eBook PDF Download Digital Library
Author: Robin OShell
Publisher: Lulu.com
Published: 2017-09-16
Total Pages: 40
ISBN-13: 1387233556
DOWNLOAD EBOOK →Provides a comprehensive guide to visual communication. Cognitive reasoning and human development is reflected upon. Design principles, elements, and the digital desktop.
Author: Ryan McGeough
Publisher: Macmillan Higher Education
Published: 2019-02-22
Total Pages: 96
ISBN-13: 1319258670
DOWNLOAD EBOOK →The Essential Guide to Visual Communication is a concise introduction to the evolution, theory, and principles of visual communication in contemporary society. This guide helps students develop the skills they need to become critical consumers of visual media by examining images through the lens of visual rhetoric. Students see how images influence and persuade audiences, and how iconic images can be repurposed to communicate particular messages. Images selected and discussed throughout the text highlight examples of visual communication from earlier generations and the current digital environment that students encounter in their everyday lives.
Author: Richard Poulin
Publisher:
Published: 2012-10
Total Pages: 291
ISBN-13: 1592538258
DOWNLOAD EBOOK →'The Language of Graphic Design' provides graphic design students and practitioners with an in-depth understanding of the fundamental elements and principles of their language, what they are, why they are important and how to use them effectively.
Author: Jacinta Patterson
Publisher: Cambridge University Press
Published: 2012-10-26
Total Pages: 361
ISBN-13: 1107688299
DOWNLOAD EBOOK →VISCOMM has been developed by experienced and knowledgeable teachers who understand what works in the Visual Communication Design classroom, to offer a complete and flexible resource package for the new study design. Contemporary design practise and trends are showcased along with examples of student work and both local and global designers to demonstrate current skills, methods and techniques at a variety of levels. Step-by-step visual guides and instructional diagrams cater for visual learners and help students understand and apply design elements and principles. Assessment tasks include a wide variety of individual, group work and extended tasks. These tasks can be matched to the outcomes of the study design, cater to different learning styles and provide opportunities to build up assessable folios. A strong focus on historical and contemporary typographic practice ensures a comprehensive coverage of the new study design. Many chapters rely on minimal prior knowledge, allowing for a flexible course structure that suits the needs and interests of teachers and students. If you order this product you will receive the following components: Print Textbook: delivered in full colour print. PDF Textbook: a downloadable PDF version of the student text that enables students to take notes and bookmark pages. The PDF textbook can be used in class or as a reference at home. To access the PDF textbook, simply register for a Cambridge GO account and enter the 16 character access code found in the front inside cover of your textbook.
Author: Xtine Burrough
Publisher:
Published: 2013
Total Pages: 0
ISBN-13: 9780415521482
DOWNLOAD EBOOK →In this work, Web design exercises are accompanied by concise introductions that relate history, design principles, and visual communication theories to the practice of designing for the Web.
Author: Ryan McGeough
Publisher:
Published: 2018-11-15
Total Pages: 90
ISBN-13: 9781319094171
DOWNLOAD EBOOK →Author: Connie Malamed
Publisher: Rockport Pub
Published: 2011-10
Total Pages: 241
ISBN-13: 1592537413
DOWNLOAD EBOOK →Within every picture is a hidden language that conveys a message, whether it is intended or not. This language is based on the ways people perceive and process visual information. By understanding visual language as the interface between a graphic and a viewer, designers and illustrators can learn to inform with accuracy and power. In a time of unprecedented competition for audience attention and with an increasing demand for complex graphics, Visual Language for Designers explains how to achieve quick and effective communications. New in paperback, this book presents ways to design for the strengths of our innate mental capacities and to compensate for our cognitive limitations. Visual Language for Designers includes: —How to organize graphics for quick perception —How to direct the eyes to essential information —How to use visual shorthand for efficient communication —How to make abstract ideas concrete —How to best express visual complexity —How to charge a graphic with energy and emotion
Author: Osman Karakas
Publisher: Independently Published
Published: 2023-09-09
Total Pages: 0
ISBN-13:
DOWNLOAD EBOOK →"Mastering Visual Communication: Tips, Mistakes, and Case Studies" is your comprehensive roadmap to becoming a visual communication expert. From design principles to emerging trends, this book covers it all, offering a treasure trove of knowledge and practical insights. Delve into the core principles of graphic design, typography, and layout, and discover how to create visuals that not only inform but also captivate and evoke emotions. This book takes you on a journey through the fascinating history of visual communication, providing a deep understanding of its evolution and impact on society. Learn the art of storytelling through visuals and gain the skills to craft compelling narratives that resonate with your audience. Explore the world of data visualization, infographics, and motion graphics, and harness their power to convey complex information with clarity and effectiveness. Discover the tools and software used by industry professionals and understand the best practices that set you on a path to success. With real-world case studies and examples, this book guides you through common mistakes in visual design, helping you avoid pitfalls and elevate your work. Whether you're designing for print, web, social media, or emerging technologies, "Mastering Visual Communication" equips you with the knowledge and expertise to excel in your field. It's a comprehensive resource that not only covers the fundamentals but also explores the cutting-edge trends shaping the future of visual communication. Prepare to embark on a transformative journey, unleashing your creative potential and leaving a lasting impact in the world of visual storytelling. "Mastering Visual Communication" is your ultimate guide to mastering the art and science of conveying ideas, information, and emotions through visuals.
Author: Christian Leborg
Publisher: Princeton Architectural Press
Published: 2006-05-11
Total Pages: 100
ISBN-13: 9781568985817
DOWNLOAD EBOOK →Both a primer on visual language and a visual dictionary of the fundamental aspects of graphic design, this text deals with every imaginable visual concept, making it an indispensable reference for beginners and seasoned visual thinkers alike.
Author: Timothy Samara
Publisher: Rockport Publishers
Published: 2020-09-08
Total Pages: 323
ISBN-13: 1631598724
DOWNLOAD EBOOK →A new and updated 3rd Edition of Rockport's best-selling Design Elements, a visually rich and accessible handbook that presents the fundamentals of design in lists, tips, brief text, and examples. With new images and diagrams, the book covers everything from working with grids, color application, typography, and imagery to how to finally put it all together. Features include: The ultimate primer on graphic design's basic visual toolkit—dot, line, plane, texture, space, and contrast—and how these basics underpin all successful layouts An in-depth look at color—from its optical qualities and its effect on type to its potential for communication concepts and emotions One of the most thorough compilations of typography concepts to be found—including information on letterform structure and optics, combining typeface styles, the mechanics of detailed text typesetting, and using type as image An extensive overview of imagery—the endless possibilities of medium, depiction, abstraction, stylization, and how these all communicate effectively Methods for integrating type and image, including a tutorial on using grid systems to structure layouts Twenty rules for making good design—and the best ways to break them Being a creative designer is often about coming up with unique design solutions. But when the basic rules of design are ignored in an effort to be distinctive, design becomes useless. In language, a departure from the rules is only appreciated as great literature if recognition of the rules underlies the text. Graphic design is a "visual language," and brilliance is recognized in designers whose work seems to break all the rules, yet communicates its messages clearly.
