Guerrilla Creativity

Guerrilla Creativity PDF

Author: Jay Conrad Levinson

Publisher: Houghton Mifflin Harcourt

Published: 2001

Total Pages: 228

ISBN-13: 9780618104680

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The guru of Guerrilla Marketing shows small business owners how to cut through the clutter of new information with simple, powerful ideas that customers will find irresistible.

Guerrilla Selling

Guerrilla Selling PDF

Author: Bill Gallagher

Publisher: Houghton Mifflin Harcourt

Published: 1992

Total Pages: 230

ISBN-13: 9780395578209

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Covering the various aspects of the selling process in considerable detail, from the basics of organizing an office through to prospecting, selling and follow-up, this book encompasses state-of-the-art selling weapons, including behavioural psychology. Mindmaps are used to outline the psychological dynamics of a sales call, and to introduce the reader to the concept of subliminal selling. The book also covers the use of technological advances such as modem, fax and voice mail to increase sales.

The Best of Guerrilla Marketing

The Best of Guerrilla Marketing PDF

Author: Jay Levinson

Publisher: Entrepreneur Press

Published: 2011-10-01

Total Pages: 476

ISBN-13: 1613081650

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Cash in with Guerrilla Marketing’s Greatest Hits Updated, adapted, remastered…The Father of Guerrilla Marketing, Jay Conrad Levinson, and co-author Jeannie Levinson, present you with the only book to deliver The Best of Guerrilla Marketing—a combination of the latest secrets, strategies, tactics, and tools from more than 35 top selling Guerrilla Marketing books. When they write the history of marketing thought, Jay doesn't get a page... he gets his own chapter. Seth Godin, author of Poke the Box This book is the culmination of Guerrilla Marketing’s huge footprint on the marketing landscape. Keep it on top of your desk-it will become your marketing bible. —Jill Lublin, international speaker and author, Jilllublin.com For business survival in the 21st century, Guerrilla Marketing ranks right up there with food, water, shelter — and, of course, Internet access. David Garfinkel, author of Advertising Headlines That Make You Rich 21 million entrepreneurs around the world, including me and most of my clients & friends, owe a debt of gratitude to Jay Conrad Levinson for his inspiring Guerrilla Marketing advice and mentoring. Roger C. Parker, www.PublishedandProfitable.com

Breakthrough

Breakthrough PDF

Author: James O'Keefe

Publisher: Simon and Schuster

Published: 2013-06-18

Total Pages: 352

ISBN-13: 1476706174

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In this hard-hitting look at the way media and government conspire to protect the status quo, a controversial ambush journalist shows readers what happens when a young citizen journalist challenges some of America's most powerful and protected organizations.

Guerrilla Advertising

Guerrilla Advertising PDF

Author: Jay Conrad Levinson

Publisher: Houghton Mifflin Harcourt

Published: 1994

Total Pages: 306

ISBN-13: 9780395687185

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Designed to promote cost-effective advertising for the small business, this guide gives instruction in staying within budgets and developing an advertising strategy.

Guerrilla Travel Tactics

Guerrilla Travel Tactics PDF

Author: Jay Conrad Levinson

Publisher: Amacom Books

Published: 2004

Total Pages: 294

ISBN-13: 9780814471708

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Annotation Entrepreneurs and professionals are often neglected by travel suppliers when it comes to favourable pricing. Guerilla Travel Tactics presents independent business travellers with a clear, step-by-step plan for saving time and money when travelling at their own expense. The upbeat approach of Guerilla Travel Tactics will instill confidence in the business traveller to conquer soaring travel costs. Packed with inside information, the book contains topics such as getting the lowest possible air fares, finding hidden discounts at hotels, using the internet and credit cards to save money and buying only the travel insurance that is needed.

Guerrilla Time

Guerrilla Time PDF

Author: Jay Conrad Levinson

Publisher: Morgan James Publishing

Published: 2014-05

Total Pages: 185

ISBN-13: 1614489629

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Learn how to have “more time in your life, more life in your time” with easy and profound methods and tools which will enhance not only your time management but also the quality of your life. This book is strongly based on the most recent evolutions of personal and professional development so that what you will find inside is really applicable for effective change in your life. Save more time, discover what you really want and get the best out of your time.

Guerrilla Deal-Making

Guerrilla Deal-Making PDF

Author: Jay Conrad Levinson

Publisher: Morgan James Publishing

Published: 2012-06-01

Total Pages: 324

ISBN-13: 1614482454

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Secrets that empower small business owners to take on the big dogs: “You will become a better deal-maker by reading this book.” —Jim Cathcart, author of Relationship Selling Jay Conrad Levinson’s Guerrilla books have sold over thirty million copies—because he knows how individuals and small businesses can thrive even without unlimited financial resources. In this book, he and experienced international consultant Donald Wayne Hendon team up to share one hundred very powerful tactics to empower you in any negotiating situation—whether it’s conducting day-to-day business, buying and selling, or dealing with a boss, a local politician, a homeowners’ association, an insurance company, or bureaucrats at City Hall. “A comprehensive reference book that tells you when to be assertive, when to go on the defense, when to cooperate, and how to handle dirty tricks. I love it!” —Tony Alessandra, author of The Platinum Rule

Guerrilla Warfare

Guerrilla Warfare PDF

Author: Ernesto Che Guevara

Publisher: Seven Stories Press

Published: 2023-05-16

Total Pages: 167

ISBN-13: 1644211475

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Che Guevara’s classic text on revolutionary tactics and strategy. Since Guerrilla Warfare was first published in 1961, it has joined the canon of classic military literature, consulted by revolutionaries and counterrevolutionaries alike. In this book, Che Guevara outlines the lessons he learned as a guerrilla soldier in the Cuban revolution and explains how a small group of dedicated fighters grew in strength with the support of the Cuban people, overcoming the odds to vanquish the US-backed dictator’s army and overthrow the dictatorship. Guerrilla Warfare is both an insightful account of one of the decisive revolutionary movements of the twentieth century and a timeless resource for freedom fighters the world over. This edition includes Che’s corrections and his suggestions for further revisions to the text—revisions his murder in 1967 prevented him from making.

Guerrilla Marketing Attack

Guerrilla Marketing Attack PDF

Author: Jay Conrad Levinson

Publisher: Houghton Mifflin Harcourt

Published: 1989

Total Pages: 212

ISBN-13: 9780395502204

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At a time when millions of small businesses are flourishing, here is the optimum plan of attack for businesses that want to cash in on the high profits and low costs of guerrilla marketing.