Buzzwords

Buzzwords PDF

Author: May R. Berenbaum

Publisher: Joseph Henry Press

Published: 2000-07-31

Total Pages: 324

ISBN-13: 9780309068352

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What sort of person devotes their life to the study of bugs? How do you picture your average, every-day entomologist? "I've been photographed on several occasions," writes author May Berenbaum, "and it seems that every time, photographers ask me to pose in one of three ways: seated in front of a microscope, with an insect (usually a cockroach) on my face, or with an insect net clutched in my hand." In Buzzwords, Berenbaum expertly blows away these stereotypes with short takes on all things entomological--from the story of a pet ant kept for 14 years to major motion pictures featuring cockroaches. Buzzwords showcases the Best of Berenbaum, a selection from her humor column in the American Entomologist professional journal, accompanied by a number of original pieces written for this book. "I know people are reading these columns," she notes, "because they write me letters that point out all the mistakes I've made!" The book comes in four parts: How entomologists see insects, including their view of a U.S. government plan to eradicate illicit coca fields by dropping caterpillars from airplanes. How the rest of the world sees insects, with Berenbaum's proposed classificatory scheme for placing Spider Man, Firefly, and other cartoon superheroes into well-defined taxa. How entomologists view themselves--featuring Bambi Berenbaum, a gorgeous entomologist created for an episode of TV's popular "The X-Files," whose character was inspired when the scriptwriter consulted Berenbaum's books. How entomologists see their colleagues, with various views on scholarly citation, motion sickness, and more. Along the way are some thought-provoking observations--for example, about the impact of television on public knowledge of science. In one poll, Berenbaum writes, 35% of adults said they believed that prehistoric humans coexisted with dinosaurs, a la the Flintstones. Berenbaum even takes on the controversy over alternative medicine, fearlessly purchasing Chinese medicinal insects during a professional trip to Vancouver, which also happened to be her honeymoon. "Okay, so maybe giving two talks at an International Congress of Entomology is not everybody's idea of a romantic honeymoon venue, but it seemed like a good idea at the time." Berenbaum is a noted scientist in a field that doesn't always gets the respect it deserves, but she shows us that there's a fun and even freaky side of life with insects. While working on the University of Illinois' annual Insect Fear Film Festival she received a letter from a "crush freak" who waxed lyrical about a young, sexy babe with a size 9 or 10 shoe. Berenbaum writes, "On the one hand, it's almost gratifying to think that insect pest management can arouse people's interest to such an extreme extent. On the other hand, it has convinced me not to list my shoe size in the biographical sketch of my next book." Readers will appreciate learning how the word "shloop" was introduced to the medical literature when physicians used a metal suction tip to remove a cockroach from a patient's ear canal, and how one investigator named a series of subspecies bobana, cocana, dodana, and so forth, "anticipating by 60 years the song, 'The Name Game,' by Shirley Ellis." Although you'll chuckle all the way, Berenbaum has the last laugh, giving powerful lessons in the spectacular diversity of the insect world and the nature of scientific discovery, cleverly packaged as witty observations on subjects far and wide. If you're a scientist or you like reading about science--better yet, if you've ever found a fly in your soup (or worried that you might have unknowingly just slurped one down with your tomato bisque--this book is for you.

Management Fads and Buzzwords

Management Fads and Buzzwords PDF

Author: David Collins

Publisher: Routledge

Published: 2013-10-11

Total Pages: 426

ISBN-13: 1136295089

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Around 5,000 business and management titles are published every year, and increasingly, their preferred mode of presentation is centred on the creation and marketing of buzzwords and fads. This book argues that these management fads and buzzwords deflect critical inquiry and limit useful action because they present a 'ready made' view of the world, which rejects the benefits of theoretical analysis and reflection. Topics covered include: * the 'guru industry' * 'excellence' * business process re-engineering * empowerment * culture * knowledge work * globalization. 'Unpacking' the 'guru industry' and analyzing the fads and buzzwords, this book provides a 'critical-practical' analysis, designed to allow readers to locate, understand and critique management fashion.

No More Darn Buzzwords

No More Darn Buzzwords PDF

Author: David Chaudron

Publisher: Organized Change

Published: 2002

Total Pages: 244

ISBN-13: 9780972362610

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Using a canned approach to organizational change opens a can of worms.NoMore Darn Buzzwords helps senior executives choose which methods oforganizational change are best for them, from strategic planning to SixSigma, mission development to employee surveys.

Edspeak

Edspeak PDF

Author: Diane Ravitch

Publisher: ASCD

Published: 2007

Total Pages: 258

ISBN-13: 1416605754

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Every profession has its own language. Education is no exception and like other professions, the language of education is often incomprehensible to those outside the field. This book is the author's attempt to explain in everyday language the esoteric terms, expressions, and buzzwords used in U.S. education today.--[from preface].

Startup Buzzword Dictionary

Startup Buzzword Dictionary PDF

Author: Matt C Smith

Publisher:

Published: 2019-12-05

Total Pages: 64

ISBN-13: 9781710538885

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This book is a cartoon illustrated Startup Buzzword Dictionary that explains 23 of the most common buzzwords, from boostrapping to exit, with QR codes on every page that link to videos further explaining them: ) The book aims to inform and entertain the reader about the wonderful world of Startup, with many hidden silicon valley references for the trained eye.

Startup Buzzwords

Startup Buzzwords PDF

Author: Matthew C Smith

Publisher: Independently Published

Published: 2020-01-02

Total Pages: 110

ISBN-13: 9781654578602

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This book contains 68 startup buzzwords, from the everyday angel, to the not so common unicorns. All of which make up the jargon heavy world startup. These pages are a must read for any person who is exposed to startups, founders or technology in general.

Beyond Buzzwords

Beyond Buzzwords PDF

Author: Robert L. Jorczak

Publisher: Rowman & Littlefield

Published: 2017-05-01

Total Pages: 152

ISBN-13: 1475834772

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Beyond Buzzwords examines popular but ineffective instructional concepts and explains why many popular educational ideas lack evidence and theoretical support for improving instruction. This book also critically examines instructional goals and the meaning of evidence-based instruction.

Chinese Internet Buzzwords

Chinese Internet Buzzwords PDF

Author: Zhou Yan

Publisher: Routledge

Published: 2021-10-18

Total Pages: 152

ISBN-13: 1000411214

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As the Internet has reshaped the way we communicate, people’s reading has become more fragmented and attention has been directed to a more concise and general form of language that outlines the most important information. This language of the internet, a language system that concentrates on the content of events and public emotions, has emerged and received wide currency. This monograph is one of the first books to examine the language of the internet in the Chinese context. By analysing content and discourse, the author examines Chinese website buzzwords since 2010. She reveals the mechanisms of generation, the cultural nature and political characteristics of the network language, analyzes the causes of its emergence and popularity, and highlights its social and academic significance. Meanwhile, she argues that research in the area is essentially interdisciplinary, involving not only perspectives from Journalism and Communication Studies, but also Philosophy, Culture, Linguistics and Sociology. Students and scholars of Communication Studies and Journalism, as well as Culture Studies should be greatly interested in this title.

Deconstructing Development Discourse

Deconstructing Development Discourse PDF

Author: Andrea Cornwall

Publisher: Practical Action Pub

Published: 2010

Total Pages: 320

ISBN-13: 9781853397066

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Andrea Cornwall is Professor of Anthropology and Development in the School of Global Studies at the University of Sussex. --