Consumer Australia

Consumer Australia PDF

Author: Robert Crawford

Publisher: Cambridge Scholars Publishing

Published: 2010-06-09

Total Pages: 225

ISBN-13: 1443823058

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Donald Horne’s The Lucky Country claimed that “Australia was one of the first nations to find part of the meaning of life in the purchase of consumer goods.” Significantly, similar views had been expressed in the late 18th century, where everyday life in the antipodean outpost of Empire was regarded as being pecuniary and acquisitive in nature. While references to Australia as a “consumer society” continue to be made, the question of how Australia came to be so has attracted less attention. The chapters in Consumer Australia actively redress this omission by examining the ways in which the processes of selling, buying, and exchanging have characterised the experiences of consumption in every day Australian life. Prepared by leading and emerging scholars, the chapters in this unique collection critically explore the different ways that Australians have consumed products, brands, and even consumption itself from the 19th century and through the 20th century. By charting the growth and development of consumption in Australia, Consumer Australia reveals how Australia came to be a “consumer society” and asks where it is headed.

Ways of Living

Ways of Living PDF

Author: P. Blyton

Publisher: Springer

Published: 2009-11-18

Total Pages: 324

ISBN-13: 0230273998

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This international collection explores aspects of lifestyle and identity, societal influences on ways of living, the relevance of social networks and geographic communities for lifestyle choices, and the significance of organisational policies and practices for lifestyle outcomes.

Consumer Behaviour

Consumer Behaviour PDF

Author: Michael Solomon

Publisher: Pearson Higher Education AU

Published: 2012-10-24

Total Pages: 553

ISBN-13: 1442564997

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Consumer behaviour is more than buying things; it also embraces the study of how having (or not having) things affects our lives and how possessions influence the way we feel about ourselves and each other - our state of being. The 3rd edition of Consumer Behaviour is presented in a contemporary framework based around the buying, having and being model and in an Australasian context. Students will be engaged and excited by the most current research, real-world examples, global coverage, managerial applications and ethical examples to cover all facets of consumer behaviour. With new coverage of Personality and incorporating real consumer data, Consumer Behaviour is fresh, relevant and up-to-date. It provides students with the best possible introduction to this fascinating discipline.

Shelf Life

Shelf Life PDF

Author: Kim Humphery

Publisher: Cambridge University Press

Published: 1998-07-27

Total Pages: 284

ISBN-13: 9780521626309

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Supermarkets, in all their everyday mundanity, embody something of the enormous complexity of living and consuming in late twentieth century western societies. Shelf Life, first published in 1998, explores the supermarket as a retail space and as an arena of everyday consumption in Australia. It historically situates and critically discusses the everyday food products we buy, the retail environments in which we do so, the attitudes of the retailers who construct such environments, and the diverse ways in which all of us undertake and think about supermarket shopping. Yet this book is more than narrative history. It engages with broader issues of the nature of Australian modernity, the globalisation of retail forms, the connection between consumption and self-autonomy, and the highly gendered nature of retailing and shopping. It interrogates also the work of cultural critics, and questions recent attempts to grasp what it means to consume and to be a 'consumer'.

The Consumption and Representation of Lifestyle Sports

The Consumption and Representation of Lifestyle Sports PDF

Author: Belinda Wheaton

Publisher: Routledge

Published: 2014-06-11

Total Pages: 262

ISBN-13: 1317979109

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Since their emergence in the 1960s, lifestyle sports (also referred to as action sport, extreme sports, adventure sports) have experienced unprecedented growth both in terms of participation and in their increased visibility across public and private space. book seeks to explore the changing representation and consumption of lifestyle sport in the twenty-first century. The essays, which cover a range of sports, and geographical contexts (including Brazil, Europe, North America and Australasia) focus on three themes. First, essays scrutinise aspects of the commercialisation process and impact of the media, reviewing and reconsidering theoretical frameworks to understand these processes. The scholars here emphasise the need to move beyond simplistic understandings of commercialisation as co-option and resistance, to capture the complexity and messiness of the process, and of the relationships between the cultural industries, participants and consumers. The second theme examines gender identity and representations, exploring the potential of lifestyle sport to be a politically transformative space in relation to gender, sexuality and ‘race’. The last theme explores new theoretical directions in research on lifestyle sport, including insights from philosophy, sociology and cultural geography. The themes the monograph addresses are wide reaching, and centrally concerned with the changing meaning of sport and sporting identity in the twenty-first century. This book was previously published as a Special Issue of Sport in Society.

Consumer Behaviour

Consumer Behaviour PDF

Author: Wayne D. Hoyer

Publisher: Cengage AU

Published: 2020-09-24

Total Pages: 51

ISBN-13: 0170439976

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Cutting edge and relevant to the local context, this second Australia and New Zealand edition of Hoyer, Consumer Behaviour, covers the latest research from the academic field of consumer behaviour. The text explores new examples of consumer behaviour using case studies, advertisements and brands from Australia and the Asia-Pacific region. The authors recognise the critical links to areas such as marketing, public policy and ethics, as well as covering the importance of online consumer behaviour with significant content on how evolving digital technologies and widespread use of social media are changing the way marketers understand consumers. * Marketing Implications boxes examine how theoretical concepts have been used in practice, and challenge students to think about how marketing decisions impact consumers * Considerations boxes require students to think deeply about social media, research, cultural and international factors, and consumer psychology in relation to the contemporary consumer * Opening vignettes and end-of-chapter cases give students real-world insights into, and opportunities to analyse consumer behaviour, with extensive Australian and international examples providing issues in context Premium online teaching and learning tools are available on the MindTap platform. Learn more about the online tools cengage.com.au/mindtap

Consumer Culture Theory

Consumer Culture Theory PDF

Author: Eric J. Arnould

Publisher: SAGE

Published: 2018-06-21

Total Pages: 453

ISBN-13: 1526452111

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Outlining the key themes, concepts and theoretical areas in the field, this book draws on contributions from prominent researchers to unravel the complexities of consumer culture by looking at how it affects personal identity, social interactions and the consuming human being. A field which is characterised as being theoretically challenging is made accessible through learning features that include case study material, critical reflection, research directions, further reading and a broad mix of the types of consumers and consumption contexts including emerging markets and economies. The structure of the book is designed to help students map the field in the way it is interpreted by researchers and follows the conceptual mapping in the classic Arnould & Thompson 2005 journal article. The book is organised into three parts - the Consumption Identity, Marketplace Cultures and the Socio-Historic Patterning of Consumption. Insight is offered into both the historical roots of consumer culture and the everyday experiences of navigating the contemporary marketplace. The book is supported by a collection of international case studies and real world scenarios, including: How Fashion Bloggers Rule the Fashion World; the Kendall Jenner Pepsi Commercial; Professional Beer Pong, Military Recruiting Campaigns, The World Health Organization and the Corporatization of Education. The go-to text for anyone new to CCT or postgraduate students writing a CCT-related thesis.

Consumer Behaviour

Consumer Behaviour PDF

Author: Leon Schiffman

Publisher: Pearson Higher Education AU

Published: 2013-10-15

Total Pages: 729

ISBN-13: 1486014348

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A trusted resource for Consumer Behaviour theory and practice. Consumer Behaviour explores how the examination and application of consumer behaviour is central to the planning, development, and implementation of effective marketing strategies. In a clear and logical fashion, the authors explain consumer behaviour theory and practice, the use and importance of consumer research, and how social and cultural factors influence consumer decision making. The sixth edition of this Australian text provides expanded coverage of contemporary topics.

Sport, Culture and Advertising

Sport, Culture and Advertising PDF

Author: Steven J. Jackson

Publisher: Routledge

Published: 2004-11-10

Total Pages: 287

ISBN-13: 1134298803

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Sport has a close relationship with advertising, both where advertisers sponsor sports, as well as where sport and 'fitness' lends its perceived positive imagery to a wide range of consumer goods. Sport, Culture & Advertising explores the themes of.