The Biography of "the Idea of Literature"

The Biography of

Author: Adrian Marino

Publisher: SUNY Press

Published: 1996-01-01

Total Pages: 354

ISBN-13: 9780791428931

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A comprehensive examination of the meaning, history, and evolution of the basic notion of "literature" from antiquity to the seventeenth century.

Biography of an Idea

Biography of an Idea PDF

Author: Edward L. Bernays

Publisher: Open Road Media

Published: 2015-04-07

Total Pages: 965

ISBN-13: 1497698677

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The father of public relations looks back on a landmark life spent shaping trends, preferences, and general opinion A twentieth-century marketing visionary, Edward L. Bernays brilliantly combined mastery of the social sciences with a keen understanding of human psychology to become one of his generation’s most influential social architects. In Biography of an Idea, Bernays traces the formative moments of his career, from his time in the Woodrow Wilson administration as one of the nation’s key wartime propagandists to his consultancy for such corporate giants as Procter & Gamble, General Electric, and Dodge Motors. While working with the American Tobacco Company, Bernays launched his now-infamous Lucky Strike campaign, which effectively ended the long-standing taboo against women smoking in public. With his vast knowledge of the psychology of the masses, Bernays was in great demand, advising high-profile officials and counseling the tastemakers of his generation. His masterful and at times manipulative techniques had longstanding influences on social and political beliefs as well as on cultural trends. Biography of an Idea is a fascinating look at the birth of public relations—an industry that continues to hold sway over American society.

The Impossible Craft

The Impossible Craft PDF

Author: Scott Donaldson

Publisher: Penn State Press

Published: 2015-02-16

Total Pages: 297

ISBN-13: 0271067047

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In The Impossible Craft, Scott Donaldson explores the rocky territory of literary biography, the most difficult that biographers try to navigate. Writers are accustomed to controlling the narrative, and notoriously opposed to allowing intruders on their turf. They make bonfires of their papers, encourage others to destroy correspondence, write their own autobiographies, and appoint family or friends to protect their reputations as official biographers. Thomas Hardy went so far as to compose his own life story to be published after his death, while falsely assigning authorship to his widow. After a brief background sketch of the history of biography from Greco-Roman times to the present, Donaldson recounts his experiences in writing biographies of a broad range of twentieth-century American writers: Ernest Hemingway, F. Scott Fitzgerald, John Cheever, Archibald MacLeish, Edwin Arlington Robinson, Winfield Townley Scott, and Charlie Fenton. Donaldson provides readers with a highly readable insiders’ introduction to literary biography. He suggests how to conduct interviews, and what not to do during the process. He offers sound advice about how closely biographers should identify with their subjects. He examines the ethical obligations of the biographer, who must aim for the truth without unduly or unnecessarily causing discomfort or worse to survivors. He shows us why and how misinformation comes into existence and tends to persist over time. He describes “the mythical ideal biographer,” an imaginary creature of universal intelligence and myriad talents beyond the reach of any single human being. And he suggests how its very impossibility makes the goal of writing a biography that captures the personality of an author a challenge well worth pursuing.

Light Bulb

Light Bulb PDF

Author: Kathleen Weidner Zoehfeld

Publisher: Astra Publishing House

Published: 2021-08-03

Total Pages: 34

ISBN-13: 1635923956

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EUREKA! Great things happen when science crosses history! Discover the all-true stories of your favorite inventions with this new multicultural STEM series that takes readers on a journey through time and around the world. A perfect choice for kids ages 4–8 who love to figure out how things work! Electric lights--without them, we'd be in the dark! Here is a "biography" of the light bulb, an essential invention that lights up our days and nights. From the first spark of Thomas Alva Edison's idea to the spread of electric lights around the world, Light Bulb is a fun and informative look at an invention that makes a huge difference in our lives. This STEAM nonfiction title is part of the new Eureka! series, each book covering one groundbreaking, world-changing discovery that millions of people use every single day.

"What is Literature?" and Other Essays

Author: Jean-Paul Sartre

Publisher: Harvard University Press

Published: 1988

Total Pages: 372

ISBN-13: 9780674950849

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What is Literature? challenges anyone who writes as if literature could be extricated from history or society. But Sartre does more than indict. He offers a definitive statement about the phenomenology of reading, and he goes on to provide a dashing example of how to write a history of literature that takes ideology and institutions into account.

Bicycle

Bicycle PDF

Author: Lori Haskins Houran

Publisher: Astra Publishing House

Published: 2021-08-03

Total Pages: 34

ISBN-13: 163592474X

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Who likes bikes? Just about everyone! Here is a "biography" of bicycles, an essential invention that keeps people rolling! From the first spark of an idea of a new way to get around to the spread of bicycles throughout the world, Bicycle is a fun and informative look at an invention that makes a huge difference in our lives. This STEAM nonfiction title is part of the new Eureka! series with each book focusing on one groundbreaking, world-changing discovery that millions of people use every single day.

Why I Write

Why I Write PDF

Author: George Orwell

Publisher: Renard Press Ltd

Published: 2021-01-01

Total Pages: 15

ISBN-13: 1913724263

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George Orwell set out ‘to make political writing into an art’, and to a wide extent this aim shaped the future of English literature – his descriptions of authoritarian regimes helped to form a new vocabulary that is fundamental to understanding totalitarianism. While 1984 and Animal Farm are amongst the most popular classic novels in the English language, this new series of Orwell’s essays seeks to bring a wider selection of his writing on politics and literature to a new readership. In Why I Write, the first in the Orwell’s Essays series, Orwell describes his journey to becoming a writer, and his movement from writing poems to short stories to the essays, fiction and non-fiction we remember him for. He also discusses what he sees as the ‘four great motives for writing’ – ‘sheer egoism’, ‘aesthetic enthusiasm’, ‘historical impulse’ and ‘political purpose’ – and considers the importance of keeping these in balance. Why I Write is a unique opportunity to look into Orwell’s mind, and it grants the reader an entirely different vantage point from which to consider the rest of the great writer’s oeuvre. 'A writer who can – and must – be rediscovered with every age.' — Irish Times

Using Biography

Using Biography PDF

Author: William Empson

Publisher:

Published: 1984

Total Pages: 286

ISBN-13:

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Written in Empson's typically witty and iconoclastic style, Using Biography is a brilliant exploration of writers asdiverse as Marvell, Dryden, Fielding,Yeats, Eliot, and Joyce. The last book hecompleted before his death in 1984, itis his most recent since Milton's God waspublished in 1961. Empson's earlierbooks inspired American New Criticism,but unlike the New Critics Empson hasalways been an intentionalist. UsingBiography is dramatic evidence of hisfiercely held view that biographical material can help us appreciate a writer'smethods and intentions. It demonstratesa shrewd understanding of human relationships as they occur, not always explicitly, in works of literature.