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Author: Dale Russell
Publisher: Gower Publishing Company, Limited
Published: 1991
Total Pages: 104
ISBN-13:
DOWNLOAD EBOOK →One of Britains's leading experts on color theory discusses the role of color in industrial design and, in case studies of several major companies, shows different approaches to the use and management of color in the design of a variety of products.
Author: Doreen Becker
Publisher: William Andrew
Published: 2016-05-13
Total Pages: 284
ISBN-13: 032339406X
DOWNLOAD EBOOK →Color Trends and Selection for Product Design: Every Color Sells a Story speaks to the needs of the manufacturing level where colorants are developed, helping manufacturers to understand where their colors will sell and for what period of time these products will be viable. It covers issues such as stability, color measurement, and new methods of incorporation, which are critical in the development of new colorants. The book helps product designers more effectively reach their target audiences by helping them understand more about how colors are chosen for particular markets and how certain colors will perform in designs, including how to evaluate color under different lighting conditions and in, or on, different materials. Knowing how colors will perform in each material and how they will be seen on a store shelf or show room floor is vital. The book gives an important insight into future trends, including new design methods for creating color prototypes and regulatory requirements. The color designer needs to better understand the world of the color formulator, and the formulator conversely needs to understand the needs of the designer, so this book is written for both. Provides an expert assessment of future trends in color, helping color manufacturers to understand how their customers and brand owners select colors Covers the critical issues of stability, color measurement, and new methods of incorporation, helping engineers evaluate color performance in different designs, materials, and lighting conditions Helps readers stay ahead of the competition with discussions of important regulations and trends in ‘green’ colors and product design
Author: Tim Travis
Publisher: National Geographic Books
Published: 2020-12-01
Total Pages: 0
ISBN-13: 0500480273
DOWNLOAD EBOOK →A beautifully presented survey of design and the applied arts, explored not by use, material, form, or date . . . but by color. The V&A Book of Color in Design is attractively simple: a celebration and exploration of color, as revealed through objects in the world-class collections of the Victoria and Albert Museum in London. Structured by color, it offers fascinating insights into the choices made by designers and makers from across the world and throughout history. Each chapter begins with a brief introduction that considers the history, symbolism, and use of an individual color. Objects—from items of jewelry, textiles, glassware, and ceramics to furniture and more—are reproduced in a visual selection that explores the varied hues of every color. However different objects within each section may be in their detail and meaning, they are united by their common color, revealing surprising connections between them. Throughout, narrative captions bring together disparate items from across the V&A’s collection to explore the universal significance of color in art and design. Beautifully designed, this highly visual, color-led survey of design and the applied arts is a compelling sourcebook with broad appeal for anyone interested or involved in all aspects of visual culture.
Author: Terry Lee Stone
Publisher: Rockport Pub
Published: 2008-03
Total Pages: 246
ISBN-13: 9781592534333
DOWNLOAD EBOOK →Annotation This workbook allows readers to explore colour through the language of the professionals. It supplies tips on how to talk to clients and use colour in presentations along with historical and cultural meanings and colour theory.
Author: Chris Dorosz
Publisher: Bloomsbury Publishing USA
Published: 2010-12-01
Total Pages: 318
ISBN-13: 1628921919
DOWNLOAD EBOOK →This textbook/workbook trains students' eyes to develop a visual understanding of color and the principles of design through guided observation and engaging activities. Lavishly illustrated with full-color graphics and photos, the book demonstrates how color and other design elements are combined in nature and the visual arts. Part One presents color, the most immediately noticeable element of design. Part Two integrates color with the other design elements and shows how they interact according to the principles of design. Students can apply their learning by completing a series of activities and record their work with photos for future reference.
Author: Wucius Wong
Publisher: John Wiley & Sons
Published: 1997
Total Pages: 230
ISBN-13: 9780471287087
DOWNLOAD EBOOK →Principles of Color Design, Second Edition, continues to provide the beginner with a foundation to develop a personal color sense. Written by Wucius Wong, an internationally recognized fine artist and authority in the design field, this classic book presents principles, theories, and applications simply and elegantly.
Author: Liliana Becerra
Publisher: Frame Publishers
Published: 2016-05-01
Total Pages: 212
ISBN-13: 9491727796
DOWNLOAD EBOOK →In this first book about the rather young discipline, the author consolidated its key principles, so that they can be consulted, referenced and utilised by both design students and professionals. Only when the perfect balance between visual beauty and functional performance is achieved, can a product provide a consistent and successful user experience. The discipline of CMF design focuses on designing and specifying colours, materials and finishes to support both functional and emotional attributes of products. The work of the CMF designer combines aesthetics and practical knowledge of materials and technologies with intangible human perceptions of value. This area of design expertise is increasingly in demand. Consumer product manufacturers have an enhanced awareness of its great potential for diversifying product portfolios at relatively low costs, while still maintaining a similar or the same product shape, functionality or tooling. It can work as a key avenue to create a sense of novelty and higher value propositions. From a marketing perspective, CMF design is a valuable tool when it comes to positioning products, collections and categories according to market tiers and consumer segmentations. Introducing the CMF process and detailing the areas of colour, material and finish design, this book serves as a valuable source of information about this emerging professional discipline and its fundamental principles.
Author: Ikuyoshi Shibukawa
Publisher: Chronicle Books
Published: 2006-11-02
Total Pages: 140
ISBN-13: 9780811857284
DOWNLOAD EBOOK →This volume contains more than 1000 colour combinations, It incorporates tints, pastels and many aspects of tone to emphasise the personal and emotional aspects of colour.
Author: Jim Krause
Publisher: New Riders
Published: 2014-09-24
Total Pages: 241
ISBN-13: 013376026X
DOWNLOAD EBOOK →Most of today’s books on color lean in one of two directions: toward heavy-handed theory-speak or toward ready-to-use palettes that will likely be out-of-step before the book has received its first coffee stain. Color For Designers leans in neither direction, instead choosing to simply tell it like it is while bringing home the timeless thinking behind effective color selection and palette building. In this fundamental guide to understanding and working with color, bestselling author Jim Krause starts out by explaining the basics with an introduction to the color wheel, hue, saturation, value, and more. He then dives deeper into the practical application of color with instruction on how to alter hues, create palettes, target themes, paint with color, use digital color, and accurately output your colorful creations to print. The book is set up in easy-to-digest spreads that are straight-to-the-point, fun to read, and delightfully visual. Color For Designers–releasing on the heels of its companion volume, Visual Design–is the second book in the New Riders Creative Core series, which aims to provide instruction on the fundamental concepts and techniques that all designers must master to become skilled professionals.
Author: Josef Albers
Publisher: Yale University Press
Published: 2013-06-28
Total Pages: 210
ISBN-13: 0300179359
DOWNLOAD EBOOK →An experimental approach to the study and teaching of color is comprised of exercises in seeing color action and feeling color relatedness before arriving at color theory.
