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So Simple a Beginning

Author: Raghuveer Parthasarathy

Publisher: Princeton University Press

Published: 2022-02-08

Total Pages: 336

ISBN-13: 0691200408

A biophysicist reveals the hidden unity behind nature’s breathtaking complexity The form and function of a sprinting cheetah are quite unlike those of a rooted tree. A human being is very different from a bacterium or a zebra. The living world is a realm of dazzling variety, yet a shared set of physical principles shapes the forms and behaviors of every creature in it. So Simple a Beginning shows how the emerging new science of biophysics is transforming our understanding of life on Earth and enabling potentially lifesaving but controversial technologies such as gene editing, artificial organ growth, and ecosystem engineering. Raghuveer Parthasarathy explains how four basic principles—self-assembly, regulatory circuits, predictable randomness, and scaling—shape the machinery of life on scales ranging from microscopic molecules to gigantic elephants. He describes how biophysics is helping to unlock the secrets of a host of natural phenomena, such as how your limbs know to form at the proper places, and why humans need lungs but ants do not. Parthasarathy explores how the cutting-edge biotechnologies of tomorrow could enable us to alter living things in ways both subtle and profound. Featuring dozens of original watercolors and drawings by the author, this sweeping tour of biophysics offers astonishing new perspectives on how the wonders of life can arise from so simple a beginning.

From So Simple a Beginning

Author: Charles Darwin

Publisher: National Geographic Books

Published: 2010-08-31

Total Pages: 0

ISBN-13: 0393061345

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Hailed as "superior" by Nature, this landmark volume is available in a collectible, boxed edition. Never before have the four great works of Charles Darwin—Voyage of the H.M.S. Beagle (1845), The Origin of Species (1859), The Descent of Man (1871), and The Expression of Emotions in Man and Animals (1872)—been collected under one cover. Undertaking this challenging endeavor 123 years after Darwin's death, two-time Pulitzer Prize winner Edward O. Wilson has written an introductory essay for the occasion, while providing new, insightful introductions to each of the four volumes and an afterword that examines the fate of evolutionary theory in an era of religious resistance. In addition, Wilson has crafted a creative new index to accompany these four texts, which links the nineteenth-century, Darwinian evolutionary concepts to contemporary biological thought. Beautifully slipcased, and including restored versions of the original illustrations, From So Simple a Beginning turns our attention to the astounding power of the natural creative process and the magnificence of its products.

Start with Why

Author: Simon Sinek

Publisher: Penguin

Published: 2011-12-27

Total Pages: 257

ISBN-13: 1591846447

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The inspirational bestseller that ignited a movement and asked us to find our WHY Discover the book that is captivating millions on TikTok and that served as the basis for one of the most popular TED Talks of all time—with more than 56 million views and counting. Over a decade ago, Simon Sinek started a movement that inspired millions to demand purpose at work, to ask what was the WHY of their organization. Since then, millions have been touched by the power of his ideas, and these ideas remain as relevant and timely as ever. START WITH WHY asks (and answers) the questions: why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over? People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers had little in common, but they all started with WHY. They realized that people won't truly buy into a product, service, movement, or idea until they understand the WHY behind it. START WITH WHY shows that the leaders who have had the greatest influence in the world all think, act and communicate the same way—and it's the opposite of what everyone else does. Sinek calls this powerful idea The Golden Circle, and it provides a framework upon which organizations can be built, movements can be led, and people can be inspired. And it all starts with WHY.

Simple

Author: Alan Siegel

Publisher: Twelve

Published: 2013-04-02

Total Pages: 256

ISBN-13: 145550968X

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For decades, Alan Siegel and Irene Etzkorn have championed simplicity as a competitive advantage and a consumer right. Consulting with businesses and organizations around the world to streamline products, services, processes and communications, they have achieved dramatic results. In SIMPLE, the culmination of their work together, Siegel and Etzkorn show us how having empathy, striving for clarity, and distilling your message can reduce the distance between company and customer, hospital and patient, government and citizen-and increase your bottom line. Examining the best and worst practices of an array of organizations big and small-including the IRS, Google, Philips, Trader Joe's, Chubb Insurance, and ING Direct, and many more-Siegel and Etzkorn recast simplicity as a mindset, a design aesthetic, and a writing technique. In these illuminating pages you will discover, among other things: Why the Flip camera became roadkill in the wake of the iPhone What SIMPLE idea allowed the Cleveland Clinic to improve care and increase revenue How OXO designed a measuring cup that sold a million units in its first 18 months on the market Where Target got the idea for their "ClearRX" prescription system How New York City simplified its unwieldy bureaucracy with three simple numbers By exposing the overly complex things we encounter every day, SIMPLE reveals the reasons we allow confusion to persist, inspires us to seek clarity, and explores how social media is empowering consumers to demand simplicity. The next big idea in business is SIMPLE.

The Beginning of Sorrows

Author: Gilbert Morris

Publisher: Thomas Nelson Inc

Published: 1999-09-20

Total Pages: 368

ISBN-13: 141856169X

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Popular, dedicated nature worshiper, Aristide Luca Therion, becomes President of the waning United States of America when President Biship Beckwith dies in a fiery plane crash. Therion implements Project Final Unity, an electrical blackout covertly contrived by the German Union allies and Minden Lauer, Therion's spiritual mistress. The blackout is soon out of control, shutting down the entire country and bringing about chaos, anarchy, and famine. Will believers be able to once again bring hope or is this The Beginning of Sorrows? Note from Publisher: Due to the overall sales of the first two books in the Omega Trilogy, we regret to report that the third book, Seven Golden Vials, will not be releasing. However, we are happy to announce a new series from Gilbert Morris, debuting in the spring of 2003, tentatively titled "The Creoles." Be looking for the first book to hit bookshelves early next year.

Seven Days That Divide the World

Author: John C. Lennox

Publisher: Zondervan

Published: 2011-08-23

Total Pages: 190

ISBN-13: 031049219X

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What did the writer of Genesis mean by “the first day”? Is it a literal week or a series of time periods? If I believe that the earth is 4.5 billion years old, am I denying the authority of Scripture? In response to the continuing controversy over the interpretation of the creation narrative in Genesis, John Lennox proposes a succinct method of reading and interpreting the first chapters of Genesis without discounting either science or Scripture. With examples from history, a brief but thorough exploration of the major interpretations, and a look into the particular significance of the creation of human beings, Lennox suggests that Christians can heed modern scientific knowledge while staying faithful to the biblical narrative. He moves beyond a simple response to the controversy, insisting that Genesis teaches us far more about the God of Jesus Christ and about God’s intention for creation than it does about the age of the earth. With this book, Lennox offers a careful yet accessible introduction to a scientifically-savvy, theologically-astute, and Scripturally faithful interpretation of Genesis.

Biophysics

Author: William Bialek

Publisher: Princeton University Press

Published: 2012-12-17

Total Pages: 640

ISBN-13: 1400845572

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Interactions between the fields of physics and biology reach back over a century, and some of the most significant developments in biology--from the discovery of DNA's structure to imaging of the human brain--have involved collaboration across this disciplinary boundary. For a new generation of physicists, the phenomena of life pose exciting challenges to physics itself, and biophysics has emerged as an important subfield of this discipline. Here, William Bialek provides the first graduate-level introduction to biophysics aimed at physics students. Bialek begins by exploring how photon counting in vision offers important lessons about the opportunities for quantitative, physics-style experiments on diverse biological phenomena. He draws from these lessons three general physical principles--the importance of noise, the need to understand the extraordinary performance of living systems without appealing to finely tuned parameters, and the critical role of the representation and flow of information in the business of life. Bialek then applies these principles to a broad range of phenomena, including the control of gene expression, perception and memory, protein folding, the mechanics of the inner ear, the dynamics of biochemical reactions, and pattern formation in developing embryos. Featuring numerous problems and exercises throughout, Biophysics emphasizes the unifying power of abstract physical principles to motivate new and novel experiments on biological systems. Covers a range of biological phenomena from the physicist's perspective Features 200 problems Draws on statistical mechanics, quantum mechanics, and related mathematical concepts Includes an annotated bibliography and detailed appendixes Instructor's manual (available only to teachers)

Atomic Habits

Author: James Clear

Publisher: Penguin

Published: 2018-10-16

Total Pages: 321

ISBN-13: 0735211302

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The #1 New York Times bestseller. Over 20 million copies sold! Translated into 60+ languages! Tiny Changes, Remarkable Results No matter your goals, Atomic Habits offers a proven framework for improving--every day. James Clear, one of the world's leading experts on habit formation, reveals practical strategies that will teach you exactly how to form good habits, break bad ones, and master the tiny behaviors that lead to remarkable results. If you're having trouble changing your habits, the problem isn't you. The problem is your system. Bad habits repeat themselves again and again not because you don't want to change, but because you have the wrong system for change. You do not rise to the level of your goals. You fall to the level of your systems. Here, you'll get a proven system that can take you to new heights. Clear is known for his ability to distill complex topics into simple behaviors that can be easily applied to daily life and work. Here, he draws on the most proven ideas from biology, psychology, and neuroscience to create an easy-to-understand guide for making good habits inevitable and bad habits impossible. Along the way, readers will be inspired and entertained with true stories from Olympic gold medalists, award-winning artists, business leaders, life-saving physicians, and star comedians who have used the science of small habits to master their craft and vault to the top of their field. Learn how to: make time for new habits (even when life gets crazy); overcome a lack of motivation and willpower; design your environment to make success easier; get back on track when you fall off course; ...and much more. Atomic Habits will reshape the way you think about progress and success, and give you the tools and strategies you need to transform your habits--whether you are a team looking to win a championship, an organization hoping to redefine an industry, or simply an individual who wishes to quit smoking, lose weight, reduce stress, or achieve any other goal.

In the Beginning Was Information

Author: Dr. Werner Gitt

Publisher: New Leaf Publishing Group

Published: 2006-02-01

Total Pages: 264

ISBN-13: 1614581207

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Powerful evidence for the existence of a personal God! Information is the cornerstone of life, yet it is something people don't often think about. In his fascinating new book, In the Beginning Was Information, Dr. Werner Gitt helps the reader see how the very presence of information reveals a Designer: Do we take for granted the presence of information that organizes every part of the human body, from hair color to the way internal organs work? What is the origin of all our complicated data? How is it that information in our ordered universe is organized and processed? Gitt explains the necessity of information - and more importantly, the need for an Organizer and Originator of that information. The huge amount of information present in just a small amount of DNA alone refutes the possibility of a non-intelligent beginning for life. It all points to a Being who not only organizes biological data, but also cares for the creation.

Presentation Zen

Author: Garr Reynolds

Publisher: Pearson Education

Published: 2009-04-15

Total Pages: 316

ISBN-13: 0321601890

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FOREWORD BY GUY KAWASAKI Presentation designer and internationally acclaimed communications expert Garr Reynolds, creator of the most popular Web site on presentation design and delivery on the Net — presentationzen.com — shares his experience in a provocative mix of illumination, inspiration, education, and guidance that will change the way you think about making presentations with PowerPoint or Keynote. Presentation Zen challenges the conventional wisdom of making "slide presentations" in today’s world and encourages you to think differently and more creatively about the preparation, design, and delivery of your presentations. Garr shares lessons and perspectives that draw upon practical advice from the fields of communication and business. Combining solid principles of design with the tenets of Zen simplicity, this book will help you along the path to simpler, more effective presentations.