Latino Link

Latino Link PDF

Author: Joe Kutchera

Publisher:

Published: 2011

Total Pages: 0

ISBN-13: 9780981986982

DOWNLOAD EBOOK →

An amazing convergence is happening in marketing today: the growth of the U. S. Hispanic population and the growth of digital media. Hispanics increasingly use the internet to keep in touch with family and friends, anywhere in the world. They search for product information. They compare prices, print coupons, and shop online.Joe Kutchera outlines the issues that your company needs to understand in order to successfully cater to Hispanic consumers online, including shopping behavior, social networks, translation, localization, and emerging mobile platforms. In addition, the author illustrates how marketers can grow their businesses virtually to reach Spanish-speakers in Latin America.Case studies in the book detail the experiences of Best Buy, Amereican Family Insurance, H&R Block, Ford Motor Company, Lexicon Marketing, and Monster.

Handbook of Latinos and Education

Handbook of Latinos and Education PDF

Author: Juan Sánchez Muñoz

Publisher: Routledge

Published: 2009-12-16

Total Pages: 701

ISBN-13: 1135236690

DOWNLOAD EBOOK →

Providing a comprehensive review of rigorous, innovative, and critical scholarship relevant to educational issues which impact Latinos, this Handbook captures the field at this point in time. Its unique purpose and function is to profile the scope and terrain of academic inquiry on Latinos and education. Presenting the most significant and potentially influential work in the field in terms of its contributions to research, to professional practice, and to the emergence of related interdisciplinary studies and theory, the volume is organized around five themes: history, theory, and methodology policies and politics language and culture teaching and learning resources and information. The Handbook of Latinos and Education is a must-have resource for educational researchers, graduate students, teacher educators, and the broad spectrum of individuals, groups, agencies, organizations and institutions sharing a common interest in and commitment to the educational issues that impact Latinos.

Latino Politics in America

Latino Politics in America PDF

Author: John A. Garcia

Publisher: Rowman & Littlefield

Published: 2021-03-10

Total Pages: 403

ISBN-13: 1538144077

DOWNLOAD EBOOK →

The fourth edition of this widely-used textbook introduces students to what it means to be a Latino American culturally and politically at a time of unprecedented challenges for America’s diverse and fastest-growing ethnic group. Garcia and Sanchez provide an in-depth examination of the individual communities that comprise the Latino culture, and how those bonds affect political development and decisions. With a look at voting, immigration, political engagement, and the critical public policies that constitute a Latino agenda, Garcia and Sanchez provide substantive insight on Latino pan-ethnic identity, growing policy issues, political participation, and the impact of changing Latino sub-groups.

Latino Mass Mobilization

Latino Mass Mobilization PDF

Author: Chris Zepeda-Millán

Publisher: Cambridge University Press

Published: 2017-09-25

Total Pages: 309

ISBN-13: 1108619851

DOWNLOAD EBOOK →

In the spring of 2006, millions of Latinos across the country participated in the largest civil rights demonstrations in American history. In this timely and highly anticipated book, Chris Zepeda-Millán analyzes the background, course, and impacts of this unprecedented wave of protests, highlighting their unique local, national, and demographic dynamics. He finds that because of the particular ways the issue of immigrant illegality was racialized, federally proposed anti-immigrant legislation (H.R. 4437) helped transform Latinos' sense of latent group membership into the racial group consciousness that incited their engagement in large-scale collective action. Zepeda-Millán shows how nativist policy threats against disenfranchised undocumented immigrants can provoke a political backlash - on the streets and at the ballot box - from not only 'people without papers', but also naturalized and US-born citizens. Latino Mass Mobilization is an important intervention into contemporary debates regarding immigration policy, social movements, and racial politics in the United States.

Americanizing Latino Politics, Latinoizing American Politics

Americanizing Latino Politics, Latinoizing American Politics PDF

Author: Rodolfo O. de la Garza

Publisher: Routledge

Published: 2019-11-20

Total Pages: 203

ISBN-13: 1351054643

DOWNLOAD EBOOK →

Using the most extensive and currently available survey opinion data, this book empirically supports the argument that Latinos have emerged as a convergent panethnic political group, beyond the individual national origin identities dating to the time of the 1990 Latino National Political Survey when Mexican Americans, Puerto Ricans, and Cuban Americans were treated conceptually as politically distinct groups. Replete with data and supplemented by an extensive online resource, this book offers scholars, students, and sophisticated general readers evidence and inspiration for understanding the dynamics of Latino politics in the U.S. today.

Latino and Muslim in America

Latino and Muslim in America PDF

Author: Harold D. Morales

Publisher: Oxford University Press

Published: 2018

Total Pages: 273

ISBN-13: 0190852607

DOWNLOAD EBOOK →

The experience and mediation of race-religion -- The first wave: from Islam in Spain to the Alianza in New York -- The second wave: Spanish dawah to women, online and in Los Angeles -- Reversion stories: the form, content, and dissemination of a logic of return -- The 9/11 factor: Latino Muslims in the news -- Radicals: Latino Muslim hip hop and the "clash of civilizations thing"--The third wave: consolidations, reconfigurations and the 2016 news cycle

Latino Almanac

Latino Almanac PDF

Author: Nicolás Kanellos

Publisher: Visible Ink Press

Published: 2022-09-20

Total Pages: 1139

ISBN-13: 1578597536

DOWNLOAD EBOOK →

A celebration of people and pride! Explore the achievements and contributions of Latinos in the United States with this illuminating history. Latinos in the United States are a vibrant mix of people and multiple identities, each unique, varied, and accomplished. Beginning with the Spanish explorers in the sixteenth century, Latinos have been an important part of American society. They’ve fought the Revolutionary War, the Civil War, and all wars in between and since, and in the last decade, their businesses have grown at twice the pace of the overall U.S. economy. The most complete and affordable single-volume reference on Latino history available today, Latino Almanac: From Columbus to Corporate America honors the history and the impact of Latinos on the United States. This hefty tome is a fascinating mix of biographies, little-known or misunderstood historical facts, and enlightening essays on significant legislation, movements, current issues, and achievements across a variety of fields, including business, labor, politics, the military, music, sports, law, media, religion, art, literature, theater, film, science, technology, and medicine. A large collection of 650 biographies includes both celebrated and lesser-known Latino stars, such as Dolores Fernández Huerta, labor leader Sonia Sotomayor, Supreme Court justice Juan Felipe Herrera, U.S. poet laureate Roberto C. Goizueta, businessperson, former CEO of Coca-Cola Selena Gómez, actor, singer, producer Rebecca Lobo, basketball player, sports analyst Anthony D. Romero, executive director of the American Civil Liberties Union (ACLU) Alexandria Ocasio-Cortez, U.S. congressperson Ellen Ochoa, astronaut, engineer Anthony R. Jiménez, entrepreneur María Hinojosa, journalist Dennis Chávez, U.S. senator Oscar Muñoz, businessperson, CEO United Airlines Antonia Novello, surgeon general of the United States Geraldo Miguel Rivera, journalist Lin-Manuel Miranda, playwright, actor, director Alex Rodríguez, baseball player Rodolfo Anaya, novelist Desi Arnaz, television producer, actor, singer Jessica Mendoza, sportscaster, softball player Nydia Velásquez, U.S. congressperson Edward James Olmos, actor Marco Rubio, U.S. senator Rita Moreno, actor, dancer César Chávez, labor leader Marcelo Claure, businessperson, former Sprint CEO Ariel Dorfman, playwright, novelist Miriam Colón, actress, theater owner, producer Joaquín Castro, chair of the Hispanic Congressional Caucus And many, many more! While Latinos are among both the original and newest immigrants, today the majority of U.S. Latinos were born here and most speak English—although most are bilingual to one degree or another. Their influence on the economy and culture continues to increase. Their impact on the United States has been wide-ranging. Salsa has even overtaken ketchup to become the most popular condiment in the United States! Devoted to illustrating the moving and often lost history of Latinos in America, Latino Almanac is a unique and valuable resource. Numerous photographs and illustrations, a helpful bibliography, a timeline, and an extensive index add to its usefulness. Commemorating and honoring Latino achievements, honors, and influence, this important book brings to light all there is to admire and discover about Latino Americans!

Latino Identity and Political Attitudes

Latino Identity and Political Attitudes PDF

Author: Angel Saavedra Cisneros

Publisher: Springer

Published: 2016-10-31

Total Pages: 292

ISBN-13: 3319339699

DOWNLOAD EBOOK →

This book explores the forces that shape Latino political preferences, arguing that social identities are at the center of Latino partisanship. Despite hopes of the Republican Party for bringing in Latinos through religious and moral issues, Latinos in America consistently side with the Democratic Party. Two possible explanations based on social identity emerge as theories of Latino partisanship. The first possibility is that Latinos behave as a single-issue public driven politically by the issue of immigration. A thorough exploration of this possibility in part two of the book finds very little evidence to justify treating Latinos as a single-issue public. The second explanation, presented in part three, relies more heavily on the concept of social identities. Latino pan-ethnic identity emerges as one of multiple identities available to Latinos in America. These multiple, diverse, and overlapping identities are the force behind Latino partisanship. Latino ethnic identity trumps the impact of religious identities in making Latinos more Democratic.

Handbook of U.S. Latino Psychology

Handbook of U.S. Latino Psychology PDF

Author: Francisco Villarruel

Publisher: SAGE

Published: 2009-07-29

Total Pages: 961

ISBN-13: 1412957605

DOWNLOAD EBOOK →

Emphasizing the importance of cultural sensitivity and competence in research and intervention approaches, this handbook offers unrivalled coverage of the psychology of all Latino groups in the United States.

Latino Orlando

Latino Orlando PDF

Author: Simone Delerme

Publisher: University Press of Florida

Published: 2023-05-02

Total Pages: 172

ISBN-13: 0813072948

DOWNLOAD EBOOK →

Inside the experiences of immigrants from Latin America and the Caribbean Latino Orlando portrays the experiences of first- and second-generation immigrants who have come to the Orlando metropolitan area from Puerto Rico, Cuba, Mexico, Venezuela, Colombia, and other Latin American countries. While much research on immigration focuses on urban destinations, Simone Delerme delves into a middle- and upper-class suburban context, highlighting the profound demographic and cultural transformation of an overlooked immigrant hub. Drawing on interviews, observations, fieldwork, census data, and traditional and new media, Delerme reveals the important role of real estate developers in attracting Puerto Ricans—some of the first Spanish-speaking immigrants in the region—to Central Florida in the 1970s. She traces how language became a way of racializing and segregating Latino communities, leading to the growth of suburban ethnic enclaves. She documents not only the tensions between Latinos and non-Latinos, but also the class-based distinctions that cause dissent within the Latino population. Arguing that Latino migrants are complicating racial categorizations and challenging the deep-rooted Black-white binary that has long prevailed in the American South, Latino Orlando breaks down stereotypes of neighborhood decline and urban poverty and illustrates the diversity of Latinos in the region. A volume in the series Southern Dissent, edited by Stanley Harrold and Randall M. Miller