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Author: Michael LeBoeuf
Publisher: Berkley
Published: 2000-08
Total Pages: 264
ISBN-13:
DOWNLOAD EBOOK →One of the nation's foremost business consultants presents a hard-hitting, rewards-and-incentives program for creating a winning sales team. This classic, no-nonsense guide is completely updated for today's computer-driven world.
Author: Michael LeBoeuf
Publisher: Putnam Publishing Group
Published: 1987
Total Pages: 190
ISBN-13: 9780399133015
DOWNLOAD EBOOK →Explains how to avoid dissatisfied customers, stresses the importance of quality customer service, tells how to handle common problems, and suggests a reward system to improve service
Author: Patrick Barwise
Publisher: Harvard Business Press
Published: 2004
Total Pages: 238
ISBN-13: 9780875843988
DOWNLOAD EBOOK →In this radically conservative book, the authors advocate a back-to-basics approach to marketing that replaces the relentless quest for differentiation with a relentless focus on these types of basic customer needs The authors’ research shows that most companies have been ignoring the basics for too long. At the heart of the authors’ approach is a view of why customers buy what they do. Barwise and Meehan argue that marketers must understand what customers want from the entire product or service category. So rather than focus on new luxury attributes for a specific car —marketers need to understand what basic needs customers have for automobiles in general (ie: safety, handling, etc). Once they figure that out—they need to deliver on those basic needs better than everyone else.
Author: Bob Burg
Publisher: Sound Wisdom
Published: 2013-05-07
Total Pages: 208
ISBN-13: 1937879135
DOWNLOAD EBOOK →Do you have all of the prospects you need? Few of us do! Bob Burg has learned the secrets of effective prospecting, and now he offers his proven, time-tested techniques to you! In this powerful guide, he shows beginners and pros alike how to gather qualified candidates efficiently and painlessly. With The Last Prospecting Guide You'll Ever Need by your side, you will learn exactly how to cultivate all of the business prospects you could ever want.
Author: Frances X. Frei
Publisher: Harvard Business Press
Published: 2012
Total Pages: 262
ISBN-13: 1422133311
DOWNLOAD EBOOK →Offers an organizational design model for service organizations, covering such topics as funding mechanisms, employee management systems, and customer management systems.
Author: Jay Baer
Publisher: Penguin
Published: 2013-06-27
Total Pages: 242
ISBN-13: 1101633883
DOWNLOAD EBOOK →The difference between helping and selling is just two letters If you're wondering how to make your products seem more exciting online, you're asking the wrong question. You're not competing for attention only against other similar products. You're competing against your customers' friends and family and viral videos and cute puppies. To win attention these days you must ask a different question: "How can we help?" Jay Baer's Youtility offers a new approach that cuts through the clutter: marketing that is truly, inherently useful. If you sell something, you make a customer today, but if you genuinely help someone, you create a customer for life.
Author: Al Ritter
Publisher: Sourcebooks, Inc.
Published: 2010-04-01
Total Pages: 109
ISBN-13: 1608100707
DOWNLOAD EBOOK →Simply put, this new ebook can make your marriage better and greatly improve your relationships with family members, co-workers, your boss and even your friends. The 100/0 Principle...The Secret of Great Relationships, may be the most important book you'll ever read. The message is truly life-changing.
Author: Blake Morgan
Publisher: HarperCollins Leadership
Published: 2019-10-29
Total Pages: 225
ISBN-13: 1400213649
DOWNLOAD EBOOK →With emerging technology transforming customer expectations, it's important to keep a laser focus on the experience companies provide their customers. Tomorrow's customers need to be targeted today! Customer experience futurist Blake Morgan outlines ten easy-to-follow customer experience guidelines that integrate emerging technologies with effective strategies to combat disconnected processes, silo mentalities, and a lack of buyer perspective. The Customer of the Future explains how today's customers are already demanding frictionless, personalized, on-demand experiences from their products and services, and companies that don't adapt to these new expectations won't last. This book prepares your organization for these increasing demands by helping you do the following: Learn the ten defining strategies for a customer experience-focused company. Implement new techniques to shift the entire company from being product-focused to being customer-focused. Gain insights through case studies and examples on how the world's most innovative companies are offering new and compelling customer experiences. Tomorrow's customers will insist on experiences that make their lives significantly easier and better. Craft a leadership development and culture plan to create lasting change at your organization!
Author: Flavio Martins
Publisher: AMACOM
Published: 2015-09-23
Total Pages: 251
ISBN-13: 0814436250
DOWNLOAD EBOOK →Your prices can be beat. Your product can be improved upon. Your service is provided by others. But one key aspect about your company that cannot be duplicated or outdone is the unique, outstanding customer service experience that you continually provide for your customers. In Win the Customer, companies can learn practical, powerful techniques for energizing the way they interact with the people who drive their business, distinguishing themselves from the competition by providing their customers with something truly special. Author and vice president of operations Flavio Martin, named by the Huffington Post as a “most influential social customer service pro,” fills his invaluable guide with examples and inspiration in order to show readers how to:• Align the business around a customer service mission• Make every employee a customer service agent• Create an environment in which exceptional service experiences can happen• Humanize customer service, virtually and in person• Empower employees to find innovative solutions• All the random acts of WOW--they’re often the most memorable• And much moreProducts and prices can only get you in the door with new customers. But exceptional customer service will keep them lifelong fans. Win the Customer is your guidebook for building your fan base!
Author: Steve Ventura
Publisher: The Walk The Talk Company
Published: 2009-11
Total Pages: 72
ISBN-13: 9781885228901
DOWNLOAD EBOOK →When you accepted employment with your organization, you took on a significant responsibility: taking care of the people who keep your business IN business - YOUR CUSTOMERS. No job is any more important than that ... no function is more closely linked to your organization's mission and its overall success. Whether you're a seasoned professional with years of customer service experience or someone just starting in that field, no matter if this is your ideal job or just one stop on a larger career journey, you need to be successful. You need to ...Serve Right. This book will show you how!
