Top Secrets for Using LinkedIn to Promote Your Business or Yourself

Top Secrets for Using LinkedIn to Promote Your Business or Yourself PDF

Author: Gini Graham Scott

Publisher: Booktango

Published: 2013-05-07

Total Pages: 126

ISBN-13: 1468928481

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This book provides a step-by-step guide to use LinkedIn to promote your own business or yourself to get more clients or work. Chapters include creating a powerful profile and presence, making connections with other members, using recommendations, joining and starting groups, finding answers and asking questions, deciding on the best strategy, and assessing your campaign.

Ultimate Guide to LinkedIn for Business

Ultimate Guide to LinkedIn for Business PDF

Author: Ted Prodromou

Publisher: Entrepreneur Press

Published: 2019-04-16

Total Pages: 459

ISBN-13: 1613084005

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Find and Network with the Right Professionals You know it’s smart to connect with over 500 million business professionals on LinkedIn, but you may not know how to do it without wasting tons of time and money. LinkedIn expert and trainer Ted Prodromou delivers a step-by-step guide to using LinkedIn to grow your business, find profitable clients and customers, and hire the perfect employees. With more than a decade of experience helping businesses and entrepreneurs grow using SEO, pay-per-click management, and LinkedIn, Prodromou shares the most effective ways to keep you and your business in front of decision makers and build strong referral networks. You'll learn how to: Make online connections that are as strong as those made in person Use content marketing to build and promote your thought leadership profile Build trust with prospective clients by exploring similar interests and groups Develop a closing process that convert connections to clients Leverage your LinkedIn presence to drive you and your business to the top of the results page on multiple search engines—even Google As the definitive social network for people doing business, entrepreneurs ignore LinkedIn at their own peril. Take the direct approach to reaching the movers and shakers by listening to what Ted has to say. —Joel Comm, New York Times bestselling author of Twitter Power 3.0: How to Dominate Your Market One Tweet at a TimeIf you want to know the behind-the-scenes, real-world strategies, you need to read this book filled with applicable tips and tricks to save you time and money, and to give you a roadmap to actually making money on LinkedIn. —Scott Keffer, bestselling author and founder of Double Your Affluent Clients®

Ultimate Guide to LinkedIn for Business

Ultimate Guide to LinkedIn for Business PDF

Author: Ted Prodromou

Publisher: Entrepreneur Press

Published: 2015-03-02

Total Pages: 332

ISBN-13: 1613083041

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How To Get Connected with More than 300 Million Customers This popular title delivers an in-depth guide to targeting, reaching, and gaining ideal customers using the latest updates on LinkedIn. LinkedIn expert Ted Prodromou offers a wealth of no- or low-cost methods for maximizing this dynamic resource. Following his lead, readers learn to link with the most effective connections for greater exposure. Updates in this edition include: Staying up-to-date with LinkedIn Contacts, Pulse, and Publisher programs Expansion of premium accounts to help optimize business profiles, stand out in search results, and track impact How to implement new features like Showcase and Company Updates pages for extended presence in newsfeeds and with followers Smarter LinkedIn Search that saves time and money with customized, comprehensive results Other important topics covered include: Techniques and tips to easily navigate LinkedIn’s interface Time saving tips on finding and matching data from businesses and people Expert guidance on super-charging a business or individual profile Insider advice on getting found through LinkedIn and maximizing search Professional instruction on promoting a LinkedIn profile The latest information is illustrated with current snapshots, fresh examples, and case studies, along with new techniques to easily maneuver LinkedIn’s interface.

How to Write a KILLER LinkedIn Profile... And 18 Mistakes to Avoid

How to Write a KILLER LinkedIn Profile... And 18 Mistakes to Avoid PDF

Author: Brenda Bernstein

Publisher:

Published: 2019-05-23

Total Pages: 292

ISBN-13: 9781629671550

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Are you getting the results you want from your LinkedIn profile? This LinkedIn "bible" offers 18 detailed strategies and writing tips PLUS 7 Bonus tips that will teach you how to get found on LinkedIn, and how to keep people reading after they find you. Contains tips for job seekers, business owners, and other professionals.

The Ultimate LinkedIn Sales Guide

The Ultimate LinkedIn Sales Guide PDF

Author: Daniel Disney

Publisher: John Wiley & Sons

Published: 2021-03-04

Total Pages: 381

ISBN-13: 1119787890

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Become a LinkedIn power user and harness the potential of social selling With the impact of COVID, remote working has become big, and so has the use of digital/virtual sales tools. More sales teams want and need to understand how to use social media platforms like LinkedIn to sell, and most do not use it properly. The Ultimate LinkedIn Sales Guide is the go-to book and guide for utilizing LinkedIn to sell. It covers all aspects of social and digital selling, including building the ultimate LinkedIn profile, using the searching functions to find customers, sending effective LinkedIn messages (written, audio & video), creating great content that generates sales, and all the latest tips and tricks, strategies and tools. With the right LinkedIn knowledge, you can attract customers and generate leads, improving your sales numbers from the comfort and safety of your computer. No matter what you are selling, LinkedIn can connect you to buyers. If you’re savvy, you can stay in touch with clients and generate more repeat sales, build trust, and create engaging content that will spread by word-of-mouth—the most powerful sales strategy around. This book will teach you how to do all that and more. In The Ultimate LinkedIn Sales Guide you will learn how to: Use the proven 4 Pillars of Social Selling Success to improve your existing LinkedIn activities or get started on a firm footing Create the Ultimate LinkedIn Profile, complete with a strong personal brand that could catapult you to industry leader status Generate leads using LinkedIn, then build and manage relationships with connected accounts to turn those leads into customers Utilize little-known LinkedIn “power tools” to grow your network, send effective messages, and write successful LinkedIn articles And so much more! The Ultimate LinkedIn Sales Guide is a must read for anyone wishing to utilise LinkedIn to improve sales.

Linkedin Marketing Step-By-Step

Linkedin Marketing Step-By-Step PDF

Author: Bryan Bren

Publisher: Ewritinghub

Published: 2021-04-21

Total Pages: 156

ISBN-13: 9781952502545

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Do you want to learn how to take advantage of one of the most powerful social and business platforms? Would you like to know how you can build a professional rapport along with providing goods and services to people? Then look no further, as this book covers the essentials for using LinkedIn for business ventures and for selling! LinkedIn is a beast of a social and business platform and there's so much to learn. Between learning the basics, building a professional profile, creating new connections and selling services, it can be daunting to learn it all. With the content in this book, it will help you get up to speed on how you can learn all of this information and apply the information, today! In this book, you'll surely find: Discover the basics of LinkedIn, what it is and how it's used The types of advantages you have when using LinkedIn, such as growing your network, searching for new jobs, business opportunities, etc. LinkedIn can be used as an advantage for finding new connections in your field Find companies that align with you and what you're looking for Learn the basic features of using LinkedIn and how to use it on a daily basis Utilize the features that are already available so that you expand and grow your business How LinkedIn is beneficial to your marketing strategy Learn the basic steps in getting set up with a LinkedIn account, whether personal or professional How you can sign up for a premium LinkedIn account and benefit from it Setting up a professional profile that can help convert leads into sales and how it works How can pick your target customers or audiences and the ways that you can use LinkedIn to reach them The various methods that you can use to find a profitable niche to pursue with the platform How to best understand the policies of LinkedIn so that you're still in good standing with the platform and can utilize it Tools and apps that you can use to help you sell services/products How to create a marketing funnel that can be used for various marketing campaigns Plus so much more! With the modern world shifting to social applications and websites, there's no reason not to utilize the power of social media to engage with people and sell top quality services. Go ahead and scroll up and preview the book, then click on the 'Buy Now' button to purchase your own copy of this book and get started with LinkedIn marketing today!

LinkedIn Marketing

LinkedIn Marketing PDF

Author: Viveka von Rosen

Publisher: John Wiley & Sons

Published: 2012-09-12

Total Pages: 384

ISBN-13: 1118461347

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A step-by-step guide for succeeding on the for ''business'' social media network LinkedIn Marketing: An Hour a Day helps you create, customize, and optimize a presence on LinkedIn, the world's largest social network for professionals. In this detailed, step-by-step book, LinkedIn expert Viveka von Rosen reveals how to use this powerful platform to ensure that you or your company get noticed by the right audience. Discover previously undocumented tips and tricks for community growth and management, including how to best use Groups, events, and other LinkedIn features and applications. Offers a complete resource for anyone who wants to market and recruit on the world's largest professional network Features hands-on tutorials, case studies, examples, tips, and tactics Reveals how to monitor and maintain a vibrant LinkedIn presence Includes effective tactics for recruiters, job seekers, and entrepreneurs, as well as legal, real estate, and nonprofit professionals Incorporates an exploration of the LinkedIn advertising platform, API, and mobile platform This soup-to-nuts guidebook for tackling every stage of the LinkedIn process ensures your online presence will get noticed.

LinkedIn for Personal Branding

LinkedIn for Personal Branding PDF

Author: Sandra Long

Publisher: Hybrid Global Publishing

Published: 2016-09-15

Total Pages: 174

ISBN-13: 9781938015434

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Your online presence matters more than ever in today's global workplace. Professionals are logging-in to LinkedIn in record numbers, so your profile needs to represent you in the best possible light before and after a meeting or interview. LinkedIn For Personal Branding: The Ultimate Guide is the leading strategic guidebook that most uniquely connects personal branding to the LinkedIn platform. Long's book provides a comprehensive view of personal branding using LinkedIn's profile, content sharing, and thought leadership capabilities. Additionally, Long has assembled a useful set of "How To" advice links that are available on a companion website. The website provides many resource pages and links related to each chapter. LinkedIn for Personal Branding: The Ultimate Guide is the ONLY LinkedIn book available that will do all of this for the reader: - Provide an integrated personal branding and LinkedIn strategy needed for today's professionals - in a Full Color book. - Provide additional "how to" elements in a companion website so you can click over to see detailed instructions and keep updated. - Provide dozens of examples and case studies from real LinkedIn users. - Provide several "personas" and other prompts to help you write the best possible summary. LinkedIn For Personal Branding will help you to: - Select and prioritize the best personal brand attributes for you, your career and business. - Be considered for more strategic assignments and business opportunities. - Create an authentic, personal, and impressive profile that demonstrates expertise without appearing to brag. - Consider all the ways you can demonstrate your personal brand -both offline and online- and how they work together. - Be found online > increase the likelihood of being contacted by recruiters and sales prospects. - Select the most memorable words, images, skills, and links. - Learn best practices for each profile section ( and also see real examples). - Write the most strategic and impactful headline and summary. - Give and receive more endorsements and recommendations. - Become a thought leader. - Find and Share content with your network . - Blog using the LinkedIn Publisher functionality. - Leverage LinkedIn Groups and Company pages. - Measure your progress. - And much more. This book is perfect for anyone interested in developing their personal brand using LinkedIn to propel their career or business opportunities.

The Complete Idiot's Guide to LinkedIn

The Complete Idiot's Guide to LinkedIn PDF

Author: Susan Gunelius

Publisher: Penguin

Published: 2012-04-03

Total Pages: 270

ISBN-13: 1101580135

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Develop your business or career with the pre-eminent professional network Most people who are new to LinkedIn don't intuitively recognize the potential of the site when it comes to promoting a business, finding a job/project (or being found for one), or raising money for a business venture. The Complete Idiot's Guide® to LinkedIn goes beyond the usual "how to set up and account" and "create a profile" to help readers become LinkedIn super-users and get the most out of the website based on their individual goals. The book provides new users with clear and detailed guidance on: • Filling out the various parts of the LinkedIn profile, customizing it to meet specific professional goals • The right and wrongs ways of doing things on LinkedIn-especially helpful to those used to Facebook • Finding the right people, making the right introductions, and growing and managing networks • Finding and communicating with LinkedIn Groups to help achieve individual business goals • Specific suggestions for using LinkedIn to find a job, market a business, raise capital, and increase sales