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Author: Wucius Wong
Publisher: John Wiley & Sons
Published: 1997
Total Pages: 230
ISBN-13: 9780471287087
DOWNLOAD EBOOK →Principles of Color Design, Second Edition, continues to provide the beginner with a foundation to develop a personal color sense. Written by Wucius Wong, an internationally recognized fine artist and authority in the design field, this classic book presents principles, theories, and applications simply and elegantly.
Author: Chris Dorosz
Publisher: Bloomsbury Publishing USA
Published: 2010-12-01
Total Pages: 318
ISBN-13: 1628921919
DOWNLOAD EBOOK →This textbook/workbook trains students' eyes to develop a visual understanding of color and the principles of design through guided observation and engaging activities. Lavishly illustrated with full-color graphics and photos, the book demonstrates how color and other design elements are combined in nature and the visual arts. Part One presents color, the most immediately noticeable element of design. Part Two integrates color with the other design elements and shows how they interact according to the principles of design. Students can apply their learning by completing a series of activities and record their work with photos for future reference.
Author: Wucius Wong
Publisher: John Wiley & Sons
Published: 1993-09-16
Total Pages: 356
ISBN-13: 9780471285526
DOWNLOAD EBOOK →An unprecedented package that gives readers the content of three important references by one of today's most influential design writers. This is a master class in the principles and practical fundamentals of design that will appeal to a broad audience of graphic artists and designers.
Author: Wucius Wong
Publisher: John Wiley & Sons
Published: 1991-01-16
Total Pages: 100
ISBN-13: 9780471289609
DOWNLOAD EBOOK →Understanding the elements of two-dimensional design and the infinite options available in organizing choices made are at the core of this book. Wong surveys all concepts of forms and structures, covering most situations in two-dimensional composition, formal or informal.
Author: Richard Mehl
Publisher: Rockport Publishers
Published: 2013-02-01
Total Pages: 192
ISBN-13: 1610586417
DOWNLOAD EBOOK →Playing with Color is a highly accessible, fun approach to learning color application and principles. This hands-on book begins with an introduction to the philosophy of learning through the process of play. It then leads to a series of experimental design projects with an emphasis on color, providing the reader with a “toolkitâ€? of ideas and skills. The awareness and sensitivity to form, color, material and craft gained through these visual experiments will increase the designer’s confidence in their personal and professional design work. This book can be used in the classroom or independently, and readers can go directly to exercises that appeal to them.
Author: Liliana Becerra
Publisher: Frame Publishers
Published: 2016-05-01
Total Pages: 212
ISBN-13: 9491727796
DOWNLOAD EBOOK →In this first book about the rather young discipline, the author consolidated its key principles, so that they can be consulted, referenced and utilised by both design students and professionals. Only when the perfect balance between visual beauty and functional performance is achieved, can a product provide a consistent and successful user experience. The discipline of CMF design focuses on designing and specifying colours, materials and finishes to support both functional and emotional attributes of products. The work of the CMF designer combines aesthetics and practical knowledge of materials and technologies with intangible human perceptions of value. This area of design expertise is increasingly in demand. Consumer product manufacturers have an enhanced awareness of its great potential for diversifying product portfolios at relatively low costs, while still maintaining a similar or the same product shape, functionality or tooling. It can work as a key avenue to create a sense of novelty and higher value propositions. From a marketing perspective, CMF design is a valuable tool when it comes to positioning products, collections and categories according to market tiers and consumer segmentations. Introducing the CMF process and detailing the areas of colour, material and finish design, this book serves as a valuable source of information about this emerging professional discipline and its fundamental principles.
Author: Wucius Wong
Publisher:
Published: 1977
Total Pages: 124
ISBN-13:
DOWNLOAD EBOOK →Helps beginning designers think sculpturally by examining the elements of three-dimensional design and the use of simple planes and lines in geometric construction.
Author: Faber Birren
Publisher: Schiffer Publishing
Published: 1987
Total Pages: 0
ISBN-13: 9780887401039
DOWNLOAD EBOOK →An elementary work on color, dealing with traditional principles of harmony as well as advanced principles derived from modern studies of the psychology of human color perception. Mr. Birren tells a well-organized story of how to achieve harmony with color, beginning with a chapter on color circles and proceeding to a straightforward discussion of traditional principles of color harmony and how they were accepted in the past.
Author: Robin Williams
Publisher: Pearson Education
Published: 2015
Total Pages: 241
ISBN-13: 0133966151
DOWNLOAD EBOOK →This guide provides a simple, step-by-step process to better design. Techniques promise immediate results that forever change a reader's design eye. It contains dozens of examples.
Author: William Lidwell
Publisher: Rockport Pub
Published: 2010
Total Pages: 272
ISBN-13: 1592535879
DOWNLOAD EBOOK →Universal Principles of Design is the first comprehensive, cross-disciplinary encyclopedia of design.
