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Tested Sentences that Sell

Author: Elmer Wheeler

Publisher: Pickle Partners Publishing

Published: 2018-12-01

Total Pages: 276

ISBN-13: 178912476X

This book describes the simple but effective methods that Elmer Wheeler has used in making two sales grow where only one grew before. The author is sales consultant for scores of prominent firms. He has tested thousands of word-combinations and selling points on millions of customers at the point of sale. He knows the selling points and techniques that will achieve results. He knows the ones that will fail. The author shows you how the slight twist of a phrase may make a difference between success and failure in selling a product. He shows you how to go about building up your own selling sentences—your own sales presentations—and how to test them on the customer. You will find this book intensely interesting and practical, for the author has filled it with stories of actual sales campaigns that have been built upon the use of tested sentences. The ideas in this book are making money for some of the best-known concerns in the country. They should make money for you.

Startup CEO

Author: Matt Blumberg

Publisher: John Wiley & Sons

Published: 2020-08-04

Total Pages: 486

ISBN-13: 1119723663

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You’re only a startup CEO once. Do it well with Startup CEO, a "master class in building a business." —Dick Costolo, Former CEO, Twitter Being a startup CEO is a job like no other: it’s difficult, risky, stressful, lonely, and often learned through trial and error. As a startup CEO seeing things for the first time, you’re likely to make mistakes, fail, get things wrong, and feel like you don’t have any control over outcomes. Author Matt Blumberg has been there, and in Startup CEO he shares his experience, mistakes, and lessons learned as he guided Return Path from a handful of employees and no revenues to over $100 million in revenues and 500 employees. Startup CEO is not a memoir of Return Path's 20-year journey but a thoughtful CEO-focused book that provides first-time CEOs with advice, tools, and approaches for the situations that startup CEOs will face. You'll learn: How to tell your story to new hires, investors, and customers for greater alignment How to create a values-based culture for speed and engagement How to create business and personal operating systems so that you can balance your life and grow your company at the same time How to develop, lead, and leverage your board of directors for greater impact How to ensure that your company is bought, not sold, when you exit Startup CEO is the field guide every CEO needs throughout the growth of their company.

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Author: Sara Smith Wells

Publisher:

Published: 2011

Total Pages: 0

ISBN-13: 9781606419311

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Includes plastic insert with equivalent measurements and metric conversions.

In Search of Paul

Author: Tony Cooke

Publisher: Destiny Image Publishers

Published: 2022-03-15

Total Pages: 244

ISBN-13: 1680318268

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Stand on the shoulders of giants!Have you ever wished you could have a mentor like the Apostle Paul—someone trustworthy to guide your spiritual development and ministry? Tony Cooke, author, teacher, and student of church history, has assembled a panel of the greatest Christian spiritual leaders of all time, curating a profound, yet...

The Pollinator Victory Garden

Author: Kim Eierman

Publisher: Quarry Books

Published: 2020-01-07

Total Pages: 163

ISBN-13: 1631597507

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The passion and urgency that inspired WWI and WWII Victory Gardens is needed today to meet another threat to our food supply and our environment—the steep decline of pollinators. The Pollinator Victory Garden offers practical solutions for winning the war against the demise of these essential animals. Pollinators are critical to our food supply and responsible for the pollination of the vast majority of all flowering plants on our planet. Pollinators include not just bees, but many different types of animals, including insects and mammals. Beetles, bats, birds, butterflies, moths, flies, and wasps can be pollinators. But, many pollinators are in trouble, and the reality is that most of our landscapes have little to offer them. Our residential and commercial landscapes are filled with vast green pollinator deserts, better known as lawns. These monotonous green expanses are ecological wastelands for bees and other pollinators. With The Pollinator Victory Garden, you can give pollinators a fighting chance. Learn how to transition your landscape into a pollinator haven by creating a habitat that includes pollinator nutrition, larval host plants for butterflies and moths, and areas for egg laying, nesting, sheltering, overwintering, resting, and warming. Find a wealth of information to support pollinators while improving the environment around you: • The importance of pollinators and the specific threats to their survival• How to provide food for pollinators using native perennials, trees, and shrubs that bloom in succession• Detailed profiles of the major pollinator types and how to attract and support each one• Tips for creating and growing a Pollinator Victory Garden, including site assessment, planning, and planting goals• Project ideas like pollinator islands, enriched landscape edges, revamped foundation plantings, meadowscapes, and other pollinator-friendly lawn alternatives The time is right for a new gardening movement. Every yard, community garden, rooftop, porch, patio, commercial, and municipal landscape can help to win the war against pollinator decline with The Pollinator Victory Garden.

Mastering the Art of French Eating

Author: Ann Mah

Publisher: Penguin

Published: 2014-10-28

Total Pages: 289

ISBN-13: 0143125923

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The memoir of a young diplomat’s wife who must reinvent her dream of living in Paris—one dish at a time When journalist Ann Mah’s diplomat husband is given a three-year assignment in Paris, Ann is overjoyed. A lifelong foodie and Francophile, she immediately begins plotting gastronomic adventures à deux. Then her husband is called away to Iraq on a year-long post—alone. Suddenly, Ann’s vision of a romantic sojourn in the City of Light is turned upside down. So, not unlike another diplomatic wife, Julia Child, Ann must find a life for herself in a new city. Journeying through Paris and the surrounding regions of France, Ann combats her loneliness by seeking out the perfect pain au chocolat and learning the way the andouillette sausage is really made. She explores the history and taste of everything from boeuf Bourguignon to soupe au pistou to the crispiest of buckwheat crepes. And somewhere between Paris and the south of France, she uncovers a few of life’s truths. Like Sarah Turnbull’s Almost French and Julie Powell’s New York Times bestseller Julie and Julia, Mastering the Art of French Eating is interwoven with the lively characters Ann meets and the traditional recipes she samples. Both funny and intelligent, this is a story about love—of food, family, and France.

Meathead

Author: Meathead Goldwyn

Publisher: HarperCollins

Published: 2016-05-17

Total Pages: 400

ISBN-13: 0544018508

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New York Times Bestseller Named "22 Essential Cookbooks for Every Kitchen" by SeriousEats.com Named "25 Favorite Cookbooks of All Time" by Christopher Kimball Named "Best Cookbooks Of 2016" by Chicago Tribune, BBC, Wired, Epicurious, Leite's Culinaria Named "100 Best Cookbooks of All Time" by Southern Living Magazine For succulent results every time, nothing is more crucial than understanding the science behind the interaction of food, fire, heat, and smoke. This is the definitive guide to the concepts, methods, equipment, and accessories of barbecue and grilling. The founder and editor of the world's most popular BBQ and grilling website, AmazingRibs.com, “Meathead” Goldwyn applies the latest research to backyard cooking and 118 thoroughly tested recipes. He explains why dry brining is better than wet brining; how marinades really work; why rubs shouldn't have salt in them; how heat and temperature differ; the importance of digital thermometers; why searing doesn't seal in juices; how salt penetrates but spices don't; when charcoal beats gas and when gas beats charcoal; how to calibrate and tune a grill or smoker; how to keep fish from sticking; cooking with logs; the strengths and weaknesses of the new pellet cookers; tricks for rotisserie cooking; why cooking whole animals is a bad idea, which grill grates are best;and why beer-can chicken is a waste of good beer and nowhere close to the best way to cook a bird. He shatters the myths that stand in the way of perfection. Busted misconceptions include: • Myth: Bring meat to room temperature before cooking. Busted! Cold meat attracts smoke better. • Myth: Soak wood before using it. Busted! Soaking produces smoke that doesn't taste as good as dry fast-burning wood. • Myth: Bone-in steaks taste better. Busted! The calcium walls of bone have no taste and they just slow cooking. • Myth: You should sear first, then cook. Busted! Actually, that overcooks the meat. Cooking at a low temperature first and searing at the end produces evenly cooked meat. Lavishly designed with hundreds of illustrations and full-color photos by the author, this book contains all the sure-fire recipes for traditional American favorites and many more outside-the-box creations. You'll get recipes for all the great regional barbecue sauces; rubs for meats and vegetables; Last Meal Ribs, Simon & Garfunkel Chicken; Schmancy Smoked Salmon; The Ultimate Turkey; Texas Brisket; Perfect Pulled Pork; Sweet & Sour Pork with Mumbo Sauce; Whole Hog; Steakhouse Steaks; Diner Burgers; Prime Rib; Brazilian Short Ribs; Rack Of Lamb Lollipops; Huli-Huli Chicken; Smoked Trout Florida Mullet –Style; Baja Fish Tacos; Lobster, and many more.

The Pioneer Woman Cooks

Author: Ree Drummond

Publisher: Harper Collins

Published: 2010-06-01

Total Pages: 262

ISBN-13: 0061959820

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Paula Deen meets Erma Bombeck in The Pioneer Woman Cooks, Ree Drummond’s spirited, homespun cookbook. Drummond colorfully traces her transition from city life to ranch wife through recipes, photos, and pithy commentary based on her popular, award-winning blog, Confessions of a Pioneer Woman, and whips up delicious, satisfying meals for cowboys and cowgirls alike made from simple, widely available ingredients. The Pioneer Woman Cooks—and with these “Recipes from an Accidental Country Girl,” she pleases the palate and tickles the funny bone at the same time.

Save Room for Pie

Author: Roy Blount, Jr., Jr.

Publisher: Sarah Crichton Books

Published: 2016-03-15

Total Pages: 305

ISBN-13: 0374712883

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Our best-laid plans will yield to fate. And we will say, “We lived. We ate.” Roy Blount Jr. is one of America’s most cherished comic writers. He’s been compared to Mark Twain and James Thurber, and his books have been called everything from “a work of art” (Robert W. Creamer, The New York Times Book Review) to “a book to read till it falls apart” (Newsweek). Now, in Save Room for Pie, he applies his much-praised wit and charm to a rich and fundamental topic: food. As a lifelong eater, Blount always got along easy with food—he didn’t have to think, he just ate. But food doesn’t exist in a vacuum; there’s the global climate and the global economy to consider, not to mention Blount’s chronic sinusitis, which constricts his sense of smell, and consequently his taste buds. So while he’s always frowned on eating with an ulterior motive, times have changed. Save Room for Pie grapples with these and other food-related questions in Blount’s signature style. Here you’ll find lively meditations on everything from bacon froth to grapefruit, Kobe beef to biscuits. You’ll also find defenses of gizzards, mullet, okra, cane syrup, watermelon, and boiled peanuts; an imagined dialogue between Adam and Eve in the Garden of Eden; input from Louis Armstrong, Frederick Douglass, and Blaze Starr; and of course some shampooed possums and carjacking turkeys. In poems and songs, limericks and fake (or sometimes true) news stories, Blount talks about food in surprising and innovative ways, with all the wit and verve that prompted Garrison Keillor, in The Paris Review, to say: “Blount is the best. He can be literate, uncouth, and soulful all in one sentence.”

Spring Wildflowers of the Northeast

Author: Carol Gracie

Publisher: Princeton University Press

Published: 2012-03-12

Total Pages: 292

ISBN-13: 0691144664

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This volume presents a detailed description of more than thirty-five wildflower species of the Northeast, describing their colors, habitats, range, pollination, history, cultural lore, medicinal uses, and literary and artistic references. The spring-blooming wildflowers looked at range from old favorites to lesser-known species. Featuring more than 500 full-color photos in large-sized format, the book delves deep into the life histories, lore, and cultural uses of more than 35 plant species. The narrative covers topics such as the naming of wildflowers; the reasons for taxonomic changes; pollination of flowers and dispersal of seeds; uses by Native Americans; related species in other parts of the world; herbivores, plant pathogens, and pests; medicinal uses; and wildflower references in history, literature, and art. The photos capture the beauty of these plants and also illustrate the concepts discussed in the text.