Summary: The Deviant's Advantage

Summary: The Deviant's Advantage PDF

Author: BusinessNews Publishing

Publisher: Primento

Published: 2014-11-12

Total Pages: 15

ISBN-13: 2511021641

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The must-read summary of Ryan Matthews and Watts Wacker's book: "The Deviant's Advantage: How Fringe Ideas Create Mass Markets". This complete summary of the ideas from Ryan Matthews and Watts Wacker's book "The Deviant's Advantage" shows how today's most commercially successful products began as fringe ideas that became accepted in the mainstream market. Given the speed at which today’s markets are moving, it’s far more profitable to try and mine for new ideas rather than identify trends already here. In their book, the authors provide a toolkit for harnessing business deviance, by reinventing your organisational structure and making customers your advertising billboard. This summary will teach you to think of your company as a group of core competencies that you can discover and exploit. Added-value of this summary: • Save time • Understand key concepts • Expand your business knowledge To learn more, read "The Deviant's Advantage" and discover why you should deviate from current trends and find the next big thing before everyone else.

The Deviant's Advantage

The Deviant's Advantage PDF

Author: Ryan Mathews

Publisher: Random House

Published: 2010-09-30

Total Pages: 324

ISBN-13: 1409006204

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In The Deviant's Advantage, Ryan Mathews and Watts Wacker demonstrate how ideas create increasingly profitable markets as they move from The Fringe, to the Edge, to the Realm of the Cool, to the Next Big Thing, to Social Convention. The book tracks the products and people haunting the fringes of sex, science, art, language, faith, war and marketing, branding and macro-economics. Tomorrow's commercial success is an obsession in the mind of today's deviant. Las Vegas is a perfect example: it morphed from a bus stop in the desert to a neon 'Sin City' and finally into a family vacation destination. In 1945 a handsome, murderous sociopath called Benny 'Bugsy' Siegel decided to build a luxury gambling oasis in the desert. At the time, Las Vegas was a crossroads in the middle of the desert. Siegel understood the emerging desire for escape in the American psyche - and out of nothing, created what became an enormous gambling haven. Las Vegas has now transformed itself into a gigantic family-oriented theme park, albeit one with slots and roulette wheels. It's become a holiday destination for the entire family, not just a place that fathers sneak off to. Las Vegas moved from the Fringe (Bugsy's original vision), to the Edge (the first hotel), to the Realm of the Cool (where everyone wanted to go), to the Next Big Thing (where everyone went), to Social Convention.

The Deviant Prison

The Deviant Prison PDF

Author: Ashley T. Rubin

Publisher: Cambridge University Press

Published: 2021-02-04

Total Pages: 413

ISBN-13: 1108484948

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A compelling examination of the highly criticized use of long-term solitary confinement in Philadelphia's Eastern State Penitentiary during the nineteenth century.

Understanding Deviance

Understanding Deviance PDF

Author: David M. Downes

Publisher: Oxford University Press

Published: 2016

Total Pages: 421

ISBN-13: 0198747349

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'Understanding Deviance' provides an indispensable guide to the major themes and theories which have come to form the sociology of crime and deviance, from their origins in the research of the University of Chicago sociology department in the 1920s to the most recent work in cultural criminology.

Straight to Hell

Straight to Hell PDF

Author: John LeFevre

Publisher: Open Road + Grove/Atlantic

Published: 2015-07-14

Total Pages: 284

ISBN-13: 0802192084

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The hilarious New York Times bestseller “sharply observes the lives of globe-trotting, overindulging investment bankers” (Entertainment Weekly). “Some chick asked me what I would do with 10 million bucks. I told her I’d wonder where the rest of my money went.” —@GSElevator For three years, the notorious @GSElevator Twitter feed offered a hilarious, shamelessly voyeuristic look into the real world of international finance. Hundreds of thousands followed the account, Goldman Sachs launched an internal investigation, and when the true identity of the man behind it all was revealed, it created a national media sensation—but that’s only part of the story. Where @GSElevator captured the essence of the banking elite with curated jokes and submissions overheard by readers, Straight to Hell adds John LeFevre’s own story—an unapologetic and darkly funny account of a career as a globe-conquering investment banker spanning New York, London, and Hong Kong. Straight to Hell pulls back the curtain on a world that is both hated and envied, taking readers from the trading floors and roadshows to private planes and after-hours overindulgence. Full of shocking lawlessness, boyish antics, and win-at-all-costs schemes, this is the definitive take on the deviant, dysfunctional, and absolutely excessive world of finance. “Shocking and sordid—and so much fun.” —Daily News (New York) “LeFevre’s workplace anecdotes include tales of nastiness, sabotage, favoritism, sexism, racism, expense-account padding, and legally questionable collusion.” —The New Yorker

Child Delinquents

Child Delinquents PDF

Author: Rolf Loeber

Publisher: SAGE

Published: 2001

Total Pages: 529

ISBN-13: 0761922318

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Between 1980 and 1996 the number of arrests has increased considerably for offenders ages 12 and under. This increase is a cost to society in two ways: the cost of the crime and the cost of multiple agencies involved with these children. Several questions have developed due to this increase: How does the juvenile justice system deal with child delinquents? Is child delinquency a predictor of serious, violent, and chronic offending? How early can we predict, and what are early warning signs? In an effort to develop answers for these questions and many more, editors Rolf Loeber and David Farrington organized a study group on Very Young offenders comprising 39 experts on juvenile delinquency and child problem behavior. Over a two-year period of intense and collaborative work these individuals have produced the book Child Delinquents: Development, Intervention, and Service Needs. Presenting empirically derived insights, Child Delinquents is the definitive statement to date on the working knowledge of prevalence, development, risk and protective factors, and optimal intervention with preteen offenders. This book is an excellent source for a broad audience of researchers, scholars, psychiatry, and practitioners at the administrative level.

The John Mauldin Classics Collection

The John Mauldin Classics Collection PDF

Author: John Mauldin

Publisher: John Wiley & Sons

Published: 2012-07-19

Total Pages: 696

ISBN-13: 1118403630

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Three bestselling works from noted investment advisor John Mauldin in one handy e-book collection Renowned investment advisor and New York Times bestselling author John Mauldin is one of the most well-known and admired economic observers anywhere and a trusted name for millions of investors. In this all-in-one e-book collection, three of Mauldin's biggest selling and most important titles are available together for the first time. In Bull's Eye Investing, Mauldin uses six different perspectives on the markets to prepare investors for a profitable future In Just One Thing, Mauldin offers a shortcut to prosperity with personal guidance from a selection of highly-regarded financial experts, each of whom provide their single most useful piece of advice In Endgame, Mauldin argues that rather than slowly recovering from the current financial crisis, the world economy is entering a period in which governments, rather than households, will experience extreme financial "restructuring"