Successful Sign Design
Author: Retail Reporting Staff
Publisher: William Morrow & Company
Published: 1989-11-01
Total Pages:
ISBN-13: 9780688090074
DOWNLOAD EBOOK →Author: Retail Reporting Staff
Publisher: William Morrow & Company
Published: 1989-11-01
Total Pages:
ISBN-13: 9780688090074
DOWNLOAD EBOOK →Author: Signs of the Times
Publisher:
Published: 1991-06-01
Total Pages:
ISBN-13: 9789345902811
DOWNLOAD EBOOK →Author:
Publisher: Rockport Publishers
Published: 2004
Total Pages: 360
ISBN-13:
DOWNLOAD EBOOK →Consumers are blitzed with millions of images every day. Companies hoping to grab a consumer's attention need a memorable, eye-catching design--whether for a logo, brochure, identity system, or in-depth promotional campaign. Graphic Design That Works looks at examples of logos, identities, promotions, and brochure design that have proven successful track records. Quick-hit copy explores these designs from early conceptual stages to initial drafts and final execution, so whether you're a seasoned designer or a newcomer to the field, you can understand how and why the design came to be. Also included are tips from the experts who put these designs on the map. They tell what succeeded and what failed in their attempts to create designs that really work.
Author: Signs of the Times
Publisher: Visual Reference Publications
Published: 1992
Total Pages: 237
ISBN-13: 9780934590495
DOWNLOAD EBOOK →"Eat here. Get gas." "Diner." "Air Cooled." In the 1940's, these were some of the missives of that moment in time. Succinct, telegraphed messages that left no doubt as to the idea being conveyed. Some of the signs were neon. Some blinked. Others undulated on white satin with gold tassel trim. Life was simple then. Today, in a world of a million messages and images that clutter our vision, it is not sufficient to merely state a name or an idea; it's the presentation of the thought that counts. Today, the signage design is as important as the sign message. This book, SUCCESSFUL SIGN DESIGN /2, has compiled and cataloged some of the most compelling and dramatic sign design trends of retailers, restaurants, casinos, condominiums, banks, hotels and more. They're the best of the best - collected from the submissions of the annual design competition administered by Signs of the Times magazine. You'll find more than 350 full color photographs that illustrate the following seven categories: ground signs, fascia and wall signs, projecting signs, illuminated awnings, glass and window signs, interior signs, and architectural sign systems. Accompanying each and every photograph is informative text describing the signs and their construction. In addition, you will find information on the artists, designers and fabricators. Today's technology has equipped the industry with new fabrics, fabrications and techniques. To reflect this, SUCCESSFUL SIGN DESIGN/2 includes a comprehensive overview of innovative methods and materials along with the standards that have become the mainstays of the business. It is this compendium of diversity of signage that makes SUCCESSFUL SIGN DESIGN/2 an important addition to your library.
Author: Charles Conover
Publisher: John Wiley & Sons
Published: 2011-10-25
Total Pages: 256
ISBN-13: 0470905972
DOWNLOAD EBOOK →This book is a single-source guide to planning, designing and printing successful projects using the Adobe Creative Suite. Packed with real-world design exercises, this revised edition is fully updated to align with CS. Dozens of sidebars and step-by-step descriptions walk readers through the design process in the same order actual projects are implemented Content progresses from planning through execution
Author: Herbert Meyers
Publisher: McGraw Hill Professional
Published: 1998-06
Total Pages: 316
ISBN-13: 9780844234380
DOWNLOAD EBOOK →It all comes down to a critical ten seconds--when it's just your product and your customer face to face. The time when all your time and effort and expense either pay off in a sale or turn to dust as the customer rejects your product for another. Here, two top brand identity and package design experts show how to create packaging solutions that win the customer during first contact.
Author: Anitra Nottingham
Publisher: Bloomsbury Publishing
Published: 2019-11-14
Total Pages: 202
ISBN-13: 1350050806
DOWNLOAD EBOOK →One of the main challenges students face upon entering design school is little knowledge of the field, its terminology and best practices. Unsurprisingly, most new students have never fully developed a concept or visual idea, been in a critique, or have been asked to explain their work to others. This book demystifies what design school is really like and explains what will be experienced at each stage, with particular focus on practical advice on topics like responding to design briefs and developing ideas, building up confidence and understanding what is expected. · Student work is critiqued to show how projects are really assessed · Profiles highlight how professional designers themselves address client briefs · Tips for real-life problems are outlined, like getting stuck and dealing with critical feedback Written by experienced instructors, this is the perfect guide for those starting their design education.