Discourse, communication and the enterprise: linguistic perspectives
Author: Communications International Conference on Discourse
Publisher:
Published: 2004
Total Pages: 424
ISBN-13: 9789728886028
DOWNLOAD EBOOK →Lanterna Rally
eBook PDF Download Digital Library
Discourse, Communication and the Enterprise
Author: Giuliana Elena Garzone
Publisher: Cambridge Scholars Publishing
Published: 2019-01-29
Total Pages: 480
ISBN-13: 1527527409
DOWNLOAD EBOOK →This volume presents research studies that investigate various aspects of corporate communication from the viewpoint of language and discourse, giving special attention to emerging issues and recent developments in times of rapid sociotechnical evolutions. The studies included here are diverse in their outlook, analytical procedures, and objects of enquiry, spanning across various areas of corporate communication, both external and internal, such as corporate image and reputation management, various forms of corporate behaviour, branding at different levels including employer branding, recruiting, and consumer reviews. Similarly diversified are the settings, genres and media analysed, from face-to-face interaction to communication through the press, from traditional websites to social networking sites. All the studies presented in this volume are set in a discourse-analytical framework and share the ultimate purpose of providing new insights into the evolution of communication and discourse practices in the corporate environment, taking account of the most important issues that have attracted researchers’ interest and are still open to debate.
Discourse Perspectives on Organizational Communication
Author: Jolanta Aritz
Publisher: Lexington Books
Published: 2012
Total Pages: 289
ISBN-13: 161147437X
DOWNLOAD EBOOK →Discourse Perspectives in Organizational Communication brings together researchers from the social sciences and humanities to look at discourse and how it shapes organizations and their social actors. Unlike others in the field, this book assumes that language creates and constitutes reality, rather than simply mirroring or describing it. This collection illustrates the variety of organizational phenomena that might be studied and the range of epistemological and methodological approaches that might be used in discourse analysis techniques.
Discourse and Management
Author: Gerlinde Mautner
Publisher: Bloomsbury Publishing
Published: 2017-09-16
Total Pages: 271
ISBN-13: 1137300388
DOWNLOAD EBOOK →Discourse and Management offers a unique combination of discourse analysis and critical management studies. Presenting a fresh perspective on organizational discourse, this book twins theoretical insight with hands-on advice on tackling methodological challenges. Packed with real-life examples and case studies, it explains how a critical, language-centred approach can help to explore issues such as identity, persuasion and power. It encourages critical engagement with theories, methods and concepts, providing practical tools for research projects and adaptable skills for self-reflection. - Accessibly written and clearly structured. - Assumes no prior knowledge of linguistics or discourse studies. - Introduces key concepts and methodological tools for approaching discourse analysis from a critical perspective. This is the perfect resource for advanced undergraduate, postgraduate and PhD students of organization and management, as well as researchers interested in adding critical discourse analysis to their repertoire of methods.
Exploring Discourse Strategies in Social and Cognitive Interaction
Author: Manuela Romano
Publisher: John Benjamins Publishing Company
Published: 2016-03-31
Total Pages: 299
ISBN-13: 9027267227
DOWNLOAD EBOOK →This volume offers readers interested in Discourse Analysis and/or Socio-Cognitive models of language a closer view of the relationship between discourse, cognition and society by disclosing how the cognitive mechanisms of discourse processing depend on shared knowledge and situated cognition. An inter- and multidisciplinary approach is proposed that combines theories and methodologies coming from Conceptual Metaphor Theory, Multimodal Metaphor Theory, Critical Discourse Analysis, Narratology, Systemic Functional Linguistics, Appraisal Theory, together with the most recent developments of Socio-Cognitive Linguistics, for the analysis of real communicative events, which range from TV reality shows, commercials, digital stories or political debates, to technical texts, architectural memorials, newspapers and autobiographical narratives. Still, several key notions are recurrent in all contributions -embodiment, multimodality, conceptual integration, metaphor, and creativity- as the fundamental constituents of discourse processing. It is only through this wide-ranging epistemological and empirical approach that the complexity of discourse strategies in real contexts, i.e. human communication, can be fully comprehended, and that discourse analysis and cognitive linguistics can be brought closer together.
Approaches to Discourse Analysis
Author: Cynthia Gordon
Publisher: Georgetown University Press
Published: 2021
Total Pages: 218
ISBN-13: 1647121108
DOWNLOAD EBOOK →Approaches to Discourse Analysis demonstrates the importance of the diverse perspectives that various approaches to discourse bring to bear on human communication. Linguists and other readers interested in the interplay of language and culture will gain new insight and understanding from this rich compilation.
New Approaches to Discourse and Business Communication
Author: F. Ramallo
Publisher: Palgrave Macmillan
Published: 2009-08-28
Total Pages: 0
ISBN-13: 9781403947369
DOWNLOAD EBOOK →A collection of new studies of the role of discourse in communication in business and other professional fields, offering a multidisciplinary approach and providing a number of representative perspectives to the different theoretical and methodological traditions that characterize this subject.
Language and Communication at Work
Author: François Cooren
Publisher: OUP Oxford
Published: 2014-05-08
Total Pages: 374
ISBN-13: 0191007587
DOWNLOAD EBOOK →With the growing influence of discursive and narrative perspectives on organizing, organizational scholars are focusing increasing attention on the constitutive role that language and communication play in organizational processes. This view conceptualizes language and communication as bringing organization into being in every instant and is therefore inherently sympathetic to a process perspective. However, our understanding of the role of language in unfolding organizational processes and as a part of organizational action is still limited. This volume brings together empirical and/or conceptual contributions from leading scholars in organization and communication to develop understanding of language and communication as constitutive of work, and also analyze how language and communication actually work to achieve influence in the context of organizations. It aims to elucidate the role language, communication, and narrativity play as part of strategic and institutional work in and around organizational phenomena. In keeping with the preceding volumes in the Perspectives on Process Organization Studies series, this collection demonstrates why we need to start thinking processually and offers a range of theoretical and methodological approaches to studying these 'works in process' that we call organizations, companies, businesses, institutions, communities, associations, or NGOs
Discourse, Ideology and Specialized Communication
Author: Giuliana Garzone
Publisher: Peter Lang
Published: 2008
Total Pages: 508
ISBN-13: 9783039108886
DOWNLOAD EBOOK →This book approaches the issue of ideology in specialized communication in professional, institutional and disciplinary settings across domains as diverse as law, healthcare, corporate management, migration, NGOs, etc. What unites the contributors is their commitment to a discourse view of language use, i.e., the view that organisational and professional practices are rooted in social, ideological orders, although a variety of perspectives on the exact nature of the relationship between ideology and discourse can be discerned in individual chapters. The acts of interpretation - by participants and analysts alike - are invested in ideology, explicitly or implicitly. This manifest/hidden duality surrounding ideology-in-discourse constitutes the main focus. Challenging the traditional presumption of objectivity, impersonality and non-involvement that has often characterized research on Language for Specific Purposes, this book demonstrates how the specialized communication setting is a critical site where ideology is intrinsically embodied in discursive practices.
Language in Business, Language at Work
Author: Erika Darics
Publisher: Bloomsbury Publishing
Published: 2018-01-31
Total Pages: 369
ISBN-13: 135030798X
DOWNLOAD EBOOK →Packed with contemporary examples from the business world, this is an exciting and engaging text which explains how language works in business, how to analyse it and how to use it in an informed and creative way. The book is split into three parts, which look at business communication from corporate, management and employee perspectives. Wide-ranging in nature, it explores a variety of topics ranging from stakeholder communication and brand narratives to managing conflict and self-branding. Each chapter contains ample opportunity for readers to put new skills into practice, while case studies act as springboards for further discussion. This is essential reading for students of both language and business-related disciplines, both during and beyond their studies. It is also an indispensable resource for teachers of business communication.
