The Real Book of Real Estate

The Real Book of Real Estate PDF

Author: Robert T. Kiyosaki

Publisher: ReadHowYouWant.com

Published: 2010-05

Total Pages: 462

ISBN-13: 1458772500

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From the #1 bestselling author of "Rich Dad, Poor Dad" comes the ultimate guide to real estate--the advice and techniques every investor needs to navigate through the ups, downs, and in-betweens of the market.

Real Estate Office Management

Real Estate Office Management PDF

Author: Real Estate Brokerage Managers Council (Chicago, Ill.)

Publisher: Dearborn Real Estate

Published: 2003-11-03

Total Pages: 300

ISBN-13: 9780793178704

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Intense competition makes intelligent state of the art real estate office management the key not only to success but to survival. The Real Estate Brokerage Council produced the first edition of Real Estate Office Management for brokers' classes taught by the Realtor's National Marketing Institute where it is still required reading. Highlights of this book include: * Leadership, planning, organizing and communicating. * Recruiting, agency types, and training. * Retaining, motivating, and terminating employees. * Record keeping and financial systems. * Marketing and utilizing statistical records. * Analyzing Real Estate growth patterns. * Mergers and acquisitions.

Upsold

Upsold PDF

Author: Max Besbris

Publisher: University of Chicago Press

Published: 2020-09-05

Total Pages: 228

ISBN-13: 022672140X

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What do you want for yourself in the next five, ten years? Do your plans involve marriage, kids, a new job? These are the questions a real estate agent might ask in an attempt to unearth information they can employ to complete a sale, which as Upsold shows, often results in upselling. In this book, sociologist Max Besbris shows how agents successfully upsell, inducing buyers to spend more than their initially stated price ceilings. His research reveals how face-to-face interactions influence buyers’ ideas about which neighborhoods are desirable and which are less-worthy investments and how these preferences ultimately contribute to neighborhood inequality. ? Stratification defines cities in the contemporary United States. In an era marked by increasing income segregation, one of the main sources of this inequality is housing prices. A crucial part of wealth inequality, housing prices are also directly linked to the uneven distribution of resources across neighborhoods and to racial and ethnic segregation. Upsold shows how the interactions between real estate agents and buyers make or break neighborhood reputations and construct neighborhoods by price. Employing revealing ethnographic and quantitative housing data, Besbris outlines precisely how social influences come together during the sales process. In Upsold, we get a deep dive into the role that the interactions with sales agents play in buyers’ decision-making and how neighborhoods are differentiated, valorized, and deemed to be worthy of a certain price.

The Real Estate Agent's Desk Reference

The Real Estate Agent's Desk Reference PDF

Author: James R. Kimmons

Publisher: Createspace Independent Publishing Platform

Published: 2017-04-04

Total Pages: 576

ISBN-13: 9781543223170

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The Real Estate Agent's Desk Reference is a collection of years of articles written by James Kimmons as a freelance content provider to About.com, now TheBalance.com. There is also some new material created especially for this book. The articles have been updated for current relevancy in today's real estate market climate. This is the ultimate reference for new and struggling real estate agents or brokers who wish to grow their businesses. Hundreds of articles are covered in these major categories: Real Estate Basics New Agent Fast Start Tutorials Serving Buyers and Sellers Business Management Marketing Your Real Estate Business Real Estate Transaction Management Technology for Real Estate Real Estate Investing There isn't a better gift for success you can give to a new real estate agent, or someone getting ready to take their licensing exam. The resources, tools and tips are focused on success as a real estate professional without spending a lot of money for back office systems, transaction management, CRM or marketing. The new real estate agent must focus not only on generating income, but also on planning and setting up their independent contractor business. As independent contractors, real estate agents can take advantage of broker incentives and support, but should also operate with the knowledge that they are their own business. There is a balance of broker support and marketing advantages and operating a successful business that you can take independent should a broker cease operations. As the real estate practice grows, this book will be an invaluable reference to answer questions about risk management, traditional and online marketing, lead generation and even business planning and management. There are articles and resources for the growing brokerage to help in recruitment and retention of quality agents. The real estate investing section is a book unto itself (more than 140 pages), loaded with valuation calculations and spreadsheet resources developed new for this book and delivered to verified book purchasers to get them up and running as investors or real estate agents who want to work with investors. Jim has written multiple books as a ghost writer for real estate investment "gurus," and you can get the best of the investment success tips and resources here. This book will occupy an important place on the desk of real estate professionals and investors, and will deliver more than success just from the printed materials and resources. The Support Resources designated throughout the book will be delivered via email to verified purchasers to save them hundreds of hours and add even more value to the purchase: Extensive valuation and investment calculation spreadsheets. Spreadsheets for agents to set up, manage and market their business. Task lists to import into task/transaction management tools. CRM, Customer Relationship Management, tools. 107 page PDF eBook "Real Estate Investment Like the Gurus." eBook PDF "The Ultimate WordPress Real Estate Website." More resources noted throughout the book. The Support Resources alone could sell for far more than the book, but they are provided to book purchasers at no cost so that they get the maximum value out of their purchase of the READR, Real Estate Agent's Desk Reference. To receive the Support Materials, simply forward a copy of your Amazon receipt for the book or the shipping confirmation. You'll receive an automated response.

Five Minutes to a Great Real Estate Letter

Five Minutes to a Great Real Estate Letter PDF

Author: Mayfield

Publisher: Thomson South-Western

Published: 2005

Total Pages: 209

ISBN-13: 9780324235043

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Inside this book you will find many sample letters to clients, customers, other real estate agents, and vendors with whom you come into contact every day. There are also referral letters, letters from brokers, email messages and fax templates.