How to Write a Successful Marketing Plan
Author: Roman G. Hiebing, Jr.
Publisher: CCH Tax & Accounting
Published: 1999-03
Total Pages: 510
ISBN-13: 9780130145482
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How to Write a Successful Marketing Plan
Author: Roman G. Hiebing
Publisher: N T C Business Books
Published: 1997
Total Pages: 548
ISBN-13: 9780844232027
DOWNLOAD EBOOK →Here is everything you need to know for a disciplined, comprehensive 'real world' marketing plan to help your company thrive and grow. New chapters on locking target market and marketing objectives to sales, setting communication goals, executing the plan, and market research and testing add even more valuable and detailed insight into the planning process.
How to Write a Marketing Plan
Author: John Westwood
Publisher: Kogan Page Publishers
Published: 2013-03-03
Total Pages: 192
ISBN-13: 0749467134
DOWNLOAD EBOOK →How to Write a Marketing Plan, 4th edition, simplifies the task of developing a marketing plan for a product or business. Taking a step-by-step approach to the entire process, from carrying out a marketing audit, setting objectives and devising budgets, to writing and presenting the plan and finally, implementation. With a brand new chapter to help you produce mini-plans and seize new opportunities quickly, it is essential reading for anyone who wants to boost their business, sell products or services and learn the techniques of market research.
How to Write a Marketing Plan
Author: John Westwood
Publisher: Kogan Page
Published: 2019
Total Pages: 192
ISBN-13: 9780749484835
DOWNLOAD EBOOK →Gain essential skills for career development with this step-by-step guide to improving your ability to research and write a marketing plan.
Developing Successful Marketing Strategies
Author: Gary W. Randazzo
Publisher: Business Expert Press
Published: 2014-05-15
Total Pages: 166
ISBN-13: 1606499610
DOWNLOAD EBOOK →What’s your organization’s marketing strategy? Does your company meet real life marketing challenges head on and with success? This book provides a unique approach by using your organization’s mission and vision statements to guide the development of marketing goals, strategies, and tactics. It uses real market examples to demonstrate the development of effective marketing strategies. Central to the development of marketing strategy is the use of the marketing mix of price, place, product, and promotion. This book neatly weaves the process of developing such a marketing strategy with examples given to clarify the theories and guide the reader through the strategic marketing planning process. If you are a manager, business student, or an executive, this book will help you grow an established business or start a new one with smart management techniques and processes that are critical to executing successful marketing strategies. The examples used are from large and small organizations in which the author was personally involved.
The One-Day Marketing Plan
Author: Roman G. Hiebing
Publisher: McGraw Hill Professional
Published: 2004-06-21
Total Pages: 347
ISBN-13: 0071458522
DOWNLOAD EBOOK →The One-Day Marketing Plan shows entrepreneurs and business owners how to quickly design a marketing plan for any business. Hiebing and Cooper's streamlined, 10-step process guides readers through the development and execution of effective marketing plans, and provides the tools to accurately evaluate bottom-line results. Packed with helpful checklists and templates, this practical, comprehensive third edition includes up-to-the-minute information on brand positioning and Internet marketing tactics.
The 1-Page Marketing Plan
Author: Allan Dib
Publisher: Page Two
Published: 2021-01-25
Total Pages: 0
ISBN-13: 1989603688
DOWNLOAD EBOOK →WARNING: Do Not Read This Book If You Hate Money To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn't get done. In The 1-Page Marketing Plan, serial entrepreneur and rebellious marketer Allan Dib reveals a marketing implementation breakthrough that makes creating a marketing plan simple and fast. It's literally a single page, divided up into nine squares. With it, you'll be able to map out your own sophisticated marketing plan and go from zero to marketing hero. Whether you're just starting out or are an experienced entrepreneur, The 1-Page Marketing Plan is the easiest and fastest way to create a marketing plan that will propel your business growth. In this groundbreaking new book you'll discover: - How to get new customers, clients or patients and how to make more profit from existing ones. - Why "big business" style marketing could kill your business and strategies that actually work for small and medium-sized businesses. - How to close sales without being pushy, needy, or obnoxious while turning the tables and having prospects begging you to take their money. - A simple step-by-step process for creating your own personalized marketing plan that is literally one page. Simply follow along and fill in each of the nine squares that make up your own 1-Page Marketing Plan. - How to annihilate competitors and make yourself the only logical choice. - How to get amazing results on a small budget using the secrets of direct response marketing. - How to charge high prices for your products and services and have customers actually thank you for it.
Business Plan Template and Example
Author: Alex Genadinik
Publisher:
Published: 2015
Total Pages: 0
ISBN-13: 9781519741783
DOWNLOAD EBOOK →This book is now used by the University of Kentucky entrepreneurship program. This book will give you a fresh and innovative way to write a business plan that will help you: - Complete your business plan faster - Avoid confusion and frustration - Focus on the core of your business and create more effective business strategies To help you learn the business planning process from the ground up, this book gets you started with a very basic business plan and helps you expand it as you make your way through the book. This way, you have less confusion and frustration and are more likely to finish your business plan faster and have it be better. This way you get a business plan template together practical explanations and an example. So whatever your learning style might be, this book has a high chance of being effective for you. If business planning seems to you complex and scary, this book will make it simple for you. It is written in simple and clear language to help you get started and create a great business plan. So what are you waiting for? Get this book now, and start creating a great business plan for your business today. Also recently added in the last update of this book is a business plan sample since many people commented that they wanted a business plan example. Although for my taste as an entrepreneur, I rather give you lots of great business planning strategies and theory that you can use in the real world instead of having a business plan template or workbook to write your business plan from. After all, a business plan is just a document. But to make your business a success, you will have to do it in the real world. So when you try to figure out how to create a business plan, don't just focus on the business plan document. Instead, focus on a plan for the real world with actionable and effective strategies. Get the book now, and start planning your business today.
Small Business Marketing for Dummies
Author: Paul Lancaster
Publisher: John Wiley & Sons
Published: 2013-11-29
Total Pages: 384
ISBN-13: 1118730771
DOWNLOAD EBOOK →Small Business Marketing For Dummies helps you promote your business. It is designed specifically for the busy small business owner, giving you simple but powerful ways to spread your message - all at little or no cost. It shows you how to build your company's profile, attract new customers and keep them coming back for more. Inside you will learn how to: Create an achievable marketing plan Use social media and the web to attract and keep customers Communicate with your customers through winning emails, newsletters, blogs and more Make use of affordable advertising solutions in print and other media Get great PR for your business.
The Marketing Plan
Author: William M. Luther
Publisher: AMACOM Div American Mgmt Assn
Published: 2001
Total Pages: 340
ISBN-13: 9780814426159
DOWNLOAD EBOOK →Packed with recent case-history thumbnails, all-new information on Internet marketing, and a thorough updating throughout, the third edition of "The Marketing Plan" outlines a comprehensive, systematic approach that guarantees results.
