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Data Smart

Author: John W. Foreman

Publisher: John Wiley & Sons

Published: 2013-10-31

Total Pages: 432

ISBN-13: 1118839862

Data Science gets thrown around in the press like it'smagic. Major retailers are predicting everything from when theircustomers are pregnant to when they want a new pair of ChuckTaylors. It's a brave new world where seemingly meaningless datacan be transformed into valuable insight to drive smart businessdecisions. But how does one exactly do data science? Do you have to hireone of these priests of the dark arts, the "data scientist," toextract this gold from your data? Nope. Data science is little more than using straight-forward steps toprocess raw data into actionable insight. And in DataSmart, author and data scientist John Foreman will show you howthat's done within the familiar environment of aspreadsheet. Why a spreadsheet? It's comfortable! You get to look at the dataevery step of the way, building confidence as you learn the tricksof the trade. Plus, spreadsheets are a vendor-neutral place tolearn data science without the hype. But don't let the Excel sheets fool you. This is a book forthose serious about learning the analytic techniques, the math andthe magic, behind big data. Each chapter will cover a different technique in aspreadsheet so you can follow along: Mathematical optimization, including non-linear programming andgenetic algorithms Clustering via k-means, spherical k-means, and graphmodularity Data mining in graphs, such as outlier detection Supervised AI through logistic regression, ensemble models, andbag-of-words models Forecasting, seasonal adjustments, and prediction intervalsthrough monte carlo simulation Moving from spreadsheets into the R programming language You get your hands dirty as you work alongside John through eachtechnique. But never fear, the topics are readily applicable andthe author laces humor throughout. You'll even learnwhat a dead squirrel has to do with optimization modeling, whichyou no doubt are dying to know.

Data Smart

Author: Jordan Goldmeier

Publisher: Wiley

Published: 2023-11-07

Total Pages: 0

ISBN-13: 9781119931386

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A straightforward and engaging approach to data science that skips the jargon and focuses on the essentials In the newly revised second edition of Data Smart: Using Data Science to Transform Information into Insight, accomplished data scientist and speaker Jordan Goldmeier delivers an approachable and conversational approach to data science using Microsoft Excel’s easily understood features. The author also walks readers through the fundamentals of statistics, machine learning and powerful artificial intelligence concepts, focusing on how to learn by doing. You’ll also find: Four-color data visualizations that highlight and illustrate the concepts discussed in the book Tutorials explaining complicated data science using just Microsoft Excel How to take what you’ve learned and apply it to everyday problems at work and life A must-read guide to data science for every day, non-technical professionals, Data Smart will earn a place on the bookshelves of students, analysts, data-driven managers, marketers, consultants, business intelligence analysts, demand forecasters, and revenue managers.

Becoming a Data Head

Author: Alex J. Gutman

Publisher: John Wiley & Sons

Published: 2021-04-13

Total Pages: 235

ISBN-13: 1119741718

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"Turn yourself into a Data Head. You'll become a more valuable employee and make your organization more successful." Thomas H. Davenport, Research Fellow, Author of Competing on Analytics, Big Data @ Work, and The AI Advantage You've heard the hype around data—now get the facts. In Becoming a Data Head: How to Think, Speak, and Understand Data Science, Statistics, and Machine Learning, award-winning data scientists Alex Gutman and Jordan Goldmeier pull back the curtain on data science and give you the language and tools necessary to talk and think critically about it. You'll learn how to: Think statistically and understand the role variation plays in your life and decision making Speak intelligently and ask the right questions about the statistics and results you encounter in the workplace Understand what's really going on with machine learning, text analytics, deep learning, and artificial intelligence Avoid common pitfalls when working with and interpreting data Becoming a Data Head is a complete guide for data science in the workplace: covering everything from the personalities you’ll work with to the math behind the algorithms. The authors have spent years in data trenches and sought to create a fun, approachable, and eminently readable book. Anyone can become a Data Head—an active participant in data science, statistics, and machine learning. Whether you're a business professional, engineer, executive, or aspiring data scientist, this book is for you.

Data Science Strategy For Dummies

Author: Ulrika Jägare

Publisher: John Wiley & Sons

Published: 2019-06-12

Total Pages: 449

ISBN-13: 1119566274

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All the answers to your data science questions Over half of all businesses are using data science to generate insights and value from big data. How are they doing it? Data Science Strategy For Dummies answers all your questions about how to build a data science capability from scratch, starting with the “what” and the “why” of data science and covering what it takes to lead and nurture a top-notch team of data scientists. With this book, you’ll learn how to incorporate data science as a strategic function into any business, large or small. Find solutions to your real-life challenges as you uncover the stories and value hidden within data. Learn exactly what data science is and why it’s important Adopt a data-driven mindset as the foundation to success Understand the processes and common roadblocks behind data science Keep your data science program focused on generating business value Nurture a top-quality data science team In non-technical language, Data Science Strategy For Dummies outlines new perspectives and strategies to effectively lead analytics and data science functions to create real value.

Data Science for Business

Author: Foster Provost

Publisher: "O'Reilly Media, Inc."

Published: 2013-07-27

Total Pages: 414

ISBN-13: 144937428X

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Written by renowned data science experts Foster Provost and Tom Fawcett, Data Science for Business introduces the fundamental principles of data science, and walks you through the "data-analytic thinking" necessary for extracting useful knowledge and business value from the data you collect. This guide also helps you understand the many data-mining techniques in use today. Based on an MBA course Provost has taught at New York University over the past ten years, Data Science for Business provides examples of real-world business problems to illustrate these principles. You’ll not only learn how to improve communication between business stakeholders and data scientists, but also how participate intelligently in your company’s data science projects. You’ll also discover how to think data-analytically, and fully appreciate how data science methods can support business decision-making. Understand how data science fits in your organization—and how you can use it for competitive advantage Treat data as a business asset that requires careful investment if you’re to gain real value Approach business problems data-analytically, using the data-mining process to gather good data in the most appropriate way Learn general concepts for actually extracting knowledge from data Apply data science principles when interviewing data science job candidates

Thinking with Data

Author: Max Shron

Publisher: "O'Reilly Media, Inc."

Published: 2014-01-20

Total Pages: 105

ISBN-13: 1491949775

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Many analysts are too concerned with tools and techniques for cleansing, modeling, and visualizing datasets and not concerned enough with asking the right questions. In this practical guide, data strategy consultant Max Shron shows you how to put the why before the how, through an often-overlooked set of analytical skills. Thinking with Data helps you learn techniques for turning data into knowledge you can use. You’ll learn a framework for defining your project, including the data you want to collect, and how you intend to approach, organize, and analyze the results. You’ll also learn patterns of reasoning that will help you unveil the real problem that needs to be solved. Learn a framework for scoping data projects Understand how to pin down the details of an idea, receive feedback, and begin prototyping Use the tools of arguments to ask good questions, build projects in stages, and communicate results Explore data-specific patterns of reasoning and learn how to build more useful arguments Delve into causal reasoning and learn how it permeates data work Put everything together, using extended examples to see the method of full problem thinking in action

Behind Every Good Decision

Author: Piyanka Jain

Publisher: AMACOM

Published: 2014-11-05

Total Pages: 276

ISBN-13: 0814449220

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There is a misconception in business that the only data that matters is BIG data, and that elaborate tools and data scientists are required to extract any practical information. However, nothing could be further from the truth. If you feel that you can’t understand how to read, let alone implement, these complex software programs that crunch the data and spit out more data, that will no longer be a problem! Authors and analytics experts Piyanka Jain and Puneet Sharma demystify the process of business analytics and demonstrate how professionals at any level can take the information at their disposal and in only five simple steps--using only Excel as a tool--make the decision necessary to increase revenue, decrease costs, improve product, or whatever else is being asked of them at that time. In Behind Every Good Decision, you will learn how to: Clarify the business question Lay out a hypothesis-driven plan Pull relevant data Convert it to insights Make decisions that make an impact Packed with examples and exercises, this refreshingly accessible book explains the four fundamental analytic techniques that can help solve a surprising 80 percent of all business problems. It doesn’t take a numbers person to know that is a formula you need!

Data Science For Dummies

Author: Lillian Pierson

Publisher: John Wiley & Sons

Published: 2017-03-06

Total Pages: 384

ISBN-13: 1119327636

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Discover how data science can help you gain in-depth insight into your business - the easy way! Jobs in data science abound, but few people have the data science skills needed to fill these increasingly important roles. Data Science For Dummies is the perfect starting point for IT professionals and students who want a quick primer on all areas of the expansive data science space. With a focus on business cases, the book explores topics in big data, data science, and data engineering, and how these three areas are combined to produce tremendous value. If you want to pick-up the skills you need to begin a new career or initiate a new project, reading this book will help you understand what technologies, programming languages, and mathematical methods on which to focus. While this book serves as a wildly fantastic guide through the broad, sometimes intimidating field of big data and data science, it is not an instruction manual for hands-on implementation. Here’s what to expect: Provides a background in big data and data engineering before moving on to data science and how it's applied to generate value Includes coverage of big data frameworks like Hadoop, MapReduce, Spark, MPP platforms, and NoSQL Explains machine learning and many of its algorithms as well as artificial intelligence and the evolution of the Internet of Things Details data visualization techniques that can be used to showcase, summarize, and communicate the data insights you generate It's a big, big data world out there—let Data Science For Dummies help you harness its power and gain a competitive edge for your organization.

Analytics, Data Science, and Artificial Intelligence

Author: Ramesh Sharda

Publisher:

Published: 2020-03-06

Total Pages: 832

ISBN-13: 9781292341552

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For courses in decision support systems, computerized decision-making tools, and management support systems. Market-leading guide to modern analytics, for better business decisionsAnalytics, Data Science, & Artificial Intelligence: Systems for Decision Support is the most comprehensive introduction to technologies collectively called analytics (or business analytics) and the fundamental methods, techniques, and software used to design and develop these systems. Students gain inspiration from examples of organisations that have employed analytics to make decisions, while leveraging the resources of a companion website. With six new chapters, the 11th edition marks a major reorganisation reflecting a new focus -- analytics and its enabling technologies, including AI, machine-learning, robotics, chatbots, and IoT.

Practical Data Analysis

Author: Hector Cuesta

Publisher: Packt Publishing Ltd

Published: 2016-09-30

Total Pages: 338

ISBN-13: 1785286668

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A practical guide to obtaining, transforming, exploring, and analyzing data using Python, MongoDB, and Apache Spark About This Book Learn to use various data analysis tools and algorithms to classify, cluster, visualize, simulate, and forecast your data Apply Machine Learning algorithms to different kinds of data such as social networks, time series, and images A hands-on guide to understanding the nature of data and how to turn it into insight Who This Book Is For This book is for developers who want to implement data analysis and data-driven algorithms in a practical way. It is also suitable for those without a background in data analysis or data processing. Basic knowledge of Python programming, statistics, and linear algebra is assumed. What You Will Learn Acquire, format, and visualize your data Build an image-similarity search engine Generate meaningful visualizations anyone can understand Get started with analyzing social network graphs Find out how to implement sentiment text analysis Install data analysis tools such as Pandas, MongoDB, and Apache Spark Get to grips with Apache Spark Implement machine learning algorithms such as classification or forecasting In Detail Beyond buzzwords like Big Data or Data Science, there are a great opportunities to innovate in many businesses using data analysis to get data-driven products. Data analysis involves asking many questions about data in order to discover insights and generate value for a product or a service. This book explains the basic data algorithms without the theoretical jargon, and you'll get hands-on turning data into insights using machine learning techniques. We will perform data-driven innovation processing for several types of data such as text, Images, social network graphs, documents, and time series, showing you how to implement large data processing with MongoDB and Apache Spark. Style and approach This is a hands-on guide to data analysis and data processing. The concrete examples are explained with simple code and accessible data.