Selling to the Government

Selling to the Government PDF

Author: Mark Amtower

Publisher: John Wiley & Sons

Published: 2010-11-23

Total Pages: 261

ISBN-13: 0470933860

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Learn the crucial ins and outs of the world’s largest market The U.S government market represents the largest single market—anywhere. Government contract tracking firm Onvia estimates that government business—federal, state, local, and education—represents better than 40 percent of the nation’s GDP. While anyone can play in this market, only those with the right preparation can win. Selling to the Government offers real-world advice for successful entry into the biggest market anywhere. Get proven approaches, strategies, tactics, and tools to make your business stand out, build relationships, understand procedures, and win high-stakes contracts. • Every year thousands of companies enter the massive U.S. Government (BtoG) marketplace, and by the end of the first year, most are gone and less than 10 percent make it to year two • Author has advised hundreds of companies, including Apple, Dell, CDW, Northrop Grumman, General Dynamics, IT, GTSI, and many small firms, on all aspects of marketing and selling to the government From the go/no-go decision, through company infrastructure requirements, marketing, sales, business development, and more, this book offers the best advice from the most recognized authority in the market.

Successful Proposal Strategies for Small Businesses: : Using Knowledge Management to Win Government, Private-Sector, and International Contracts, Sixth Edition

Successful Proposal Strategies for Small Businesses: : Using Knowledge Management to Win Government, Private-Sector, and International Contracts, Sixth Edition PDF

Author: Robert S. Frey

Publisher: Artech House

Published: 2012

Total Pages: 724

ISBN-13: 1608074749

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Here's your one-stop-shop for winning new business! The new, Sixth Edition of this perennial bestseller updates and expands all previous editions, making this volume the most exhaustive and definitive proposal strategy resource. Directly applicable for businesses of all sizes, Successful Proposal Strategies provides extensive and important context, field-proven approaches, and in-depth techniques for business success with the Federal Government, the largest buyer of services and products in the world. This popular book and its companion CD-ROM are highly accessible, self-contained desktop references developed to be informative, highly practical, and easy to use. Small companies with a viable service or product learn how to gain and keep a customer 's attention, even when working with only a few employees. Offering a greatly expanded linkage of proposals to technical processes and directions, the Sixth Edition includes a wealth of new material, adding important chapters on cost building and price volume, the criticality of business culture and investments in proposal success, the proposal solution development process, and developing key conceptual graphics. CD-ROM Included: Features useful proposal templates in Adobe Acrobat, platform-independent format; HTML pointers to Small Business Web Sites; a comprehensive, fully searchable listing Proposal and Contract Acronyms; and a sample architecture for a knowledge base or proposal library.

Why Startups Fail

Why Startups Fail PDF

Author: Tom Eisenmann

Publisher: Currency

Published: 2021-03-30

Total Pages: 370

ISBN-13: 0593137027

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If you want your startup to succeed, you need to understand why startups fail. “Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup Way Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it. So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures. • Bad Bedfellows. Startup success is thought to rest largely on the founder’s talents and instincts. But the wrong team, investors, or partners can sink a venture just as quickly. • False Starts. In following the oft-cited advice to “fail fast” and to “launch before you’re ready,” founders risk wasting time and capital on the wrong solutions. • False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand. • Speed Traps. Despite the pressure to “get big fast,” hypergrowth can spell disaster for even the most promising ventures. • Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both. • Cascading Miracles. Silicon Valley exhorts entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong. Drawing on fascinating stories of ventures that failed to fulfill their early promise—from a home-furnishings retailer to a concierge dog-walking service, from a dating app to the inventor of a sophisticated social robot, from a fashion brand to a startup deploying a vast network of charging stations for electric vehicles—Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth of strategies and tactics for avoiding them. A must-read for founders at any stage of their entrepreneurial journey, Why Startups Fail is not merely a guide to preventing failure but also a roadmap charting the path to startup success.

Govcon Launch

Govcon Launch PDF

Author: Eric COFFIE

Publisher:

Published: 2020-10-22

Total Pages: 139

ISBN-13:

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The government and all of its respective agencies are in a war to spend, more and more money. With policies like "use it or lose it" and our military industrial complex it's no wonder why we've have been on a spending tear since World War II. To make matters more attractive to small businesses (as defined by Small Business Administration rules) the United States is consistently spending huge sums of money with new suppliers. They continuously develop programs that foster small business growth, encourage corporate expansion and at times outright market monopolization. You as an individual reading this book have the ability to come into the government spending market and become a dominant player, but only if you know how to get to your product/service into the hands of government buyers. GovCon launch will:oGovcon Launch will uncover many of the false narratives surrounding government contracts and how to turn those into your greatest allies. oGovcon Launch will show you take advantage of FREE resources to land contracts during and after a global pandemic. oGovcon Launch provides you with a framework that will advance your government contracting journey, moving you one step closer to winning an evergreen customer aka government client Companies who win at the game of government contracting, stay curious, express continued interest, start with a single target, learn the rules, remain flexible and adapt as required. Congratulations on your decision to pick up a copy of the Govcon Launch. You're about to gain in depth insight and practical knowledge into the highly lucrative yet often misunderstood world of landing government contracts and working with the biggest, financially stable and often most complex customer in the world. By complex, I mean someone or something doing activities that do not fall in line with conventional guidelines or standard commercial practices. To a foreigner with little experience in this arena, the procurement rules, policies, buying vehicles, agencies, acronyms reflect a cobweb of connecting lines with no start or end point. As you enter the corn maze, your confusion grows, and you are presented with a labyrinth of options from local; state to federal, GSA to 8(a). The names swell, the acronyms swell, the choices balloon, and the starting point becomes foggier and grows distant. I realized these points from the moment I set foot into this marketplace back in 2007, looking for direction. Today in this book, I will be sharing: my personal journey, experiences, habits for success, learning experiences, tools used, and lessons mastered. All of my learning was experiential, which forced me to take a long, hard, bumpy and often not so fun path towards winning contracts. I hope that by sharing my experiences that when you finish this book, you can: 1)Determine if government contracting is right for you2)Figure out a starting point for your journey3)Create an action plan for your business 4)Know the activities that will lead to your success5)Become inspired to start doing business in this marketplace If I help you accomplish any one of the five objectives above or all five, then I have done my job in writing this book. This book does not reflect a complete timeline of my story nor will it reveal every single step I took. Yet, I decided to pull out the parts of the stories that would serve most useful in explaining concepts and theories to the reader. Since I am a visual person, I wanted to write so people could conceptualize the big picture in their head. This is both my hope and my goal.

An Insider's Guide to Winning Government Contracts

An Insider's Guide to Winning Government Contracts PDF

Author: Joshua Frank

Publisher: Rsm Federal

Published: 2019-01-10

Total Pages: 260

ISBN-13: 9781733600903

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This book arms you with step-by-step strategies, concepts, and recommendations for winning government contracts. This book goes beyond the generic content and information that is commonly provided by other resources. These concepts and strategies have helped companies win more than $2 Billion in small business government contracts over the last five years. Written in the author's bold and direct style, this book is designed to change how you approach government sales. Using real-world strategies and examples, it provides detailed recommendations for helping you synchronize business development with business strategy. Whether you are new to government sales or you've been selling to the government for ten years, this book demystifies why so many companies get the same training and knowledge, yet some succeed and others fail. It is a compilation of concepts and strategies that you will be able to quickly grasp and then implement in your own business. There are thousands of consultants and resources that will tell you what to do. There are hundreds of business books on Amazon that will tell you what to do. There are training events, webinars, and conference seminars that will tell you what to do. But it is not what you know. It is not what you have been taught. It is how you apply it. In this book the author shares many of the strategies that will change how you position in the market with your prospects and teaming partners: ★ Learn the strategies that Mr. Frank uses with his clients and Federal Access (FA) Members in addition to dozens of additional free and low-cost online training resources. ★ Real-world examples of challenges you will face and best-practices and strategies to accelerate your sales. ★ How to identify who buys what you sell, how much they buy, and how often they buy it; includes which free government systems you will use. ★ How to successfully take advantage of your small business certifications and how to 'softly' market them for maximum value. ★ Strategies for building relationships. ★ Strategies for ghosting your capabilities and influencing procurements. ★ Strategies for managing your sales pipeline, how many opportunities you need, and how to make yourself more competitive. ★ How to find competitive data on existing contracts. ★ Strategies for teaming with other companies. ★ The truth about bid-matching tools and strategies for using them. ★ And 30 other concepts and strategies for marketing, prospecting, sales, teaming, and pricing. *** With 28 years in the market, the author is a professional speaker and business coach that has trained thousands of companies, other business coaches and consultants, and small business advisors. Mr. Frank is nationally recognized as one of the top small business trainers in the nation for small business government sales. He was awarded SBA's Veteran Business of the Year; the National Small Business Advocate of the Year by the Society of American Military Engineers; and one of the Most Trusted Companies of the Year by Silicon Review.

Win Government Contracts for Your Small Business

Win Government Contracts for Your Small Business PDF

Author: John DiGiacomo

Publisher:

Published: 2000

Total Pages: 444

ISBN-13: 9780808005568

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WIN GOVERNMENT CONTRACTS FOR YOUR SMALL BUSINESS will show you how to get in on the action--in just 10 easy-to-understand steps. by following our practical advice, you'll be accurately listed in the federal procurement system, allowing you to start receiving bid leads for lucrative federal contracts.

Good Business

Good Business PDF

Author: Bill Novelli

Publisher: JHU Press

Published: 2021-02-02

Total Pages: 389

ISBN-13: 1421440431

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An inspiring and practical look inside the mind of Bill Novelli, one of the founders of social marketing, Good Business challenges all of us to change the world for the better and is a blueprint for tackling today's critical issues. From his humble beginnings selling soap in a sales training program to his rapid rise in the fast-paced New York advertising scene, Bill Novelli was well on his way to becoming a leader in the hypercompetitive business world. But it wasn't long before he became disillusioned with the drive for profits at any cost. He knew that his marketing skills made those companies successful, but what good did that success do for the world? That question sent him on a career path that involved taking the marketing and communication tactics long used by big businesses and applying them to social change. He found that this strategy was not only good for the world but also good for business. In Good Business, Novelli begins with his early career success in Mad Men–era marketing, which left him feeling unfulfilled. He describes the process of changing career trajectory: how he helped reposition the Peace Corps; built Porter Novelli, a global PR agency for social impact; fought the Tobacco Wars; and became CEO of AARP, the largest nonprofit in America. Drawing practical lessons and principles from play-by-play stories of his experiences in large and small organizations, Novelli deploys his characteristic wit to stress the importance of building and maintaining connections with people—and engaging them in the cause. Good Business, which is part behind-the-scenes look at crafting social and health policy, part inspirational guide, proves that you can do well (creating economic and financial success for yourself and your company or organization) by doing good (helping to solve the world's and society's major problems). Throughout the book, Novelli shows that you can make a positive social difference regardless of what business you are in or where you are in your career. Readers will come away with the message that anyone who wants to have a positive impact on the world can do it right now from where they are—or can be inspired by Novelli's story to make the leap to somewhere they can.