Electronic Commerce

Electronic Commerce PDF

Author: Richard T. Watson

Publisher: Orange Grove Texts Plus

Published: 2009

Total Pages: 0

ISBN-13: 9781616100292

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This textbook provides a strategic marketing and managerial perspective of electronic commerce. The research of the four authors provides the basis for the book, allowing for first-hand experience, varied viewpoints, and relevance. Contents: 1) Electronic commerce: An introduction. 2) Electronic commerce technology. 3) Web strategy: Attracting and retaining visitors. 4) Promotion: Integrated Web communications. 5) Promotion & purchase: Measuring effectiveness. 6) Distribution. 7) Service. 8) Pricing. 9) Post-Modernism and the Web: Societal effects.

Electronic Business and Education

Electronic Business and Education PDF

Author: Wendy Chin

Publisher: Springer Science & Business Media

Published: 2012-12-06

Total Pages: 402

ISBN-13: 1461514975

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In order to establish technical prerequisites for efficient electronic business and education on the Internet, appropriate system support is needed as a vital condition for maximization of both short-term and long-term profits. Electronic Business and Education: Recent Advances in Internet Infrastructures discusses current research topics in the domain of system support for e-business and e-education on the Internet, and stresses the synergistic interaction of these two components. Attention is given to both scientific and engineering issues. Electronic Business and Education: Recent Advances in Internet Infrastructures is suitable as a secondary text for a graduate level course and as a reference for researchers and practitioners in industry, particularly in the area of e-business and e-education on the Internet. `There is no longer any question that the Internet and electronic communication are the major new tools for collaborative advances in the creation of new knowledge and in future learning.' Excerpt from Foreword by Robert C. Richardson, Nobel Laureate 1996, Cornell University, USA

E-Business

E-Business PDF

Author: Robert M.X. Wu

Publisher: BoD – Books on Demand

Published: 2021-05-19

Total Pages: 172

ISBN-13: 1789846846

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This book provides the latest viewpoints of scientific research in the field of e-business. It is organized into three sections: “Higher Education and Digital Economy Development”, “Artificial Intelligence in E-Business”, and “Business Intelligence Applications”. Chapters focus on China’s higher education in e-commerce, digital economy development, natural language processing applications in business, Information Technology Governance, Risk and Compliance (IT GRC), business intelligence, and more.

Electronic Business in Developing Countries

Electronic Business in Developing Countries PDF

Author: Sherif Kamel

Publisher: IGI Global

Published: 2006-01-01

Total Pages: 461

ISBN-13: 1591403545

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"This books tackles issues of e-business with a vision to the future on how to bridge these gaps and close down the barriers between the different corners of the world"--Provided by publisher.

The Imprint of Business Norms on American Education

The Imprint of Business Norms on American Education PDF

Author: Dameon Alexander

Publisher:

Published: 2011

Total Pages: 274

ISBN-13: 9781604977943

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American education is at a critical juncture because the traditional skills taught in schools and universities might no longer be valid to prepare students for a global economy. This is a prevailing argument in the education reform debate. Corporations are now being turned to for the solution. Regarding western educational discourse, transitional periods in education extend as far back as the Middle Ages in Europe. In America, since the turn of the century there has been an underpinning influence on education: the role of business. Yet, how often do we hold businesses accountable for their contributions to education? Business and education alliances can greatly benefit the system on both the K-12 and university levels. However, if the work that education is supposed to accomplish is underestimated and the plight of education is handed blindly over to a corporate paradigm, there might be more harm done than good. For some, it might seem unsavory that education has turned into a profitable business. For others, it is a dream come true. Although several scholars have analyzed the correspondence between education and the economy, few have examined it using a British pedagogical framework combined with an economic typology of power. The goal of this book is to explore the existence of certain capitalist realities in the American education system to find a balance between the distinct ideologies of education and business. This book is a theory-building exercise that centers on a descriptive multiple-case study of two senior high schools: a private, Jesuit school with a mission to educate students for university disciplines and a public charter school designed for career preparation, both located in Washington, D.C. A combination of survey, dialogic, observational, and documentary techniques was employed in a multi-methodological approach. This enterprise draws on Basil Bernstein's pedagogical theory of symbolic educational knowledge codes while attempting to fill a gap in its theoretical apparatus. The endeavor highlights some effects of alliances between business and education, while exploring concepts of power, critical thinking, and knowledge. A realist theoretical lens is a key component in this study where business norms are conceptualized as a social entity ontologically effectual to educational processes. Traditional forms of education are revealed to be in competition with alternative forms of education, where the high-technology age is perceived as a contributor to educational change. One of the unique analyses drawn from the research fieldwork elucidates differences between a religious paradigm and a careerist pedagogical approach. Ultimately, three contextual themes emerge from the data: entrepreneur ethics, social skills, and technology; all of these are indications of how business mores are apparent in education. The salient theme in this endeavor is the control of knowledge by institutions and/or individuals. The Imprint of Business Norms on American Education is an important book for social entrepreneurs, education reformers, education and sociological studies.

Lectures in E-Commerce

Lectures in E-Commerce PDF

Author: Hannes Werthner

Publisher: Springer Science & Business Media

Published: 2012-12-06

Total Pages: 236

ISBN-13: 3709162130

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Although only a few years old, electronic commerce offers new ways of doing business that no business can afford to ignore. This book is a collection of selected contributions from renowned researchers who specialize in the various facets of electronic commerce, namely economics, finance, information technology, and education. The basic goal is to give an overview of some of the most relevant topics in E-Commerce.

Electronic Commerce and Organizational Leadership

Electronic Commerce and Organizational Leadership PDF

Author: Wilhelmina Djoleto

Publisher: IGI Global

Published: 2013-01-01

Total Pages: 307

ISBN-13: 1466629835

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Although the topic of e-commerce has been very widely discussed and researched, it is not often discussed in terms of its affect on leadership and management structures. Electronic Commerce and Organizational Leadership: Perspectives and Methodologies investigates the ways in which e-commerce not only affects daily business operations, but more specifically, it focuses on how e-commerce has a great influence on administrative hierarchy and leadership. This unique publication highlights these issues within higher education institutions, but more specifically, in historically black colleges and universities. Researchers and administrators who seek to understand and improve the hierarchical and organizational structures through the deeper investigation of information technology, e-commerce, and its impacts will find this book valuable.