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Author: Shu Shin Luh
Publisher:
Published: 2003-06-17
Total Pages: 312
ISBN-13:
DOWNLOAD EBOOK →Sony's name is synonymous with excellent quality and revolutionary innovation, yet little is known about the corporation itself. This book explores how the company is able to stay ahead of the competition by expanding into areas outside its boundaries of successes, such as banking, movie and music making, and real estate.
Author: Earvin "Magic" Johnson
Publisher: Crown Currency
Published: 2009-12-29
Total Pages: 321
ISBN-13: 0307461890
DOWNLOAD EBOOK →As a young man, Earvin “Magic” Johnson admired his father and other small-town entrepreneurs who created jobs and served as leaders in his Midwestern community. He worked for them, watched them, and his interest in building communities through economic development grew even while his basketball career flourished. His fame as an NBA star gave him access to some of the most successful business leaders in the country. It was Earvin’s own entrepreneurial spirit that inspired them to serve as his mentors. Earvin made the transition from great athlete to greater entrepreneur through hard work and by avidly pursuing opportunities. He recognized that densely populated urban communities were ripe for commercial and residential development. He partnered with major brands like Starbucks, 24 Hour Fitness, and T.G.I. Friday’s to lead a major economic push in these communities. The success of his businesses proved that ethnically diverse urban residents would welcome and support major brands if given the opportunity. Earvin continues to be a leader of urban economic development that provides jobs, goods, and a new spirit of community. 32 Ways to Be a Champion in Business will inspire and enlighten readers who wish to make a similar impact with their careers and business endeavors.
Author: Julian Flügge
Publisher: GRIN Verlag
Published: 2008-08
Total Pages: 74
ISBN-13: 3640134125
DOWNLOAD EBOOK →Seminar paper from the year 2002 in the subject Business economics - Business Management, Corporate Governance, grade: 1,0 (A), Hamburg University of Applied Sciences, course: Int. Management/Culture- and Social Studies, 7 entries in the bibliography, language: English, abstract: "It's a Sony " - When looking around in your household you will probably see that this once used advertisement slogan in fact is true. No matter if television, radio, video recorder or Walkman - the name Sony is one of the most recognized brands on electronic entertainment devices. No surprise that the Sony corporation is one global player in electronic business. It is a leading manufacturer of audio, video, communications, and information technology for consumer and professional markets world-wide. The company, headquartered in Tokyo, in March 2002 employed 168,000 people all over the world. In 1946, when the two founders of Sony, the Japanese electrical engineers Masaru Ibuka and Akio Morita, decided to create their own company in Tokyo, they started with 20 employees. In the past there were a lot of companies who conjured their subsidiaries out of nothing, and this is where often they very soon returned to. In contrast, the Sony corporation gave an impression on what is possible with the proper strategy. This impressive story of global success was only possible through a unique vision that was influenced a lot by Japanese habits and culture, by the way of operating and doing things "the Japanese way". What is so special about the Japanese way? How did the Sony corporation and especially Akio Morita, who could undoubtedly be seen as the uncrowned head of the company, successfully manage to transfer it to subsidiaries world-wide? In my opinion, many aspects of the Sony strategy and philosophy could also be transferred to many Western companies today. To investigate all these aspects was the goal of this work.
Author: Timothy Clark
Publisher: John Wiley & Sons
Published: 2012-03-12
Total Pages: 259
ISBN-13: 1118225996
DOWNLOAD EBOOK →A one-page tool to reinvent yourself and your career The global bestseller Business Model Generation introduced a unique visual way to summarize and creatively brainstorm any business or product idea on a single sheet of paper. Business Model You uses the same powerful one-page tool to teach readers how to draw "personal business models," which reveal new ways their skills can be adapted to the changing needs of the marketplace to reveal new, more satisfying, career and life possibilities. Produced by the same team that created Business Model Generation, this book is based on the Business Model Canvas methodology, which has quickly emerged as the world's leading business model description and innovation technique. This book shows readers how to: Understand business model thinking and diagram their current personal business model Understand the value of their skills in the marketplace and define their purpose Articulate a vision for change Create a new personal business model harmonized with that vision, and most important, test and implement the new model When you implement the one-page tool from Business Model You, you create a game-changing business model for your life and career.
Author: Robert Grayson
Publisher: ABDO Publishing Company
Published: 2012-09-01
Total Pages: 114
ISBN-13: 1614801835
DOWNLOAD EBOOK →This title examines the remarkable lives of Masaru Ibuka and Akio Morita and their work building electronics and entertainment company Sony. Readers will learn about each founder's background and education, as well as his early career. Also covered is a look at how Sony operates, issues the company faces, its successes, and its impact on society. Color photos and informative sidebars accompany easy-to-read, compelling text. Features include a timeline, facts, additional resources, Web sites, a glossary, a bibliography, and an index. Aligned to Common Core Standards and correlated to state standards. Essential Library is an imprint of Abdo Publishing, a division of ABDO.
Author: Boye Lafayette De Mente
Publisher: Tuttle Publishing
Published: 2014-03-25
Total Pages: 317
ISBN-13: 1462914292
DOWNLOAD EBOOK →Learn the ins and outs of conducting business in South Korea. South Korean companies and technology have suddenly conquered the world. Samsung, Hyundai and LG are industry leaders and the global brands. Korean culture in the form of K-Pop music videos and "Korean Wave" films and TV dramas are watched everywhere from Tel Aviv to Singapore to Rio. Korean gourmet food trucks ply the streets of New York and LA, and kimchi has found a place on the shelves of well-stocked supermarkets around the world. With just a fraction of Japan's land area, less than half its population, and no natural resources--how have Korean companies managed to conquer the world in such a short period of time? What is the "secret sauce" of Korean business practices and companies that make them so successful? To find out, readers need more than statistics and company profiles. Learning the basics of Korean culture, about Korean social etiquette and Korean business culture, will enable you to understand for the first time how Koreans think and why they work so effectively to achieve their goals. This understanding will enhance your own effectiveness in doing business with Koreans, or in competing with them--whether in Korea or elsewhere. The Korean Way in Business is a must-read for business professionals who wish to know the secrets underlying the commercial practices and business success of modern-day Koreans.
Author: John Nathan
Publisher: Houghton Mifflin Harcourt
Published: 2001-04-05
Total Pages: 384
ISBN-13: 9780618126941
DOWNLOAD EBOOK →John Nathan uncovers the secrets of Sony's success in this thorough and entertaining history of the company that rose out of the ashes of World War II and came to embody Japan's postwar resurrection.
Author: Boye Lafayette De Mente
Publisher: Tuttle Publishing
Published: 2013-04-16
Total Pages: 200
ISBN-13: 1462911730
DOWNLOAD EBOOK →This book is a comprehensive, expert guide to doing business in China Western technology, management expertise and capital have fueled an incredible expansion of China's economy. Trade with China is at an all-time high, and so are the numbers of Westerners traveling to China for business. Business from China has also picked up as Chinese firms look to expand abroad. Understanding the ins and outs of the confusing and often contradictory Chinese business culture can lend an enormous advantage. The Chinese Way in Business is an invaluable tool that teaches Westerners the basic Chinese philosophy of doing business and how to cultivate strong personal relationships with Chinese business people and Chinese nationals. The author, Boye Lafayette De Mente worked in Asia for over thirty years as a journalist and business consultant and has long been considered an authority on East Asian business. In this book, he reveals the historical factors, collective traits and individual qualities that determine how the Chinese do business today, and the direction their economy will take in the future. His is a true insider's view--whether the topic is the legal framework for business development, or the importance of social relationships to successful business dealings in China. The book is broken into ten key parts: Introduction: The Land and the People--includes an overview of Chinese ethnicity and the languages of China Part One:Return of the Central Kingdom--an extensive overview of recent events and new technologies in China Part Two: The Historical Perspective--Chinese philosophy and the Chinese mindset from antiquity to modern times Part Three: Doing Business in China--A detailed analysis of the nuts and bolts of Chinese Business Part Four: Key Concepts in Chinese Business--Concepts native to China such as Guanxi (relationships) that drive Chinese business practice Part Five: Additional Business Vocabulary Part Six: Glossary of Useful Terms--designed for quick referencing Part Seven: Internet Gateways to China--An overview of the dynamic online world in China Part Eight: Miscellaneous Information--contains information about English Language Publications and Weather Patterns Part Nine: Learning Some New Skills--Classical Chinese techniques which might benefit Western business people
Author: Erik Qualman
Publisher: John Wiley & Sons
Published: 2010-10-07
Total Pages: 322
ISBN-13: 0470901225
DOWNLOAD EBOOK →Praise for Socialnomics "It's obvious that Erik Qualman's passion is social media." —Dan Heath, New York Times bestselling coauthor of Made to Stick and Switch "People are hot for social media . . . Erik Qualman says it's about listening first, then selling." —Forbes "Erik Qualman has been doing his homework on the social media phenomenon." —The Huffington Post "This is a must-read for anyone trying to leverage the social graph rather than be squashed by it." —Steve Kaufer, CEO, TripAdvisor "You learn a lot about someone from how they treat their moms. Erik is a trustworthy guy." —Chris Brogan, New York Times bestselling author of Trust Agents and Social Media 101 "Qualman is to social media what Demming is to quality and Drucker to management." —Scott Galloway, Professor, Stern School of Business, NYU The newly revised and updated guide to the social media revolution! Welcome to the world of Socialnomics—where consumers and the societies they create online have profound effects on our economy and the businesses that operate within it. Online word of mouth, social search, social commerce, and the influence of peer groups are making traditional marketing strategies obsolete. As a result, we no longer have a choice on whether we do social media; the question is how well we do it. Join Erik Qualman in Socialnomics for a fascinating look at the business implications of social media, and tap its considerable power to increase sales, cut marketing costs, and communicate directly with consumers.
