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The Moderns
Author: Steven Heller
Publisher: Abrams
Published: 2017-09-19
Total Pages: 256
ISBN-13: 168335012X
DOWNLOAD EBOOK →In The Moderns, we meet the men and women who invented and shaped Midcentury Modern graphic design in America. The book is made up of generously illustrated profiles, many based on interviews, of more than 60 designers whose magazine, book, and record covers; advertisements and package designs; posters; and other projects created the visual aesthetics of postwar modernity. Some were émigrés from Europe; others were homegrown—all were intoxicated by elemental typography, primary colors, photography, and geometric or biomorphic forms. Some are well-known, others are honored in this volume for the first time, and together they comprised a movement that changed our design world.
Nine Pioneers in American Graphic Design
Author: R. Roger Remington
Publisher:
Published: 1992-07-08
Total Pages: 196
ISBN-13: 9780262680769
DOWNLOAD EBOOK →In this splendidly illustrated book, graphic designer R. Roger Remington and art historian Barbara Hodik profile the careers and contributions of nine men who shaped American graphic design from the 1930s to the 1950s: Mehemed Fehmy Agha, Alexey Brodovitch, Charles Coiner, William Golden, Lester Beall, Will Burtin, Alvin Lustig, Ladislav Sutnar, and Bradbury Thompson. The book explores each designer's milieu, education, personal philosophy of design, body of work, client relations, and problem-solving approaches. The more than 200 illustrations, 55 in color, are drawn from almost every medium of graphic expression, including posters, advertisements, magazines, book jackets, business graphics, and signage. Both authors teach at Rochester Institute of Technology. R. Roger Remington is professor of graphic design and Barbara J. Hodik is professor of art history.
American Graphic Design and Advertising 25
Author: David E. Carter
Publisher: Harper Collins
Published: 2010-01-05
Total Pages: 344
ISBN-13: 0061836893
DOWNLOAD EBOOK →In addition to the 20 categories the American Corporate Identity Series has traditionally presented, the new book will now include the best of the following design categories: Advertising (print - magazine ads, etc.), Advertising (Web), Billboards, Direct Mail, Posters, Publication Design, Typography, Logos, Retail Environments The new categories are in addition to the corporate identity categories that have made this annual a success: Complete Corporate Identity Programs, Packaging, Tags, Bags, Labels, & Boxes, Business Cards, Stationery, Announcements, Cards & Invitations, Promotions, Wearables, Menus, Brochures, Annual Reports, Calendars, CDs, Web sites, Signage & Environmental Graphics, Trade Show Displays, Green/Sustainable Designs, Corporate Identity Manuals, Trademarks & Logos, Student Work Several hundred creative design firms have work included in American Advertising and Design 25, ranging from the well known to the up-and-coming. Many trendsetting styles have first appeared in this series since its inception, making this book the must-have reference for every designer′s book shelf.
Graphic Design America Two
Author: D. K. Holland
Publisher: Rockport Publishers
Published: 2000
Total Pages: 252
ISBN-13:
DOWNLOAD EBOOK →This second volume displays the work of 37 of the best designers and design firms from across the United States. Organized by DK Holland of the Pushpin with Chip Kidd and Jessica Helfand, the selection presents such firms as Looking, Los Angeles; Post Tool, San Francisco, Modern Dog, Seattle; Carlos Segura, Chicago; Go Media, Austin Texas; Greteman Design, Wichita, Kansas; P. Scott Makela, Minneapolis; Werner Design Works, Minneapolis; and Design!, Atlanta.
Classic Typefaces
Author: David Consuegra
Publisher: Simon and Schuster
Published: 2011-10-10
Total Pages: 320
ISBN-13: 1621535827
DOWNLOAD EBOOK →Graphic designers will enrich their understanding of American type design and type designers with this unique and extensive reference. The fascinating history of type in America is chronicled through the typefaces and biographies of sixty-two of the most influential type designers, including Linn Boyd Benton, Morris Fuller Benton, and Darius Wells, and through the description and history of nine American type foundries. Complete with samples of 334 different typefaces, and 700 black-and-white illustrations, this eye-popping reference reveals the expansive contribution America has made to the world of type design.
Herb Lubalin
Author: Adrian Shaughnessy
Publisher:
Published: 2024-06-11
Total Pages: 0
ISBN-13: 9780500028094
DOWNLOAD EBOOK →The first major monograph on the legendary American typographer and graphic designer Herb Lubalin.
AIGA Professional Practices in Graphic Design
Author: Tad Crawford
Publisher: Simon and Schuster
Published: 2010-02-23
Total Pages: 336
ISBN-13: 1581157495
DOWNLOAD EBOOK →"Provides definitive guidelines on all aspects of the graphic design business."—FYI. * Newly revised and expanded version of an industry classic--5,000 sold! * Up-to-the-minute! Includes web, interactive, and green design, new legislation * Each chapter written by an authority on the subject. Here’s the definitive guide to professional business practices in graphic design, now fully revised and updated for the digital age. Up-to-the-minute coverage of web, interactive, and motion graphics; green design; potential repercussions of legislation on Orphan Works; protection of fonts and software; managing creative people; using professional help such as lawyers; and much more. Each in-depth chapter, covering such topics as professional relationships, fees, contracts, managing large projects, copyright and trademark issues, electronic uses, and more, has been written by an authority in the field. The newly revised AIGA Standard Form for Design Services is included for the convenience of readers, along with a complete resources section. No designer should do business without this comprehensive, authoritative book. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
Lester Beall
Author: R. Roger Remington
Publisher: W. W. Norton & Company
Published: 1996-03-05
Total Pages: 152
ISBN-13: 9780393730029
DOWNLOAD EBOOK →This text documents the work of Lester Beall, whose graphic design projects included advertising, product styling, packaging, exhibits, murals, posters, books and magazines. Beall was posthumously awarded the 1993 Lifetime Achievement Award by the American
A History of Arab Graphic Design
Author: Bahia Shehab
Publisher: American University in Cairo Press
Published: 2020-12-15
Total Pages: 383
ISBN-13: 1649031955
DOWNLOAD EBOOK →The first-ever book-length history of Arab graphic design PROSE AWARD WINNER, ART HISTORY & CRITICISM Arab graphic design emerged in the early twentieth century out of a need to influence, and give expression to, the far-reaching economic, social, and political changes that were taking place in the Arab world at the time. But graphic design as a formally recognized genre of visual art only came into its own in the region in the twenty-first century and, to date, there has been no published study on the subject to speak of. A History of Arab Graphic Design traces the people and events that were integral to the shaping of a field of graphic design in the Arab world. Examining the work of over eighty key designers from Morocco to Iraq, and covering the period from pre-1900 to the end of the twentieth century, Bahia Shehab and Haytham Nawar chart the development of design in the region, beginning with Islamic art and Arabic calligraphy, and their impact on Arab visual culture, through to the digital revolution and the arrival of the Internet. They look at how cinema, economic prosperity, and political and cultural events gave birth to and shaped the founders of Arab graphic design. Highlighting the work of key designers and stunningly illustrated with over 600 color images, A History of Arab Graphic Design is an invaluable resource tool for graphic designers, one which, it is hoped, will place Arab visual culture and design on the map of a thriving international design discourse.
