Hewlett

Publisher: Harvard Business Review Press

Published: 2013-09-10

Total Pages: 248

ISBN-13: 1422187160

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Who’s pulling for you? Who’s got your back? Who’s putting your hat in the ring? Odds are this person is not a mentor but a sponsor. Mentors can build your self-esteem and provide a sounding board—but they’re not your ticket to the top. If you’re interested in fast-tracking your career, what you need is a sponsor—a senior-level champion who believes in your potential and is willing to advocate for you as you pursue that next raise or promotion. In this powerful yet practical book, economist and thought leader Sylvia Ann Hewlett—author of ten critically acclaimed books, including the groundbreaking Off-Ramps and On-Ramps—shows why sponsors are your proven link to success. Mixing solid data with vivid real-life narratives, Hewlett reveals the “two-way street” that makes sponsorship such a strong and mutually beneficial alliance. The seven-step map at the heart of this book allows you to chart your course toward your greatest goals. Whether you’re looking to lead a company or drive a community campaign, Forget a Mentor, Find a Sponsor will help you forge the relationships that truly have the power to deliver you to your destination.

The Sponsor

The Sponsor PDF

Author: Erik Barnouw

Publisher: Transaction Publishers

Published:

Total Pages: 242

ISBN-13: 1412839130

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On the television sponsors.

The Project Sponsor Guide

The Project Sponsor Guide PDF

Author: Neil A. Love

Publisher:

Published: 2000

Total Pages: 0

ISBN-13: 9781880410158

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Annotation Project sponsors can have a tremendous impact on the success of key projects. However, in reality, they miss the mark and are often uninvolved or over-involved and confused about their roles. The purpose of this guide is to help managers add value as sponsors of cross-functional projects; including development projects, information system projects, organizational change projects, and process improvement projects. Section I explains the roles of the project sponsor as mentor, catalyst, motivator, barrier buster, boundary manager, and liaison to senior management. Key tasks of the project sponsor are explained, including how to effectively set up a project team and how to support the team throughout the project cycle. Section II identifies over 20 common project team problems that arise, and provides alternate solutions for dealing with them. The Appendix provides some helpful tools to increase team effectiveness and, therefore, project performance. This to-the-point and quick reading for today's busy executives and managers is a one-of-a-kind source that describes the unique and challenging support that executives and managers must provide to be effective sponsors of project teams. It's intended for executives and middle managers who will be, or are, sponsors of a project, particularly cross-functional projects. It is also helpful reading for facilitators and project leaders.

Things My Sponsor Taught Me

Things My Sponsor Taught Me PDF

Author: Paul H.

Publisher: Hazelden Publishing

Published: 1987-06-01

Total Pages: 80

ISBN-13: 9780894864445

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A sensible, effective, and practical recovery tool featuring the philosophy of Alcoholics Anonymous, quotes, slogans, and down-to-earth sponsor advice.

Fiscal Sponsorship

Fiscal Sponsorship PDF

Author: Gregory L. Colvin

Publisher: Study Center Press

Published: 2005

Total Pages: 108

ISBN-13: 9781888956085

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Considers earlier efforts to finance nonprofit organizations by means of "fiscal agency," the legal problems which ensued, and efforts to correct them through "fiscal sponsorship."