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Enterprise One to One

Author: Don Peppers

Publisher: Crown Business

Published: 2000-02-01

Total Pages: 433

ISBN-13: 0385500734

Enterprise One to One has taken its place alongside Don Peppers and Martha Rogers's The One to One Future as a marketing classic on how to sell more products to fewer customers through one-to-one marketing. In this brave new world, where microchip technology is making it possible for businesses to know their customers better than ever before, there is incredible opportunity to build unbreakable customer relationships. Peppers and Rogers explain the strategies needed to achieve killer competitive advantages in customer loyalty and unit margin. Among the things Enterprise One to One teaches are how to improve customer retention, not just incrementally but dramatically; how to increase your share of each customer's business over time; how to protect and increase your unit margin; and how to make the transition to the Interactive Age with today's new technologies. Enterprise One to One is the bible for successful marketing in today's competitive, high-tech world. From the Trade Paperback edition.

The AI-Powered Enterprise

Author: Seth Earley

Publisher: LifeTree Media

Published: 2020-04-28

Total Pages: 203

ISBN-13: 1928055524

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Learn how to develop and employ an ontology, the secret weapon for successfully using artificial intelligence to create a powerful competitive advantage in your business. The AI-Powered Enterprise examines two fundamental questions: First, how will the future be different as a result of artificial intelligence? And second, what must companies do to stake their claim on that future? When the Web came along in the mid-90s, it transformed the behavior of customers and remade whole industries. Now, as part of its promise to bring revolutionary change in untold ways to human activity, artificial intelligence—AI—is about to create another complete transformation in how companies create and deliver value to customers. But despite the billions spent so far on bots and other tools, AI continues to stumble. Why can't it magically use all the data organizations generate to make them run faster and better? Because something is missing. AI works only when it understands the soul of the business. An ontology is a holistic digital model of every piece of information that matters to the business, from processes to products to people, and it's what makes the difference between the promise of AI and delivering on that promise. Business leaders who want to catch the AI wave—rather than be crushed by it—need to read The AI-Powered Enterprise. The book is the first to combine a sophisticated explanation of how AI works with a practical approach to applying AI to the problems of business, from customer experience to business operations to product development.

Then There Was One: The U.S.S. Enterprise And The First Year Of War

Author: Eugene Burns

Publisher: Pickle Partners Publishing

Published: 2015-11-06

Total Pages: 175

ISBN-13: 1786257254

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With the war in the Pacific well into its new, offensive phase, the best carrier story of the war can now be told. It is the story of the Enterprise, one of the Navy’s greatest fighting ships, the first carrier to receive the rarely awarded Presidential Citation. Of the seven first-line U. S. carriers when war began, four were sunk in the first year of war, another saw action in non-Pacific waters during the period involved, and another was out of action at the decisive moment. Then there was one—the Enterprise. Virtually alone, it held the long, thin Pacific line against overwhelming odds. It was part of the too little which was not, luckily for us, too late. Then There Was One is a story of men—like Admiral “Bill” Halsey, who rode the Big E as his flagship; Air Group Cmdr. McClusky who, in what was officially termed “the most important decision of the entire action, helped win the Battle of Midway; Cmdr. Turner Caldwell whose decision to take eleven Enterprise planes to Guadalcanal helped determine the fate of the Solomons; young Lt. “Birney” Strong who fulfilled a life’s ambition and scratched one Jap flattop; Ensign Neal Scott whose dying letter to his parents is one of the most moving documents of the war—of these men and many others. It is a story of battles—from that first Sunday morning when the Enterprise was returning to Pearl Harbor as the Japs were attacking it, right down through every major carrier action, save one, with the Big E writing one of the grandest record-breaking pages in naval history: 29 Jap ships sunk and 185 Jap planes destroyed. It is a story of courage and heroism in the face of two of the heaviest air attacks ever launched against any American ship by the enemy. This is the carrier story long awaited by those who have followed our progress in the Pacific. For those who have not, it will be an exciting and inspiring eye-opener. This is it—the grand, glorious, and victorious first year of the U.S.S. Enterprise.

Company of One

Author: Paul Jarvis

Publisher: Houghton Mifflin

Published: 2019

Total Pages: 273

ISBN-13: 1328972356

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What if the real key to a richer and more fulfilling career was not to create and scale a new start-up, but rather, to be able to work for yourself, determine your own hours, and become a (highly profitable) and sustainable company of one? Suppose the better--and smarter--solution is simply to remain small? This book explains how to do just that. Company of One is a refreshingly new approach centered on staying small and avoiding growth, for any size business. Not as a freelancer who only gets paid on a per piece basis, and not as an entrepreneurial start-up that wants to scale as soon as possible, but as a small business that is deliberately committed to staying that way. By staying small, one can have freedom to pursue more meaningful pleasures in life, and avoid the headaches that result from dealing with employees, long meetings, or worrying about expansion. Company of One introduces this unique business strategy and explains how to make it work for you, including how to generate cash flow on an ongoing basis. Paul Jarvis left the corporate world when he realized that working in a high-pressure, high profile world was not his idea of success. Instead, he now works for himself out of his home on a small, lush island off of Vancouver, and lives a much more rewarding and productive life. He no longer has to contend with an environment that constantly demands more productivity, more output, and more growth. In Company of One, Jarvis explains how you can find the right pathway to do the same, including planning how to set up your shop, determining your desired revenues, dealing with unexpected crises, keeping your key clients happy, and of course, doing all of this on your own.

Winning in Business with Enterprise Project Management

Author: Paul C. Dinsmore

Publisher: Amacom Books

Published: 1998-12-31

Total Pages: 298

ISBN-13: 9780814404201

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Winning in Business With Enterprise Project Management is a breakthrough book that shows you how to harness the power of project management for your company ... turn it into an organizational philosophy (where companies are perceived as dynamic enterprises consisting of "portfolios of projects") ... and use it to plan and take care of daily business. With project management principles operating on an enterprise-wide level, your company will generate more organizational synergy, add speed to ongoing processes, boost productivity, and maximize growth - ultimately delivering faster, cheaper, and better products and services. And in the no-holds-barred business arena of today, there's no better way to ensure survival and prosperity.

Enterprise

Author: Michael Jan Friedman

Publisher: Pocket Books/Star Trek

Published: 1999

Total Pages: 292

ISBN-13: 9780671019204

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After the death of Gary Mitchell, Kirk must learn to rely on his new first officer, a Vulcan named Spock.

Enterprise Value: How the Best Owner-Managers Build Their Fortune, Capture Their Company's Gains, and Create Their Legacy

Author: Peter Worrell

Publisher: McGraw Hill Professional

Published: 2013-10-02

Total Pages: 242

ISBN-13: 0071817883

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"Increase the value of your business, capture the value when you sell--and build a POSITIVE PERSONAL LEGACYIn Enterprise Value, the CEO of Bigelow LLC helps you address the longevity of your enterprise beyond your ownership of it--one of the most important issues for any business owner thinking about management and ownership transition. He offers the wisdom he has gleaned from hundreds of transactions over 30 years, exemplifying the best practices at work in the real world.Peter Worrell is CEO/Managing Director of Bigelow LLC"--

What Price Honor

Author: Dave Stern

Publisher: Simon and Schuster

Published: 2012-10-23

Total Pages: 336

ISBN-13: 1471107396

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The Starship Enterprise NX-01 is Earth's flagship - the first vessel to embark on a sytematic exploration of what lies beyond the fringes of known space. Led by Captain Jonathan Archer, eighty of Starfleet's best and brightest set forth to pave humanity's way to the stars. Tempered by a year of interstellar exploration, the crew has become a disciplined, cohesive, unit. And now, for the first time, they have lost one of their number. Bad enough that Ensign Alana Hart is dead. Worse, she died while attempting to sabotage the ship, killed by her nominal superior, armory officer Lieutenant Malcolm Reed. Even as they deal with the circumstances of her death, Archer, Reed and the rest of the crew find themselves caught squarely in the middle of another tense situation - a brutal war between two alien civilizations. But in the Alpha System nothing is what it seems. And before he can discover the secret behind what happened to Ensign Hart, Reed is forced once more to confront the reality of death.

Building Products for the Enterprise

Author: Blair Reeves

Publisher: "O'Reilly Media, Inc."

Published: 2018-03-09

Total Pages: 184

ISBN-13: 1492024732

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If you’re new to software product management or just want to learn more about it, there’s plenty of advice available—but most of it is geared toward consumer products. Creating high-quality software for the enterprise involves a much different set of challenges. In this practical book, two expert product managers provide straightforward guidance for people looking to join the thriving enterprise market. Authors Blair Reeves and Benjamin Gaines explain critical differences between enterprise and consumer products, and deliver strategies for overcoming challenges when building for the enterprise. You’ll learn how to cultivate knowledge of your organization, the products you build, and the industry you serve. Explore why: Identifying customer vs user problems is an enterprise project manager’s main challenge Effective collaboration requires in-depth knowledge of the organization Analyzing data is key to understanding why users buy and retain your product Having experience in the industry you’re building products for is valuable Product longevity depends on knowing where the industry isheaded

Ahead in the Cloud

Author: Stephen Orban

Publisher: Createspace Independent Publishing Platform

Published: 2018-03-27

Total Pages: 334

ISBN-13: 9781981924318

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Cloud computing is the most significant technology development of our lifetimes. It has made countless new businesses possible and presents a massive opportunity for large enterprises to innovate like startups and retire decades of technical debt. But making the most of the cloud requires much more from enterprises than just a technology change. Stephen Orban led Dow Jones's journey toward digital agility as their CIO and now leads AWS's Enterprise Strategy function, where he helps leaders from the largest companies in the world transform their businesses. As he demonstrates in this book, enterprises must re-train their people, evolve their processes, and transform their cultures as they move to the cloud. By bringing together his experiences and those of a number of business leaders, Orban shines a light on what works, what doesn't, and how enterprises can transform themselves using the cloud.