Text and Image

Text and Image PDF

Author: John Bateman

Publisher: Routledge

Published: 2014-05-30

Total Pages: 292

ISBN-13: 131768303X

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Text and image are used together in an increasingly flexible fashion and many disciplines and areas of study are now attempting to understand how these combinations work.This introductory textbook explores and analyses the various approaches to multimodality and offers a broad, interdisciplinary survey of all aspects of the text-image relation. It leads students into detailed discussion concerning a number of approaches that are used. It also brings out their strengths and weaknesses using illustrative example analyses and raises explicit research questions to reinforce learning. Throughout the book, John Bateman looks at a wide range of perspectives: socio-semiotics, visual communication, psycholinguistic approaches to discourse, rhetorical approaches to advertising and visual persuasion, and cognitive metaphor theory. Applications of the styles of analyses presented are discussed for a variety of materials, including advertisements, picture books, comics and textbooks. Requiring no prior knowledge of the area, this is an accessible text for all students studying text and image or multimodality within English Language and Linguistics, Media and Communication Studies, Visual and Design Studies.

The Future of Text and Image

The Future of Text and Image PDF

Author: Ofra Amihay

Publisher: Cambridge Scholars Publishing

Published: 2012-01-17

Total Pages: 370

ISBN-13: 1443836753

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The question of the relation between the visual and the textual in literature is at the heart of an increasing number of scholarly projects, and in turn, the investigation of evolving visual-verbal dynamics is becoming an independent discipline. This volume explores these profound literary shifts through the work of twelve talented, and in some cases, emerging scholars who study text and image relations in diverse forms and contexts. The inter-medial conjunctures investigated in this book play with and against the traditional roles of the visual and the verbal. The Future of Text and Image presents explorations of the incorporation of visual elements into works of literature, of visual writing modes, and of the textuality and literariness of images. It focuses on the special potential literature offers for the combination of these two functions. Alongside examinations of major forms and genres such as memoirs, novels, and poetry, this volume expands the discussion of text and image relations into more marginal forms, for instance, collage books, the PostSecret collections of anonymous postcards, and digital poetry. In other words, while exploring the destiny of text and image as an independent discipline, this volume simultaneously looks at the very literal future of text and image forms in an ever-changing technological reality. The essays in this book will help to define the emergent practices and politics of this growing field of study, and at the same time, reflect the tremendous significance of the visual in today’s image culture.

Between Text and Image

Between Text and Image PDF

Author: Delia Chiaro

Publisher: John Benjamins Publishing

Published: 2008

Total Pages: 304

ISBN-13: 9027216878

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"This book sets out to establish the state of the art of screen translation and at the same time to underscore the work of scholars following new paths of investigation both in terms of innovative linguistic mediations being examined and pioneering experimental design." "The volume includes descriptions of sophisticated electronic databases and corpora of audiovisual products for the big and small screen, and the rationale behind them. Furthermore, Between Text and Image also includes a number of cutting edge studies in audience perception of audiovisual products." "Finally, the volume does not fail to ignore examples of original research carried out from both a traditional linguistic viewpoint and from a more cultural perspective."--P. [4] de la couv.

Text and Image in the City

Text and Image in the City PDF

Author: Catherine Armstrong

Publisher: Cambridge Scholars Publishing

Published: 2017-03-07

Total Pages: 190

ISBN-13: 1443879487

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The essays in this collection discuss how the city is ‘textualized’, and address many aspects of how texts and images are written and produced in, and about, cities. They demonstrate how urban texts and images provoke reactions, in city-dwellers, visitors, civic and political actors, that, in turn, impact upon the shape of the city itself. Many kinds of urban texts – both manuscript and print – are discussed, including chapbooks, periodicals, poetry, graffiti and street-signs. The essays derive from a range of disciplines including book history, urban history, cultural history, literary studies, art history and urban planning, and explore some key questions in urban cultural history, including the relationship between text, image and the city; the function of the text or image within an urban environment; how urban texts and images have been used by those in positions of power and by those with little or no power; the ways in which urban identity and values have been reflected in ‘street literature’, graffiti and subversive texts and images; and whether theories of urban space can help us to understand the relationship between text, image and the city. As such, this volume will serve to enhance the reader’s understanding of the nature of urbanism from a historical perspective, the creation and representation of urban space, and the processes of urbanization. It investigates how the creation, distribution and consumption of urban texts and images actively affect the shaping of the city itself – a mutually constitutive process whereby text, image and city create and sustain each other.

The Shape of Text to Come

The Shape of Text to Come PDF

Author: Jon Callow

Publisher:

Published: 2013

Total Pages: 130

ISBN-13: 9781875622870

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The shape of text to come is designed to engage educators with both image and word both effectively and intellectually. It seeks to provide a way for teachers yo understand how images work in their own right, as well as in relation to written text. By presenting key concepts around multimodal texts and the role of visual language this book will guide readers through a framework that will enhance their understanding of visual grammar as well as build on concepts of written grammar.

Image and Text in Conceptual Art

Image and Text in Conceptual Art PDF

Author: Eve Kalyva

Publisher: Springer

Published: 2017-06-29

Total Pages: 264

ISBN-13: 3319450867

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This book examines the use of image and text juxtapositions in conceptual art as a strategy for challenging several ideological and institutional demands placed on art. While conceptual art is generally identified by its use of language, this book makes clear exactly how language was used. In particular, it asks: How has the presence of language in a visual art context changed the ways art is talked about, theorised and produced? Image and Text in Conceptual Art demonstrates how artworks communicate in context and evaluates their critical potential. It discusses international case studies and draws resources from art history and theory, philosophy, discourse analysis, literary criticism and social semiotics. Engaging the critical and social dimensions of art, it proposes three methods of analysis that consider the work’s performative gesture, its logico-semantic relations and the rhetorical operations in the discursive creation of meaning. This book offers a comprehensive method of analysis that can be applied beyond conceptual art.

Mediating Ideology in Text and Image

Mediating Ideology in Text and Image PDF

Author: Inger Lassen

Publisher: John Benjamins Publishing

Published: 2006-01-01

Total Pages: 267

ISBN-13: 902722708X

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While ideology has been treated widely in CDA-literature, the role played by the interaction of text and image in multiplying meaning and furthering ideological stances has not so far received a lot of attention. Mediating Ideology in Text and Image offers a number of approaches to such analysis, offering students and academics valuable tools for identifying possible discrepancies between the world and the way it is represented through various mediational means. The authors' common aim is one of assisting the audience in reading between the lines, thus offering a variety of approaches that may contribute to a better understanding of how ideologies possibly work and how they may be denaturalised from text and image. The articles in part I look at rhetorical strategies used in meaning construction processes unfolding in various kinds of mass media. Part II focuses on the re-semiotization of meaning and looks at how analysing the combination of text and image may contribute to a better understanding of ideological processes brought about by multimodal resources. Foreword by Ruth Wodak.

Painting Words

Painting Words PDF

Author: Beatriz Dr Gonzalez Moreno

Publisher: Routledge

Published: 2020-05-14

Total Pages: 185

ISBN-13: 0429515782

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Painting Words: Aesthetics and the Relationship between Image and Text addresses the importance of dialogue between art and literature, text and image in our image-saturated era. In a globalized world, isolation and compartmentalization hinder us back, whereas the Romantic idea of belonging urges us to look beyond and to build bridges. Bearing this Romantic spirit in mind, rather than focusing on a traditional paragonal approach, this book puts forward the benefits of alliance by offering an interdisciplinary and transdisciplinary perspective. Illustrations are included to guide the reader into comparativism and intermedial encounters, while providing an inspiring overview of the literary and visual department both in Europe and America from the Renaissance to the twentieth century. The different essays lead us through an aesthetic exploratory journey by the hand of Cervantes, Shakespeare, Felicia Hemans, Emily Eden, William Wordsworth, Edgar A. Poe, Flannery O’Connor, N. Scott Momaday, José Joaquín de Mora, Wallace Stevens and José Ángel Valente, among others. Editors, Beatriz González Moreno and Fernando González Moreno have brought together an international group of scholars around the idea of "painting words," which they define as the pictorial ability of language to stir the reader’s imagination and the way illustrators have "read" literary works over the course of centuries. Many traditional comparative studies examine literature belonging to specific time periods or movements, far less frequently do they bridge visual culture with text-- Painting Words: Aesthetics and the Relationship between Image and Text aims to do just that.

Qualitative Researching with Text, Image and Sound

Qualitative Researching with Text, Image and Sound PDF

Author: Martin W Bauer

Publisher: SAGE

Published: 2000-05-16

Total Pages: 386

ISBN-13: 1446223361

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`This excellent text will introduce advanced students - and remind senior researchers - of the availability of a broad range of techniques available for the systematic analysis of social data that is not numeric. It makes the key point that neither quantitative nor qualitative methods are interpretive and at the same time demonstrates once and for all that neither a constructivist perspective nor a qualitative approach needs to imply abandonment of rigor. That the chapters are written by different authors makes possible a depth of expertise within each that is unusually strong′ - Susanna Hornig Priest, Texas A&M University; Author of `Doing Media Research′ Qualitative Researching with Text, Image and Sound offers a unique resource for today′s social researcher. This practical handbook provides a comprehensive and accessible introduction to a broad range of research methods with the objective of clarifying procedures, good practice and public accountability. Following an introduction which discusses quality and quantity, and how these relate to issues of representation and knowledge interests in social research, the book is organized into four parts: · Part I covers different ways of collecting data and different types of data relating to text, image and sound: corpus construction, individual and group interviewing, narrative and episodic interviewing, video and film, and bemetology. · Part II introduces the main analytic approaches for text, image and sound: classical content analysis, argumentation, discourse, conversation analysis, rhetoric, semiotics, analysis of moving images, and of noise and music - each includes an introduction with examples and step-by-step advice on how to do it. · Part III covers computer-assisted analysis - including computer-assisted qualitative data analysis and key-word-in-context analysis. · Part IV addresses issues of good practice, looking at problems and fallacies in interpretation and develops quality criteria for qualitative research. This book provides researchers with the skills and knowledge to make the appropriate choices between different methods, types of data, and analytic procedures, and gives examples and criteria of good practice for each one. It will be essential reading for students and researchers across the social sciences.

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