The Elements of International English Style

The Elements of International English Style PDF

Author: Edmond H. Weiss

Publisher: Routledge

Published: 2015-01-28

Total Pages: 157

ISBN-13: 1317457218

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This easy-to-use handbook is an essential resource for anyone who needs to write English correspondence for an international business audience. In an engaging, accessible style it integrates the theory and controversies of intercultural communication with the practical skills of writing and editing English for those who read it as a second language. The book emphasizes principles of simplicity and clarity, proper etiquette, cultural sensitivity, appropriate layout and typography, and more to increase the chances that a text prepared by a native English speaker will be better understood by a non-native speaker. It also updates traditional advice with new insights into "e-mail culture." Equally useful for students and professionals in business communication, marketing communication, and international business, The Elements of International English Style is filled with realistic examples, problems, and projects, including: 57 specific tactics to internationalize one's English; hundreds of before-and-after comparisons showing the effects of editing for an international audience; models of international correspondence; practical discussion questions and work projects; useful resources for further study, including books, articles, and websites.

The Elements of Style

The Elements of Style PDF

Author: William Strunk Jr.

Publisher: Arcturus Publishing

Published: 2023-10-01

Total Pages: 70

ISBN-13: 1398833916

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First published in 1918, William Strunk Jr.'s The Elements of Style is a guide to writing in American English. The boolk outlines eight "elementary rules of usage", ten "elementary principles of composition", "a few matters of form", a list of 49 "words and expressions commonly misused", and a list of 57 "words often misspelled". A later edition, enhanced by E B White, was named by Time magazine in 2011 as one of the 100 best and most influential books written in English since 1923.

Crafting HTML Email

Crafting HTML Email PDF

Author: Remi Parmentier

Publisher: SitePoint Pty Ltd

Published: 2022-04-06

Total Pages: 47

ISBN-13: 1098140966

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Learn the secrets that HTML email pros use to create effective emails that work well in every single email client! Emails are part of almost every web project, from password reset to order confirmations to marketing emails. Yet coding HTML emails is dreaded among even the most experienced web developers as they can be tricky, given the multiple quirks of different email clients. This short book explains modern HTML email best practices, from how to deal with multiple email clients, to adding interactivity (yes you can do that!), to accessibility, and more. We'll finish with a complete case study: a redesign of SitePoint's very own email newsletter. Stop worrying about HTML email and learn to love the craft!

The Elements of MATLAB Style

The Elements of MATLAB Style PDF

Author: Richard K. Johnson

Publisher: Cambridge University Press

Published: 2010-12-31

Total Pages: 181

ISBN-13: 1139496409

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The Elements of MATLAB Style is a guide for both new and experienced MATLAB programmers. It provides a comprehensive collection of standards and guidelines for creating solid MATLAB code that will be easy to understand, enhance, and maintain. It is written for both individuals and those working in teams in which consistency is critical. This is the only book devoted to MATLAB style and best programming practices, focusing on how MATLAB code can be written in order to maximize its effectiveness. Just as Strunk and White's The Elements of Style provides rules for writing in the English language, this book provides conventions for formatting, naming, documentation, programming and testing. It includes many concise examples of correct and incorrect usage, as well as coverage of the latest language features. The author also provides recommendations on use of the integrated development environment features that help produce better, more consistent software.

Send

Send PDF

Author: David Shipley

Publisher: Canongate Books

Published: 2007

Total Pages: 257

ISBN-13: 1841959944

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The Essential Guide to Email for Office and Home bull; When should you email, and when should you call, fax, or just show up? bull; What is the crucial-and most often overlooked-line in an email? bull; What is the best strategy when you send (in anger or error) a potentially career-ending electronic bombshell? Enter Send. Whether you email just a little or never stop, here, at last, is an authoritative book that shows how to write the perfect email anywhere. Send also points out the numerous (but not always obvious) times when email can be the worst option and might land you in hot water (or even jail!). The secret is, of course, to think before you click. Send is nothing short of a survival guide for the digital age-wise, brimming with good humour, and filled with helpful lessons from the authors' own email experiences (and mistakes). In short: absolutely e-essential.

Elements of Family Style

Elements of Family Style PDF

Author: Erin Gates

Publisher: Simon and Schuster

Published: 2019-04-02

Total Pages: 368

ISBN-13: 150113731X

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New York Times bestselling author and popular lifestyle blogger Erin Gates shares everything you need to know about designing a beautifully stylish—yet practical and functional—family home through candid advice, inspirational ideas, and lessons learned. Loved by her readers for her chic interior designs and frank and funny revelations about life behind the scenes of her picture-perfect blog, bestselling author and designer Erin Gates presents a new book about how to live stylishly amidst the chaos of daily family life. Throughout her career designing homes for families of all kinds all over the country, Erin has always maintained that living with children and pets does not mean that you have to forego nice things. This uniquely personal and practical guide will explain how to create a home that makes you proud and reflects your own style while also being durable, safe, and comfortable for children. It focuses on the spaces families share, those that are dedicated to the kids, and the oft-forgotten retreats for parents. Erin combines honest design advice and gorgeous inspirational photographs with engaging and intimate personal essays about life lessons learned the hard way while struggling with infertility and becoming a mother, managing a business, overseeing her own home renovation, and finding time for her marriage. She’ll share how to store toys so that shared spaces don’t look like a kindergarten, the expensive-looking fabrics that will stand up to a marauding toddler with sticky hands, nursery looks that go beyond blue and pink, and furniture that does not have to be stored during the baby-proofing years. She also showcases the work of other designers she loves who surround parents, children, and their pets with comfort and beauty. Like a best friend who has a knack for style and a taste for fun, Erin opens her front door and invites you into her life and all of its beautiful imperfection.

E-Mail Marketing For Dummies

E-Mail Marketing For Dummies PDF

Author: John Arnold

Publisher: John Wiley & Sons

Published: 2011-03-16

Total Pages: 489

ISBN-13: 1118075765

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Updated to reflect the hottest new trends, technologies, and strategies! Much has happened in e-mail marketing since the first edition of this book appeared in 2007. With the dramatic rise of social media and mobile devices, there are more ways than ever to target campaigns and maximize your e-mail marketing dollars. The new edition of this helpful book is full of practical advice, whether you?re an enterprise-level marketer using a third-party e-mail marketing company or small business owner handling everything yourself. Helps you map out an e-mail marketing strategy with reachable objectives Simplifies the process of list-building, message-creation, and results-tracking Offers legal guidance, so you stay compliant with anti-spam laws Shows you how to deliver your message and incorporate social media Explains how to track and interpret results Includes the top ten things you should not put in your messages, and much more Get more out of your e-mail marketing campaigns with this easy-to-follow guide.