Managing Digital Innovation

Managing Digital Innovation PDF

Author: Sue Newell

Publisher: Bloomsbury Publishing

Published: 2019-11-28

Total Pages: 426

ISBN-13: 1350304700

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This cutting-edge new textbook examines how effective knowledge management can make organizations more innovative. Blending an extensive body of international research and analysis with examples of practical implementation, it demonstrates how organizational structures and strategies combined with digital technologies can better foster innovation. Critically rigorous and full of engaging pedagogy, this accessible textbook will enable readers to understand the complexity of innovation processes and the opportunities and challenges that face managers as they exploit new technologies to produce value. Contemporary case studies based on the authors' original research and focused on international organizations from a range of industries demonstrate the applicability of key theories and concepts to real-world practical opportunities. This is an essential textbook for upper undergraduate, postgraduate and MBA students studying knowledge management and innovation. It is also suitable for any student of organisation studies wanting to understand more about the role that the digital has to play in fostering innovation and managing knowledge.

Handbook of Digital Innovation

Handbook of Digital Innovation PDF

Author: Satish Nambisan

Publisher: Edward Elgar Publishing

Published: 2020-07-31

Total Pages: 320

ISBN-13: 1788119983

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Digital innovations influence every aspect of life in an increasingly digitalized world. Firms pursuing digital innovations must consider how digital technologies shape the nature, process and outcomes of innovation as well as long- and short-term social, economic and cultural consequences of their offerings. This Handbook contributes to a transdisciplinary understanding of digital innovation with a diverse set of leading scholars and their distinct perspectives. The ideas and principles advanced herein set the agenda for future transdisciplinary research on digital innovation in ways that inform not only firm-level strategies and practices but also policy decisions and science-focused investments.

Media Management and Digital Transformation

Media Management and Digital Transformation PDF

Author: Arne L. Bygdås

Publisher: Routledge

Published: 2019-05-01

Total Pages: 185

ISBN-13: 0429954131

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Media Management and Digital Transformation provides novel and empirically rich insights into the tensions, struggles and innovations of news making and managing in media organizations. From an empirically grounded perspective this book investigates how the 'buzz' of new technology tends to prevent management from seeing which changes are needed and indeed possible to make in the newsroom. It presents ground-breaking research showing that fostering ingenious, innovative solutions can be created from within organizations by engaging and allowing employees to recognize problems, reflect and experiment with new ways of working, using technology as support for change. The research presented arises from a four-year action research project in collaboration with three small and medium-sized Norwegian newspapers, in addition to ethnographic research in newsrooms and on media organizations and phenomena in the USA and Europe. It includes among other empirical examples of newsrooms transitioning from a deadline-controlled workflow to an open-ended flowline production, and provides new tools and methods for fostering collaborative creativity and co-creative innovation practices. It also looks into newsrooms’ attempts to strengthen their audience engagement, metrics performance and external collaborations with technology providers, journalism education and action researchers. With theoretical chapters, methodological insights and qualitative case studies of contemporary practices, this book is essential reading for students and practitioners involved with media management globally.

Managing Digital Transformation

Managing Digital Transformation PDF

Author: Andreas Hinterhuber

Publisher: Routledge

Published: 2021-05-26

Total Pages: 350

ISBN-13: 1000387844

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This book provides practising executives and academics with the theories and best practices to plan and implement the digital transformation successfully. Key benefits: an overview on how leading companies plan and implement digital transformation interviews with chief executive officers and chief digital officers of leading companies – Bulgari, Deutsche Bahn, Henkel, Lanxess, L’Oréal, Unilever, Thales and others – explore lessons learnt and roadmaps to successful implementation research and case studies on the digitalization of small and medium-sized companies cutting-edge academic research on business models, organizational capabilities and performance implications of the digital transformation tools and insights into how to overcome internal resistance, build digital capabilities, align the organization, develop the ecosystem and create customer value to implement digital strategies that increase profits Managing Digital Transformation is unique in its approach, combining rigorous academic theory with practical insights and contributions from companies that are, according to leading academic thinkers, at the forefront of global best practice in the digital transformation. It is a recommended reading both for practitioners looking to implement digital strategies within their own organisations, as well as for academics and postgraduate students studying digital transformation, strategy and marketing.

Digital Innovations for Customer Engagement, Management, and Organizational Improvement

Digital Innovations for Customer Engagement, Management, and Organizational Improvement PDF

Author: Sandhu, Kamaljeet

Publisher: IGI Global

Published: 2020-06-12

Total Pages: 278

ISBN-13: 1799851737

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Over the past several years, digital technologies have reestablished the ways in which corporations operate. On one hand, technology has allowed companies to build a stronger knowledge of its customer base, contributing to better consumer engagement strategies. On the other hand, these technologies have also integrated into the management and daily operations of companies, resulting in increased performance and organizational improvement. Remaining up to date with the implementation of these cutting-edge technologies is key to a company’s continued success. Digital Innovations for Customer Engagement, Management, and Organizational Improvement is an essential reference source that discusses and strategizes the latest technologies and innovations and their integration, implementation, and use in businesses, as well as lifelong learning strategies in a digital environment. Featuring research on topics such as consumer engagement, e-commerce, and learning management systems, this book is ideally designed for managers, business executives, marketers, consumer analysts, IT consultants, industry professionals, academicians, researchers, and students.

Industry 4.0: Managing The Digital Transformation

Industry 4.0: Managing The Digital Transformation PDF

Author: Alp Ustundag

Publisher: Springer

Published: 2017-09-14

Total Pages: 293

ISBN-13: 3319578707

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This book provides a comprehensive guide to Industry 4.0 applications, not only introducing implementation aspects but also proposing a conceptual framework with respect to the design principles. In addition, it discusses the effects of Industry 4.0, which are reflected in new business models and workforce transformation. The book then examines the key technological advances that form the pillars of Industry 4.0 and explores their potential technical and economic benefits using examples of real-world applications. The changing dynamics of global production, such as more complex and automated processes, high-level competitiveness and emerging technologies, have paved the way for a new generation of goods, products and services. Moreover, manufacturers are increasingly realizing the value of the data that their processes and products generate. Such trends are transforming manufacturing industry to the next generation, namely Industry 4.0, which is based on the integration of information and communication technologies and industrial technology.The book provides a conceptual framework and roadmap for decision-makers for this transformation

Leadership, Management, and Adoption Techniques for Digital Service Innovation

Leadership, Management, and Adoption Techniques for Digital Service Innovation PDF

Author: Sandhu, Kamaljeet

Publisher: IGI Global

Published: 2019-12-27

Total Pages: 342

ISBN-13: 1799828018

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There are many advantages to incorporating digital services in business, including improved data management, higher transparency, personalized customer service, and cost reduction. Innovation is a key driver to how digital services are formed, developed, delivered, and used by consumers, employees, and employers. The largest differentiator comes from having a digitally empowered workforce. Companies increasingly need digital workers to establish greater digital skills to bear on every activity. Business leaders especially need to steer digital priorities, drive innovation, and develop digital platforms. Leadership, Management, and Adoption Techniques for Digital Service Innovation is an essential reference source that discusses the adoption of digital services in multiple industries and presents digital technologies to address and further advance innovation to drive successful solutions. Featuring research on topics such as cloud computing, digital business, and value creation, this book is ideally designed for managers, leaders, executives, directors, IT consultants, academicians, researchers, industry professionals, students, and practitioners.

Digital Talent Management

Digital Talent Management PDF

Author: Sorin Dan

Publisher: Springer Nature

Published: 2021-07-23

Total Pages: 88

ISBN-13: 3030767507

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This book highlights the importance of talent management practices in recruiting, developing and retaining talented professionals in the digital and IT&C industry. It unpacks the distinctive characteristics of ‘digital talent’ represented by a wide spectrum of professionals and managers with digital abilities, competencies and skills who add considerable value to organizations and industries worldwide. It shows that despite digital talent’s increased variety and significant contribution to digital transformation processes, much of the existing human resource and talent management research and practice fail to account for their distinctiveness. This book calls for the need for a new kind of talent management, referred to as ‘digital talent management’ (DTM) that is applicable to digital talent and decidedly integrates digital talent’s distinctive characteristics into talent management strategies and practices in a human-centered manner. Drawing upon existing, yet disconnected, streams of literature and empirical evidence derived from the information technology and communication (IT&C) industry, this book defines digital talent and delineates strategies to attract, develop and retain them for an uncertain and renewed future.

Digital Media and Innovation

Digital Media and Innovation PDF

Author: Richard A. Gershon

Publisher: SAGE Publications

Published: 2016-02-11

Total Pages: 355

ISBN-13: 1483322548

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Digital Media and Innovation, by Richard A. Gershon, takes an in-depth look at how smart, creative companies have transformed the business of media and telecommunications by introducing unique and original products and services. Today's media managers are faced with the same basic question: what are the best methods for staying competitive over time? In one word: innovation. From electronic commerce (Amazon, Google) to music and video streaming (Apple, Pandora, and Netflix), digital media has transformed the business of retail selling and personal lifestyle. This text will introduce current and future media industry professionals to the people, companies, and strategies that have proven to be real game changers by offering the marketplace a unique value proposition for the consumer.