Destination: Fierce

Destination: Fierce PDF

Author: Cathy Joy Hill

Publisher: WestBow Press

Published: 2021-02-15

Total Pages: 99

ISBN-13: 1664213937

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This is FIERCE. This is pushing past fear. It is understanding the FOUNDATION on which we have placed our faith. It is INVITING Jesus into every space and every moment. It is living our lives on purpose and EXPERIENCING his closeness in new and profound ways. It is cause to REJOICE as we are no longer stuck or shy or stranded at the side. It is finally knowing our CALLING and living it to the fullest, and it is ENLARGING our territory because our Jesus offers us a life of abundance. We begin. We begin to take FIERCE, one letter and one step at a time. You and I on this journey, looking across the ice, standing on it, or hearing the whispers of well-done from the other side. Wherever you are, we are here together holding hearts in the commitment to know Him more, love Him better and pursue the path He is painting. Know He is with us. We will endeavor to learn more about Him as we walk, hear more from Him and experience His presence. He literally does “stand at the door and knock”. Let’s open it together, you and me.

Tourism Destination Marketing and Management

Tourism Destination Marketing and Management PDF

Author: Youcheng Wang

Publisher: CABI

Published: 2011-03-01

Total Pages: 370

ISBN-13: 9781845937003

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This book offers a comprehensive understanding of the concept and scope of the tourism industry in general and of destination marketing and management in particular. Taking an integrated and comprehensive approach, it focuses on both the macro and micro aspects of destination marketing and management. The book consists of 27 chapters presented in seven parts with the following themes: concept, scope and structure of destination marketing and management, destination planning and policy, consumer decision-making processes, destination marketing research, destination branding and positioning, destination product development and distribution, the role of emerging technologies in destination marketing, destination stakeholder management, destination safety, disaster and crisis management, destination competitiveness and sustainability, and challenges and opportunities for destination marketing and management. -- [Source inconnue].

Botswana Cultural Heritage and Sustainable Tourism Development

Botswana Cultural Heritage and Sustainable Tourism Development PDF

Author: Byron A. Brown

Publisher: Cambridge Scholars Publishing

Published: 2020-04-16

Total Pages: 438

ISBN-13: 1527549569

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This book considers cultural heritage and the sustainable development of tourism from an African perspective, with Botswana as the main point of reference. Within the African context, Botswana is renowned for its abundance of cultural heritage and appeal to tourists. The collection reconciles the growing demand to commodify cultural heritages, the quest for cultural heritage preservation and management, and the focus on sustainable tourism development in Botswana. As such, the book is an appraisal of, and meditation on, the business-side of cultural heritage management and the value that cultural heritage resources have at a personal, local and national level. It is an exploration of the nature of Botswana’s cultural heritage, the politics and policies that underpin that heritage, the development of cultural heritage tourism as a sustainable business, the country’s cultural heritage experiences and products, and a confrontation of the hard questions about cultural heritage and the future. As an introductory text, the book gives tourists, tourism students and academics, as well as tourism entrepreneurs, policymakers, and practitioners a basis on which to make decisions.

Destination Benchmarking

Destination Benchmarking PDF

Author: M. Kozak

Publisher: CABI

Published: 2004

Total Pages: 274

ISBN-13: 9780851998756

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Develops a specific benchmarking methodology relevant to international tourism destinations. This book evaluates different approaches to benchmarking, and their application within tourism destinations. The book considers organization benchmarking - performance evaluation of a particular organization and its departments - and destination benchmarking, which involves all elements such as transport services, airport services, accommodation, leisure and sport, hospitality and local attitudes.

Hospitality, Travel, and Tourism: Concepts, Methodologies, Tools, and Applications

Hospitality, Travel, and Tourism: Concepts, Methodologies, Tools, and Applications PDF

Author: Management Association, Information Resources

Publisher: IGI Global

Published: 2014-10-31

Total Pages: 1655

ISBN-13: 1466665440

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Over generations, human society has woven a rich tapestry of culture, art, architecture, and history, personified in artifacts, monuments, and landmarks arrayed across the globe. Individual communities are looking to exploit these local treasures for the benefit of the travelers who come to see them. Hospitality, Travel, and Tourism: Concepts, Methodologies, Tools, and Applications considers the effect of cultural heritage and destinations of interest on the global economy from the viewpoints of both visitor and host. This broadly-focused, multi-volume reference will provide unique insights for travelers, business leaders, sightseers, cultural preservationists, and others interested in the unique variety of human ingenuity and innovation around the world.

Environmental Communication and Travel Journalism

Environmental Communication and Travel Journalism PDF

Author: Lyn McGaurr

Publisher: Routledge

Published: 2015-07-16

Total Pages: 203

ISBN-13: 1317682823

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Travel journalism about natural attractions is environmental communication at the cusp of consumerism and concern. Countries and regions that market forests, rivers and wildlife to international tourists drive place-of-origin brand recognition that benefits exporters in other sectors. Place-branding in such destinations is not just PR for environmentally sustainable development and consumption, but also a political enterprise. Environmental Communication and Travel Journalism considers tourism public relations as elite reputation management, and applies models of political conflict and source-media relations to the analysis of the ‘soft’ genre of travel journalism. The book seeks to understand how, in whose interests and against what odds discourses of cosmopolitanism and place-branding influence the way travel journalists represent vulnerable and contested environments. Informed by interviews with journalists and their sources, Environmental Communication and Travel Journalism identifies and theorises networks, cultures, discursive strategies and multiple loyalties that can assist or interrupt flows of environmental concern in the cosmopolitan public sphere. The book should be of interest to scholars of environmental communication, environmental politics, journalism, tourism, marketing and public relations.

Visual Media and Tourism

Visual Media and Tourism PDF

Author: Seongseop (Sam) Kim

Publisher: Routledge

Published: 2021-07-13

Total Pages: 289

ISBN-13: 1000404501

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Tourism is all about visuals. Visuals stimulate our imagination, create fantasy, and drive the audiences to take actions to realize these dreams through perceived reality. With media content presented through channels of television drama, reality shows, TV commercials, and movies, this book presents findings that help us better understand the relationships between nostalgia and film tourism; how reality TV shows affect tourist experience and authenticity; and how visuals stimulate audiences’ taste and olfactory senses and their relationship with gastronomical tourism. The book presents findings that explain the psychological mechanism of how modality and navigability influence tourists’ behavioral intention. With its balanced research methodology (qualitative, quantitative, and the combination of both) and important topics covered in media tourism, Visual Media and Tourism serves as a pertinent reference book for subjects related to special interest tourism, such as film tourism, in undergraduate programs, or modules related to research methods in both undergraduate and graduate programs. It helps readers become better informed on how visuals stimulate travel motivations, condition tourist behaviors, and affect travel experiences. The chapters in this book were originally published as a special issue of the Journal of Travel & Tourism Marketing.

Managing and Marketing Tourist Destinations

Managing and Marketing Tourist Destinations PDF

Author: Metin Kozak

Publisher: Routledge

Published: 2010-11

Total Pages: 263

ISBN-13: 1136904751

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Without adequate research and management, the potential impacts and benefits of tourism and travel services will not be maximised. This volume evaluates the theoretical approaches and applications to competitive advantage within tourist destinations and demonstrates the ways to further develop the concept of destination competitiveness.

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