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Digital Makeover

Author: Béatrice Collin

Publisher: John Wiley & Sons

Published: 2021-02-17

Total Pages: 224

ISBN-13: 1119706084

Get an insider’s perspective into how this 110-year old world leader in beauty built on its legacy to transform itself into a digital and tech powerhouse Digital Makeover: How L'Oréal Put People First to Build a Beauty Tech Powerhouse examines L’Oréal’s successful people-driven digital transformation. Professors and authors Beatrice Collin and Marie Taillard set out exactly how L’Oréal turned itself into a digital and tech powerhouse by building on its legacy to reimagine relationships inside the company, and with its customers and partners. Digital Makeover comprehensively describes L’Oréal’s strategy, including: Maintaining market leadership in the face of disruption Believing in the transformative power of the organization, its legacy and its people A social-centric approach to beauty tech, ecommerce and digital services The company’s successful play for market dominance in China Case studies that showcase best practices for digital transformation across sectors Digital Makeover is perfect for anyone interested in business strategy, marketing, or digital transformation, as well as businesspeople and leaders from inside and outside the beauty industry and belongs on the shelves of anyone with an interest in organizational transformation, management, leadership, and digital strategies.

Digitalizing Democracy: ICT Solutions for Local Governance

Author: Prof. Abhishek Kukreti

Publisher: Inkbound Publishers

Published: 2022-09-09

Total Pages: 241

ISBN-13: 8197058164

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Discover how Information and Communication Technology (ICT) is transforming local governance in this insightful book. By exploring case studies and innovative ICT solutions, the book highlights the potential for digital tools to enhance democratic processes, improve transparency, and foster citizen engagement at the local level.

Navigating through Technology in Modern Education

Author: Abdul-Mumin Khalid

Publisher: Bentham Science Publishers

Published: 2024-05-02

Total Pages: 146

ISBN-13: 9815238795

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Navigating through Technology in Modern Education explores the transformative impact of digital innovation in education. From introducing digital transformation to discussing the benefits and challenges, this book covers crucial topics like e-learning, artificial intelligence, big data, and the Internet of Things in education. With insights into factors for adopting technology and tailored learning experiences, this book equips readers with the knowledge to navigate the evolving landscape of modern education. Whether you're a seasoned educator or a newcomer, this book offers valuable insights into leveraging technology for enhanced learning experiences.

Fashion and Film

Author: Peter Bug

Publisher: Springer Nature

Published: 2019-09-17

Total Pages: 301

ISBN-13: 981139542X

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This book aims to explore various aspects of the use of moving images in fashion retail and fashion apparel companies in-store or online. The use of moving images is growing in numbers and in relevance for consumers. Films can be used in various forms by fashion businesses in traditional media like cinema or TV and in modern forms like in social media or moving images in high street stores. The book provides a data-oriented analysis of the state-of-the-art with certain future outlooks. Additional areas of covering fashion in moving images, such as ‘fashion company identity films’ or ‘fashion and music videos’ are covered in order to get a more complete analysis from a consumer influenced perspective.

X

Author: Brian Solis

Publisher: John Wiley & Sons

Published: 2015-10-13

Total Pages: 256

ISBN-13: 1118526392

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Welcome to a new era of business in which your brand is defined by those who experience it. Do you know how your customers experience your brand today? Do you know how they really feel? Do you know what they say when you re not around? In an always-on world where everyone is connected to information and also one another, customer experience is your brand. And, without defining experiences, brands become victim to whatever people feel and share. In his new book X: The Experience When Business Meets Design bestselling author Brian Solis shares why great products are no longer good enough to win with customers and why creative marketing and delightful customer service too are not enough to succeed. In X, he shares why the future of business is experiential and how to create and cultivate meaningful experiences. This isn’t your ordinary business book. The idea of a book was re-imagined for a digital meets analog world to be a relevant and sensational experience. Its aesthetic was meant to evoke emotion while also giving new perspective and insights to help you win the hearts and minds of your customers. And, the design of this book, along with what fills its pages, was done using the principles shared within. Brian shares more than the importance of experience. You’ll learn how to design a desired, meaningful and uniform experience in every moment of truth in a fun way including: How our own experience gets in the way of designing for people not like us Why empathy and new perspective unlock creativity and innovation The importance of User Experience (UX) in real life and in executive thinking The humanity of Human-Centered Design in all you do The art of Hollywood storytelling from marketing to product design to packaging Apple’s holistic approach to experience architecture The value of different journey and experience mapping approaches The future of business lies in experience architecture and you are the architect. Business, meet design. X

Responsible Artificial Intelligence Re-engineering the Global Public Health Ecosystem

Author: Dominique J Monlezun

Publisher: Elsevier

Published: 2024-06-11

Total Pages: 277

ISBN-13: 0443215960

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Artificial intelligence Re-Engineering the Global Public Health Ecosystem: A Humanity Worth Saving provides a unifying strategic vision (and principles and examples operationalizing it) for the AI-accelerated effective, efficient, and equitable global public health of the future. Readers will find an ecosystem-based approach to understanding how AI is transforming and globalizing public health (and thus our underlying political economics, contextualized in our diverse cultures). The book integrates data architecture, digital health ecosystem, algorithms (including machine and deep learning and artificial general intelligence), quantum computing, global disease surveillance, adaptive value supply chains, demographic shifts, integral development, network science, health financing, healthcare system design, and multicultural global ethics underlying diverse political economic systems in a clear and concrete way forward together, within a divided but digitized and globalized world. Written by the world’s first triple doctorate-trained physician-data scientist and AI ethicist, this book is a compelling and coherent guide to help empower and equip AI developers, students, practitioners, policymakers, researchers, and leaders in digital technology, public health, healthcare, health policy, public policy, political science, economics, and ethics to generate the healthcare solutions that will define humanity’s next era. Details the first comprehensive ecosystem analysis of global public health revolutionized by AI. Uses concrete examples to explain the dominant players and trends determining health’s future, including through data architecture, financing, political economics, demographics, security, and multicultural ethics. Provides a successful full-spectrum formula for governments, institutions, companies, and communities to scale equitable health globally while respecting local identities and values.

The Routledge Handbook of Digital Consumption

Author: Rosa Llamas

Publisher: Taylor & Francis

Published: 2022-09-26

Total Pages: 795

ISBN-13: 1000644642

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Since the publication of the ground-breaking first edition, there has been an exponential growth in research and literature about the digital world and its enormous potential benefits and threats. Fully revised and updated, this new edition brings together an expertly curated and authoritative overview of the impact and emerging horizons of digital consumption. Divided into sections, it addresses key topics including digital entertainment, self-representation, communication, Big Data, digital spirituality, online surveillance, and algorithmic advertising. It explores developments such as consumer data collection techniques, peer-to-peer payment systems, augmented reality, and AI-enhanced consumer well-being, as well as digital transgression, secrecy, crypto-currencies, NFTs, and cultural concerns such as the spread of conspiracy theories and fake news. From digital influencers, digital nomads, and digital neo-tribalism to robots and cyborgs, it explores existences that blur boundaries between humans and machines, reality and the metaverse, and the emerging "technoculture" – a state of all-encompassing digital being. This unique volume is an essential resource for scholars, practitioners, and policy makers, and will continue to provide a new generation of readers with a deep understanding of the universe of digital consumption.

PC Mag

Author:

Publisher:

Published: 1998-02-10

Total Pages: 356

ISBN-13:

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PCMag.com is a leading authority on technology, delivering Labs-based, independent reviews of the latest products and services. Our expert industry analysis and practical solutions help you make better buying decisions and get more from technology.

Global Pandemic, Technology and Business

Author: Luo Li

Publisher: Routledge

Published: 2021-12-28

Total Pages: 227

ISBN-13: 1000514994

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This book presents an exploration of a wide range of issues in law, regulation and legal rights in the sectors of information protection, the creative economy and business activities following COVID-19. The debilitative effect of the global pandemic on information protection and creative and business activities is powerful, widespread and deeply influential, bringing a range of uncertainties to these sectors. The effects of the crisis challenge the fundamentals of the legal systems of most countries in their attempt to govern them. Written by international academics from a diversified background of law disciplines and legal systems, this book offers a global vision in exploring the wide range of legal issues caused by the COVID-19 crisis in these fields. The book is organised into three clear thematic parts: Part I looks at information protection and intellectual property rights and strategies; Part II examines contracts, cooperation and mediation in the post-COVID-19 market arena; and Part III discusses issues pertaining to corporate governance and employment rights. The book explores the unprecedented challenges posed by the pandemic crisis from a global perspective. It will provide invaluable information and guidance in this area to those in the fields of law, politics and economics whose interests are related to information, business and the creative industry, as well as providing indispensable reading to business practitioners and public servants.