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Nonprofit Digital Transformation Demystified

Author: Ali A. Gooyabadi

Publisher: Springer Nature

Published: 2024-01-15

Total Pages: 198

ISBN-13: 3031471822

In this compelling journey into Digital Transformation (DT) tailored for Nonprofit Organizations (NPOs), this book unravels the intricacies of technological integration. Grounded in over one hundred years of extensive research by authors and the editor, real-world examples, and using the San Diego Diplomacy Council (SDDC) as a primary case study, it introduces a tailored Digital Maturity Model (DMM) for NPOs. At the heart of this transformation are three pivotal pillars: Culture, Ethics, and Security. Part I sets the stage, painting a landscape of how NPOs have intertwined with the digital realm. As technology's omnipresence surges, Chapter Two offers a panorama of DT's historical and contemporary intersections with the nonprofit sector. The subsequent chapter emphasizes the stark reality: for many NPOs, digital adaptation is no longer about relevance but survival. Part II delves into the comparative digital strategies of NPOs and their for-profit counterparts in Chapter 4, highlighting the need for tailored approaches. Chapter 5 explores the Nonprofit Digital Maturity Model (NDMM), using the San Diego Diplomacy Council as a focal point. The journey then unfolds further in Chapter 6, which casts a spotlight on the strategic execution of DT in NPOs, weaving in comprehensive analyses to dissect the forces shaping an NPO's digital trajectory. Part III dives deeper, with Chapter 7 laying the foundation of the NDMM. The subsequent chapter meticulously unpacks the NDMM, culminating in Chapter 9, which emphasizes the pillars of DT—Culture, Ethics, and Security—forming the essence of the Nonprofit DT Strategic Framework (NDTSF). This chapter also crafts a tailored roadmap for NPOs, charting a comprehensive DT course. Concluding with a forward-looking stance, Chapter 10 thrusts readers into the enthralling fusion of AI and NPOs, exploring transformative potentials and ethical concerns. Through real-world cases, it positions AI as both a potent tool and a vital dialogue for NPOs. Essentially, this book equips NPOs with tools like the NDMM and insights from successful DT narratives. It seeks to provide a practical guide for nonprofits through their DT journey, ensuring they harness technology ethically and effectively without compromising their core values.

Digital Transformation Demystified

Author: Frank Granito

Publisher:

Published: 2022

Total Pages: 0

ISBN-13: 9789811260469

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"The buzz and hype created over the last few years around Digital Transformation has resulted in confusion and ubiquity that has rendered the term nearly meaningless. Transformation extends far beyond the technology stack and must include the organization's culture, its operating processes, and virtually every facet of how it functions. This fact means that leaders must break through the hype and demystify this term once and for all. They must get past the breathless hyperbole and understand what it really means to lead their organization through a continuous digital transformation process. The demystification of digital transformation and understanding what it really means is critical for all leaders. And that's what this book is about"--

Digital Transformation Demystified

Author: Frank Granito

Publisher: World Scientific

Published: 2022-11-22

Total Pages: 287

ISBN-13: 9811260478

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The buzz and hype created over the last few years around Digital Transformation has resulted in confusion and ubiquity that has rendered the term nearly meaningless. Transformation extends far beyond the technology stack and must include the organization's culture, its operating processes, and virtually every facet of how it functions.This fact means that leaders must break through the hype and demystify this term once and for all. They must get past the breathless hyperbole and understand what it really means to lead their organization through a continuous digital transformation process.The demystification of digital transformation and understanding what it really means is critical for all leaders. And that's what this book is about.Related Links

Demystifying Fundraising Funnels

Author: David Higgins

Publisher: Made For Success Publishing

Published: 2022-01-25

Total Pages: 103

ISBN-13: 1641466936

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"Every non-profit organization should follow the principles in this book, especially in today's current climate where fundraising has become trickier. The book shows you step-by-step how to successfully run online fundraising campaigns so you can grow your organization faster and help more people."—Corinna Essa, Author of Money on Demand and Reach The legacy methods of fundraising have either exhausted their efficacy or undergone total extinction. With a brave new economic landscape near at hand, nonprofits are faced with one last ultimatum; level up or evaporate forever! The prior landscape of fundraising has been razed by pandemic, political, and cultural shifts. As a result, nonprofits must adapt their approach to suit the modern paradigm so that they may flourish like never before. Demystifying Fundraising Funnels presents nonprofits with ideas, strategy, and, most importantly, hope. Demystifying Fundraising Funnels is not merely a book that laments the new e-commerce world's challenges to nonprofits. Instead, it is the paragon guide for tactics, tools, and real-world answers that nonprofits can enact to thrive in our new online economy. With a honed-in online strategy, nonprofits can unlock a literal world of new possibilities. You'll be ignited with inspiration from the possibilities as well as empowered with the confidence of a step-by-step approach that brings real, rewarding growth to your team, volunteers, and nonprofit as a whole. Demystifying Fundraising Funnels gives you the legs to run headlong toward the opportunities of dynamic online fundraising and dive deep into relationships with thousands of undiscovered donor connections. Have you been seeking a blueprint that doesn't just make a lasting impact on your organization's financial picture but also interlaces your team as one powerful, unified mind? Then you're poised and ready to have your fundraising funnels demystified.

Demystifying Digital Transformation

Author: Nishith Sharan,Tushar Khosla

Publisher: Notion Press

Published: 2019-01-03

Total Pages: 288

ISBN-13: 1684662281

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Digital transformation is inevitable, for organisations who seek to remain relevant in the future. The objective of any digital transformation is to innovatively apply the technology stack to reinvent the organisation and the way in which it will engage with the customer to deliver value to them. Given that each organisation has a unique DNA with distinctive aspirations, the digital journey need to be individually crafted with clear purpose, technology choices, and implementation specifics. Leaders will be called upon to take well-informed and deliberative decisions that have enormous implications and could very well define the future of the organisation. This book provides the necessary framework to assist leaders define their transformation agenda and execution specifics. Authors present an integrated approach, covering technological, strategic and organisational perspectives, while pointing out the decisions that need to be considered at various milestones during the digital transformation journey. This is an essential handbook for the industry leaders and transformation professionals as they embark on the digital transformation journey.

Demystifying Digital Transformation

Author: Attul Sehgal

Publisher: Apress

Published: 2023-12-25

Total Pages: 0

ISBN-13: 9781484294987

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Equip yourself with tools to approach digital transformation within your organization successfully. Today, over 80% of digital transformation engagements fail to reach their objectives (as reported through a survey by Couchbase). The challenge to overcome is that the pace of change in digital has left business users falling behind. Geared towards non-technical professionals, this book seeks to get executives on track to lead this innovation wave. Data as the prime lever in this innovation wave has accelerated the pace of change from earlier innovation waves by 25 years. Companies are finding it hard to adapt as their internal processes do not allow such rapid changes. Companies are stuck with outdated tools to manage DX projects. This leads to outsourcing the responsibility for DX to IT teams and outside system developers and causing great problems. Toolsets from data visualization, simulated prototyping, video editing and Whiteboarding will be introduced and simplified to show you can use simplify them to deliver on your business goals. Case studies that feature the digital transformation journeys of companies like Hertz, BBC, Domino's Pizza and more will be explored. What You'll Learn Derive business outcomes and KPIs to successfully direct digital transformation Initiatives Work with new toolsets that business owners can use to effectively collaborate with data scientists, data analysts and data engineers Recognize valuable data and align data monetization with business goals Who This Book is For Non-technical business owners and professionals

The Smart Nonprofit

Author: Beth Kanter

Publisher: Wiley

Published: 2022-03-09

Total Pages: 240

ISBN-13: 9781119818120

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A pragmatic framework for nonprofit digital transformation that embraces the human-centered nature of your organization In The Smart Nonprofit: Staying Human-Centered in an Automated World, a team of dedicated nonprofit thought leaders delivers a discussion of the information and tools nonprofit staffers and board members need to effectively use artificial intelligence without alienating the human stakeholders and donors on whom they rely. Each chapter of the book offers a narrative discussion of how AI affects a particular functional area in an organization that includes case studies and practical tips for the ethical use of AI. You’ll discover explorations of: The steps you need to take to become a smart nonprofit and how to effectively lead a digitally transformed organization How to automate program delivery, fundraising, and the back office Likely future developments in AI for nonprofit work, including a more diverse field of programmers and data scientists and data sovereignty Perfect for nonprofit leaders, board members, employees, managers, and founders, The Smart Nonprofit also belongs on the bookshelves of anyone interested in the intersection of leadership and technology.

77 Building Blocks of Digital Transformation

Author: Jace An

Publisher:

Published: 2019-04-09

Total Pages: 286

ISBN-13: 9781092823920

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In 2018, '77 Building Blocks of Digital Transformation: The Digital Capability Model' was published to help 'digital practitioners' working in the digital space. Since then, quite a few readers have suggested writing a book about digital transformation for 'the general public' interested in learning more than basics of digital transformation. That is how the book '77 Building Blocks of Digital Transformation: Simply Explained' has been created.This book is intended to deliver the key messages of 'the 77 Building Blocks' to the general public. It aims to help the general public understand 'actual practices' in the digital space. This is not a theory book that discusses the academical ideas and concepts of digital transformation, but a 'practical' field book that describes the proven digital capabilities as the building blocks of digital transformation. This book does however not fully cover the technical detail of the Maturity Model described in '77 Building Blocks of Digital transformation: The Digital Capability Model' that aims to help digital practitioners with measuring digital maturity. Instead, this book provides examples of higher maturity indicators as an introduction to the Maturity Model. If you are looking for a deep dive into the Maturity Model, refer to '77 Building Blocks of Digital transformation: The Digital Capability Model'.This book covers:1. Digital Customer Experience Management-Digital Customer Journey Management-User Research-Usability Analysis-User Experience Designing-User Experience Testing2. Social Interaction-Social Listening-Social Media Marketing-Social Media Servicing-Online Community Management-Rating & Review Management-Content Moderation-Social Crisis Management3. Digital Marketing-Digital Brand Marketing-Search Engine Optimization-Paid Search-Content Targeting-Affiliate Marketing-Online Advertising-Digital Campaign Management-Lead Management-Marketing Offer Management-Email Marketing-Mobile Marketing-Marketing Automation-Conversion Rate Optimization4. Digital Commerce-Online Merchandising-Shopping Cart & Checkout-Payments & Reconciliation-Order Management & Fulfillment-Account Management & Self-Service5. Digital Channel Management-Channel Mix & Optimization-Cross-Business Integration-Cross-Channel Integration-Multi-Device Presentation6. Knowledge & Content Management-Knowledge Collaboration-Knowledge Base Management-Content Lifecycle Management-Digital Asset Management-Content Aggregation & Syndication-Web Content Management7. Customization & Personalization-Customer Preference Management-Customer Communication Management-Social Behaviour Management-Interaction Tracking & Management-Customer Loyalty Management-Digital Customer Services8. Digital Intelligence-Product Similarity Analytics-Customer Insights-Customer Segmentation-Conversion Analytics-Digital Marketing Effectiveness-Big Data Analytics-Web Analytics-Reporting & Dashboard9. Digital Data Management-Non-relational Data Management-Distributed Data Store Management-Enterprise Search-Master Data Management-Data Quality Management-Digital Data Policy Management10. Digital Infrastructure Management-On-Demand Provisioning-User Interaction Services-Process Integration Services-Parallel Processing Services-Federated Access Management-Digital Continuity Management11. Digital Alignment-Digital Innovation-Digital Planning-Digital Governance-Cross-Boundary Collaboration-Digital Journey Readiness12. Digital Development & Operations-Digital Program & Project Management-Digital Design Authority-Digital Capability Development-Digital Capability Introduction-Digital Service Operations-Digital Quality Management

Building a StoryBrand

Author: Donald Miller

Publisher: HarperCollins Leadership

Published: 2017-10-10

Total Pages: 241

ISBN-13: 0718033337

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More than half-a-million business leaders have discovered the power of the StoryBrand Framework, created by New York Times best-selling author and marketing expert Donald Miller. And they are making millions. If you use the wrong words to talk about your product, nobody will buy it. Marketers and business owners struggle to effectively connect with their customers, costing them and their companies millions in lost revenue. In a world filled with constant, on-demand distractions, it has become near-impossible for business owners to effectively cut through the noise to reach their customers, something Donald Miller knows first-hand. In this book, he shares the proven system he has created to help you engage and truly influence customers. The StoryBrand process is a proven solution to the struggle business leaders face when talking about their companies. Without a clear, distinct message, customers will not understand what you can do for them and are unwilling to engage, causing you to lose potential sales, opportunities for customer engagement, and much more. In Building a StoryBrand, Donald Miller teaches marketers and business owners to use the seven universal elements of powerful stories to dramatically improve how they connect with customers and grow their businesses. His proven process has helped thousands of companies engage with their existing customers, giving them the ultimate competitive advantage. Building a StoryBrand does this by teaching you: The seven universal story points all humans respond to; The real reason customers make purchases; How to simplify a brand message so people understand it; and How to create the most effective messaging for websites, brochures, and social media. Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.