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Author: Zala Volcic
Publisher: Springer
Published: 2016-02-03
Total Pages: 202
ISBN-13: 1137500999
DOWNLOAD EBOOK →This book intervenes in discussions of the fate of nationalism and national identity by exploring the relationship between state appropriation of marketing and branding strategies on the one hand, and, on the other, the commercial mobilization of nationalist discourses.
Author: Zala Volcic
Publisher: Springer
Published: 2016-02-03
Total Pages: 213
ISBN-13: 1137500999
DOWNLOAD EBOOK →This book intervenes in discussions of the fate of nationalism and national identity by exploring the relationship between state appropriation of marketing and branding strategies on the one hand, and, on the other, the commercial mobilization of nationalist discourses.
Author: Leanne White
Publisher: Aspects of Tourism
Published: 2017
Total Pages: 0
ISBN-13: 9781845415884
DOWNLOAD EBOOK →This book combines academic analysis and critical exploration to examine national narratives in the context of tourism and events around the world. It explores how particular narratives are woven to tell (and sell) a national story. By deconstructing images of the nation, it closely examines how national texts create key archival imagery that can promote tourism and events while also shaping national identity. It investigates the complex relationship between state appropriation of marketing strategies and the commercial use of nationalist discourses. The book aims to demystify the ways in which the nation is imagined by key organisers and organisations and then communicated to millions.
Author: Julio Moreno
Publisher: UNC Press Books
Published: 2003
Total Pages: 342
ISBN-13: 9780807854785
DOWNLOAD EBOOK →In the aftermath of the 1910 Mexican Revolution, Mexican and U.S. political leaders, business executives, and ordinary citizens shaped modern Mexico by making industrial capitalism the key to upward mobility into the middle class, material prosperity, and
Author: Leanne White
Publisher: Channel View Publications
Published: 2017-01-19
Total Pages: 416
ISBN-13: 1845415914
DOWNLOAD EBOOK →This book combines academic analysis and critical exploration to examine national narratives in the context of tourism and events around the world. It explores how particular narratives are woven to tell (and sell) a national story. By deconstructing images of the nation, it closely examines how national texts create key archival imagery that can promote tourism and events while also shaping national identity. It investigates the complex relationship between state appropriation of marketing strategies and the commercial use of nationalist discourses. The book aims to demystify the ways in which the nation is imagined by key organisers and organisations and then communicated to millions.
Author: Melissa Aronczyk
Publisher: Oxford University Press
Published: 2013-10-03
Total Pages: 243
ISBN-13: 0199752168
DOWNLOAD EBOOK →What happens to the nation when it is reconceived as a brand? How does nation branding change the terms of politics and culture in a globalized world? Branding the Nation offers a unique critical perspective on the power of brands to affect how we think about space, value and identity.
Author: Ernst B. Haas
Publisher: Cornell University Press
Published: 2018-10-18
Total Pages: 379
ISBN-13: 1501725416
DOWNLOAD EBOOK →Far from being an inevitably aggressive and destructive force, nationalism is, for Ernst B. Haas, the primary means of bringing coherence to modernizing societies. In the second volume of his magisterial exploration of this topic, Haas emphasizes the benefits of liberal nationalism, which he deems more progressive than other nation-building formulas because it relies on reason to improve citizens' lives.The Dismal Fate of New Nations considers several societies that modernized relatively recently, many of them aroused to nationalism by the imperialism of the "old" nation-states. The book probes the different patterns of development in emerging countries—Iran, Egypt, India, Brazil, Mexico, China, Russia, and Ukraine—for insights into the possibilities and limitations of all nationalisms, especially liberal nationalism.Employing a systematic comparative perspective, Haas organizes the book around the notion of change and its management by political elites in Asia, Eastern Europe, Latin America, and the Middle East. Haas particularly wants to understand how nationalism plays out in the politics of modernization within non-Western cultures, especially those where religions other than Christianity predominate. Where the hold of religion remains formidable, he argues, the mixture of traditional and secular-modernist institutions and beliefs will challenge the victory of liberal nationalism and the very success of nation-state formation.
Author: Istvan Hont
Publisher: Harvard University Press
Published: 2005
Total Pages: 568
ISBN-13: 9780674010383
DOWNLOAD EBOOK →"The author focuses on Adam Smith and his contemporaries, who pondered these issues, particularly the nature and development of commercial society. They attempted to come to terms with the claim that, on the one hand, the market was a decisive element in economic progress, and, on the other, that its workings depended upon the release of the immoral desires of fallen men and that its consequences were socially and politically destabilizing. Hont reconstructs the salient features of this controversy between the proponents of market sociability and its most trenchant critics. In doing so, he has helped to locate historically the most important arguments at the heart of the emergence of modernity."--Jacket.
Author: Stefan Berger
Publisher: Central European University Press
Published: 2019-01-10
Total Pages: 324
ISBN-13: 9633861993
DOWNLOAD EBOOK →This book is the first attempt to bridge the current divide between studies addressing "economic nationalism" as a deliberate ideology and movement of economic 'nation-building', and the literature concerned with more diffuse expressions of economic "nationness"—from national economic symbols and memories, to the "banal" world of product communication. The editors seeks to highlight the importance of economic issues for the study of nations and nationalism, and its findings point to the need to give economic phenomena a more prominent place in the field of nationalism studies. The authors of the essays come from disciplines as diverse as economic and cultural history, political science, business studies, as well as sociology and anthropology. Their chapters address the nationalism-economy nexus in a variety of realms, including trade, foreign investment, and national control over resources, as well as consumption, migration, and welfare state policies. Some of the case studies have a historical focus on nation-building in the nineteenth and early twentieth centuries, while others are concerned with contemporary developments. Several contributions provide in-depth analyses of single cases while others employ a comparative method. The geographical focus of the contributions vary widely, although, on balance, the majority of our authors deal with European countries.
