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The Limits of Loyalty

Author: Simon Keller

Publisher: Cambridge University Press

Published: 2010-08-05

Total Pages: 248

ISBN-13: 9780521152877

We prize loyalty in our friends, lovers and colleagues, but loyalty raises difficult questions. What is the point of loyalty? Should we be loyal to country, just as we are loyal to friends and family? Can the requirements of loyalty conflict with the requirements of morality? In this book, originally published in 2007, Simon Keller explores the varieties of loyalty and their psychological and ethical differences, and concludes that loyalty is an essential but fallible part of human life. He argues that grown children can be obliged to be loyal to their parents, that good friendship can sometimes conflict with moral and epistemic standards, and that patriotism is intimately linked with certain dangers and delusions. He goes on to build an approach to the ethics of loyalty that differs from standard communitarian and universalist accounts. His book will interest a wide range of readers in ethics and political philosophy.

Customer Loyalty and Supply Chain Management

Author: Ivan Russo

Publisher: Routledge

Published: 2017-08-03

Total Pages: 135

ISBN-13: 1351669354

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Many business-to-business (B2B) managers think that customers act rationally and base decisions mostly on price, customer loyalty isn’t considered. Companies outsource various activities, which enable them to improve efficiency, reduce costs, focus more on core competencies and improve their innovation capabilities. Supply Chain Management synchronizes the efforts of all parties—particularly suppliers, manufacturers, retailers, dealers, customers—involved in achieving customer’s needs. Despite much research, the relationship between customer loyalty and the supply chain strategy remains insufficiently explored and understood by practitioners and academics, while the theme has been extensively developed within marketing literature. Customer Loyalty and Supply Chain Management is the result of years of work by the authors on different projects concerning the overlapping areas of supply chains, logistics and marketing, drawing a connection between the literature to provide a holistic picture of the customer loyalty framework. Emphasis is given to the B2B context, where recent research has provided some clues to support the fact that investment in operations, new technologies and organizational strategy have had a significant role in understanding B2B loyalty, particularly in the context of global supply chains. Moreover, the book provides a modernized and predictive model of B2B loyalty, showing a different methodological approach that aims at capturing the complexity of the phenomenon. This book will be a useful resource for professionals and scholars from across the supply chain who are interested in exploring the dimension of customer loyalty in the challenging supplier and customer context.

The Rise and Progress of Religion in the Soul

Author: Philip Doddridge

Publisher:

Published: 1843

Total Pages: 340

ISBN-13:

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The Inevitable Dossier

Author: Roberth "Messiah" Edberg

Publisher: Roberth Edberg

Published: 2006-05-19

Total Pages: 210

ISBN-13: 9197616109

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Basic understanding: "What if I told you, that your most precious and fundamental values were controlled by others? I guess you most likely would doubt it. It's however both true and inevitable." Dossier context: “Have you ever felt like being that little child who discovered that the Emperor was naked and that there were no new clothes? What if I told you that the Holy Grail contains the answer to why the little child spoke up and you didn’t. This dossier presents a pathway to understanding. You and you alone can decide if you are ready.”

PeriAnesthesia Nursing Core Curriculum E-Book

Author: ASPAN

Publisher: Elsevier Health Sciences

Published: 2020-03-14

Total Pages: 986

ISBN-13: 0323639747

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Prepare to succeed on the CPAN® and CAPA® exams with this authoritative guide from ASPAN! PeriAnesthesia Nursing Core Curriculum, 4th Edition is a comprehensive reference that helps you care for patients before and after anesthesia in all types of settings. Coverage of the full scope of perianesthesia nursing makes it an ideal resource for both inpatient and outpatient care. To keep you current on the many facets of perianesthesia, this edition also describes the newest advances in interventional radiology, robotics, and endoscopy procedures. Written by the American Society of PeriAnesthesia Nurses (ASPAN) and edited by respected perianesthesia nurses Lois Schick and Pam Windle, this book will help you build the skills and expertise you need to excel on your certification exam and in practice. Perianesthesia Complications chapter now appears after the System Competencies section to quickly display complications for all system competencies in one spot to help you find this vital information easily. System Competencies chapters have been updated to focus on specific, non-redundant topics to help you grasp key points right away. UPDATED! Certification of Perianesthesia Nurses and Testing Concepts and Strategies appendicies provide helpful tools for CPAN® or CAPA® certification to assist you to prepare for these exams. This authoritative guide written by ASPAN covers the full scope of perianesthesia practice to help you prepare to succeed in practice and on the CPAN® and CAPA® exams. Easy-to-use outline format serves as a quick review and reference. Objectives at the beginning of each chapter focus on key content to allow you to use the book more effectively. Plentiful boxes, tables and illustrations highlight important references to ensure you get the most out of the book’s mutifaceted topics. A bibliography at the end of every chapter provides additional resources to make it easy for you to research at an in-depth level. NEW! Two-color and two-column design arranges information logically to help you quickly find key information. NEW! Content on enhanced recovery after surgery (ERAS), gender diversity, DNR/DNAR/DNI, and the drug Bridion® (sugammadex) showcases a wide variety of important topics to help you gain a deep understanding of the spectrum of perianesthesia. NEW! Updated content reflects changes in the ASPAN Core Curriculum as well as CPAN® and CAPA® testing to ensure you stay current in perianesthesia in the classroom and in clinicals.

Diamonds Are Forever

Author: Paul Sommers

Publisher: Brookings Institution Press

Published: 2010-12-01

Total Pages: 219

ISBN-13: 0815714289

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As every American knows, our nation's favorite pastime is also big business. The last fifteen years have been exceptionally good to the business of baseball-with the growth in fan attendance, the spread of cable television, the burgeoning interest in cards and other baseball memorabilia, the historical appreciation of franchise values, the emergence of a powerful players' union, and average salaries that are almost twenty times their pre-1976 levels. Yet at this time of prosperity, major economic issues trouble the sport: the threat of franchise relocation, the continual flash points in collective bargaining, the growing commercialization of the game, the club owners' collusive response to free agency, lingering concerns of race discrimination, and the arguably tenuous link between player pay and performance. This fascinating book examines these and other major issues and assesses their probable impact on the business of baseball. Contributors begin by examining the effect of the reserve clause on competitive league balance. They then investigate whether prior experience with the salary arbitration process affects player demands in subsequent settlements and compare salary differences between ineligible and arbitration-eligible players. They consider the role of the baseball fan as contributor to team winning, as season ticket purchase, and as card-collecting hobbyist. Diamonds Are Forever also looks at the link between player pay and performance. The authors question whether such high salaries are actually earned by players or are instead awarded by owners eager to have "the winning team." They also discuss the growth in unequal distribution of salaries among players. In the last section, the authors look at racial discrimination in baseball and the influence of a team's racial composition on salaries. From Babe Ruth to Nolan Ryan, Doubleday to Skydome, baseball cards to Homer Hankies, the nation has been enthralled for decades with the business of baseball. Although the authors look to the future and consider changes that might occur in this profitable pastime, they assure that diamonds are forever.

The Power of Cult Branding

Author: Matthew W. Ragas

Publisher: Crown Currency

Published: 2011-02-09

Total Pages: 226

ISBN-13: 0307781526

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Like religious cults that can attract thousands of devoted disciples, is it possible for company brands to build legions of loyal followers? In a marketer's dream come true, can certain products—with the right combination of positioning and branding—take on magnetic characteristics and galvanize die-hard customers who become walking, talking viral marketers? Can your company harness the power of cult branding without blowing a fortune on advertising? According to authors Matthew W. Ragas and Bolivar J. Bueno the answer is yes. In fact, you need not look much farther than a Harley-Davidson rally, a Star Trek convention, or a Jimmy Buffett concert to see the cult branding phenomenon at work: thousands of passionate, faithful fans spreading the good word and spending lots of money. Not all brands have the dash of edginess, the devoted fan base, or the niche positioning to be cult brands. But those that do tend to share similar characteristics that make them successful, what the authors call the Seven Golden Rules of Cult Branding. Through meticulous research and scores of interviews Ragas and Bueno have uncovered the remarkable and oft-untold stories behind nine very successful cult brands: ·Star Trek ·Harley-Davidson ·Oprah Winfrey ·World Wrestling Entertainment (formerly WWF) ·Apple ·Volkswagen Beetle ·Jimmy Buffett ·Vans Shoes ·Linux These nine brands follow the Seven Golden Rules and have millions of fans and billions of dollars in revenue to show for it. Now you can learn first hand what these special brands did to set themselves apart and how to apply the Seven Golden Rules to your own marketing strategies. Written for advertisers, marketers, sales executives, and business owners who want to thrive in an increasingly competitive marketplace, The Power of Cult Branding is the ultimate guide to creating a loyal core of repeat customers and winning the positioning battle.

The Marketer's Handbook

Author: Mark J. Hiltz

Publisher: Markcheck Publishing

Published: 2001

Total Pages: 2717

ISBN-13: 0968559336

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The Marketer's Handbook: A Checklist Approach is a dream tool for marketing practitioners looking to increase performance. It delivers a powerful wealth of practical marketing information in checklist form. Armed with this resource, you will gain priceless marketing know-how with leading ideas, proven strategies & practical information organized in a quick & easy-to-use reference format. This handbook will help you to focus in on specific areas to ensure that you haven't forgotten anything. The wealth of information contained in each chapter is there to help you think about &consider just what it is that you have to do. The checklists help to identify, remind & prompt, & evolve questions to ask, on ideas, issues & considerations, that need to be acted upon. Checklists trigger thoughts & help to generate new ideas & new ways of doing things. Use the checklists to help you plan marketing programs, undertake research, develop strategies, segment your target market, develop products, setpricing, plan promotional activities & all of the other marketing related functions. The Marketer's Handbook: A Checklist Approach arms you with what you need to win. Free sample checklists are available to look at prior to ordering. ISBN: 0-9685593-3-6, CD-ROM, 2,715 pages, Price: $395.00 plus shipping & applicable taxes. E-mail: [email protected]. Web site: www.markcheck.com. Marcheck Publishing, P.O. Box 56058, Ottawa, DN, Canada KIR 721.

Loyalty to Your Soul

Author: H. Ronald Hulnick, Ph.D.

Publisher: Hay House, Inc

Published: 2011-02-15

Total Pages: 256

ISBN-13: 9781401929534

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Loyalty to Your Soul establishes Spiritual Psychology as a paradigm-altering frontier. It initiates a radical shift at the core of contemporary psychological thought by unveiling a technology for using everyday life experiences as rungs on the ladder of spiritual evolution. This book is uniquely suited for anyone seeking to discover and cross the bridge that spans the waters between life referenced in material reality and life lived within the context of spiritual reality. Loyalty to Your Soul shows you how to first gain access to, and then gradually learn to live from, that sacred place inherent within everyone referred to by the authors as the Authentic Self—a place where emotional suffering ceases and profound peace and love are present. While many people have written about such an inner state, Ron and Mary Hulnick show you how to travel there . . .and what to anticipate once you arrive. The radical technology they introduce empowers readers to transform challenging or negative human experiences into direct experiences of the Soul.