Taken for a Ride
Author: Bill Vlasic
Publisher: Harper Paperbacks
Published: 2001-06-19
Total Pages: 0
ISBN-13: 9780060934484
DOWNLOAD EBOOK →Here is the book that exposed the Daimler-Chrysler "merger of equals" as a bold German takeover of an industrial icon. Taken for a Ride reveals the shock waves felt around the world when Daimler-Benz bought Chrysler for $36 billion in 1998. In a gripping narrative, Bill Vlasic and Bradley A. Stertz go behind the scenes of the defining corporate drama of the decade -- and in a new epilogue chart its chaotic aftermath.