Alternative and Mainstream Media

Alternative and Mainstream Media PDF

Author: Linda Jean Kenix

Publisher: A&C Black

Published: 2011-11-01

Total Pages: 225

ISBN-13: 1849665419

DOWNLOAD EBOOK →

This book is available as open access through the Bloomsbury Open Access programme and is available on www.bloomsburycollections.com. Historically, alternative media have been viewed as fundamental, albeit at times culturally peripheral, forces in social change. In this book, however, Kenix argues that these media do not uniformly subvert the hierarchies of access that are so central to mainstream media - in fact, their journalistic norms and routines have always been based on the professional standards of the mainstream. Kenix goes on to posit the perception of 'mainstream' and 'alternative' as a misconception. She argues that, although alternative media can - and do - construct distinct alternative communications, they have always existed on the same continuum as the mainstream and the two will continue to converge. Through comparative analysis, this book argues that many alternative and mainstream media are merging to create a continuous spectrum rooted in commercial ideology. Indeed, much of what is now considered alternative media actually draws very little from principles of the independent press, whereas many contemporary mainstream media now use communication techniques more commonly associated with media that do not operate for financial gain. This book puts forward a controversial but convincing argument around the relationship between alternative and mainstream media, drawing on examples from the UK, US, Australia and New Zealand to strengthen and develop the central premise.

Alternative Mainstream

Alternative Mainstream PDF

Author: Gert Keunen

Publisher:

Published: 2014

Total Pages: 0

ISBN-13: 9789078088950

DOWNLOAD EBOOK →

Which mechanisms and logics of decision-making form the basis of selections made by those working in the pop music circuit? Almost as a rule, the same bands will gain all the hype and make the crossover to fame. Why are only some bands considered, and why are these always the same? This book investigates the segment of the music industry that lies between mainstream and underground, including genres ranging from hip hop to rock, and from folk to electronic music. Keunen delves into the aesthetics and ideologies behind the alternative mainstream's cultural construct, embedding his findings in a broader socio-economic context.

Alternative Media Meets Mainstream Politics

Alternative Media Meets Mainstream Politics PDF

Author: Joshua D. Atkinson

Publisher: Rowman & Littlefield

Published: 2019-05-20

Total Pages: 230

ISBN-13: 1498584357

DOWNLOAD EBOOK →

This volume examines the rising role that alternative media play in contemporary mainstream political communication. The book focuses on three primary sites where such media have established growing influence in recent years: political parties, mainstream political news, and participatory media that allow for engagement.

Alternative Food Politics

Alternative Food Politics PDF

Author: Michelle Phillipov

Publisher:

Published: 2019

Total Pages: 0

ISBN-13: 9781138300804

DOWNLOAD EBOOK →

This book explores the multifaceted relationship between food and food-practices, media and representations, and the politics of production and consumption. It examines the media spaces where the power and problems of Big Food are contested, and simultaneously explore the ways that Big Food has reacted to its myriad public sphere critics, offering strategies that include meaningful reform as well as outright co-optation. The collection takes as its starting point the increasingly articulated connections between food, media and politics, and explores these connections through a variety of case studies and theoretical resources.

Digital-Native News and the Remaking of Latin American Mainstream and Alternative Journalism

Digital-Native News and the Remaking of Latin American Mainstream and Alternative Journalism PDF

Author: Summer Harlow

Publisher: Taylor & Francis

Published: 2022-10-06

Total Pages: 92

ISBN-13: 1000776697

DOWNLOAD EBOOK →

Digital-Native News and the Remaking of Latin American Mainstream and Alternative Journalism explores the rise of independent, digital-native news outlets in Latin America and their role in social change, protest participation, and the refinement of the concept of "alternative" media. Drawing upon a decade of original research, including interviews, surveys, focus groups, and content analyses, this book questions how the emergence of online-native news sites in Latin America is redefining our understanding of what it means to be mainstream and what it means to be alternative. By analyzing a wide range of elements, from business models and audience behaviors to social media use and the role of gender, this text examines how these sites are challenging traditional, hegemonic mainstream news media and its service to political and economic elites. The result is a discerning investigation into the new brand of journalism these sites have innovated. This insightful study will be of interest to journalism, communication, and Latin American scholars, particularly those interested in how technology is moulding journalistic practices and changing conceptions of journalism itself.

Alternative Journalism

Alternative Journalism PDF

Author: Chris Atton

Publisher: SAGE

Published: 2008-11-20

Total Pages: 194

ISBN-13: 085702681X

DOWNLOAD EBOOK →

"A provocative, inspiring and challenging intervention in both journalism and media studies.... Alternative Journalism is that rare book that services students as much as scholars. It widens the trajectory of media studies and creates different modes of reading, writing and thinking... It offers an alternative history beyond the tales of great men, great newspapers, great editors and great technologies. It adds value and content to overused and ambiguous words such as "community" and "citizenship" and captures the spark of new information environments." - THE, (Times Higher Education) Alternative Journalism investigates and analyses the diverse forms and genres of journalism that have arisen as challenges to mainstream news coverage. From the radical content of emancipatory media to the dizzying range of citizen journalist blogs and fanzine subcultures, this book charts the historical and cultural practices of this diverse and globalized phenomenon. This exploration goes to the heart of journalism itself, prompting a critical inquiry into the epistemology of news, the professional norms of objectivity, the elite basis of journalism and the hierarchical commerce of news production. In investigating the challenges to media power presented by alternative journalism, Atton addresses not just the issues of politics and empowerment but also the journalism of popular culture and the everyday. The result is essential reading for students of journalism - both mainstream and alternative.

Redefining Mainstream Popular Music

Redefining Mainstream Popular Music PDF

Author: Sarah Baker

Publisher: Routledge

Published: 2013-02-12

Total Pages: 242

ISBN-13: 1136465308

DOWNLOAD EBOOK →

Redefining Mainstream Popular Music is a collection of seventeen essays that critically examines the idea of the "mainstream" in and across a variety of popular music styles and contexts. Notions of what is popular vary across generations and cultures – what may have been considered alternative to one group may be perceived as mainstream to another. Incorporating a wide range of popular music texts, genres, scenes, practices and technologies from the United Kingdom, North America, Australia and New Zealand, the authors theoretically challenge and augment our understanding of how the mainstream is understood and functions in the overlapping worlds of popular music production, consumption and scholarship. Spanning the local and the global, the historic and contemporary, the iconic and the everyday, the book covers a broad range of genres, from punk to grunge to hip-hop, while also considering popular music through other mediums, including mash-ups and the music of everyday work life. Redefining Mainstream Popular Music provides readers with an innovative and nuanced perspective of what it means to be mainstream.

Alternative and Mainstream Media

Alternative and Mainstream Media PDF

Author: Linda Jean Kenix

Publisher:

Published: 2011

Total Pages: 216

ISBN-13: 9781849665421

DOWNLOAD EBOOK →

"Alternative media have historically been a central force in social change. Kenix argues, however, that they do not uniformly subvert the hierarchies of access that have always been fundamental to mainstream media. In fact, their journalistic norms and routines have always drawn on the professional standards of the mainstream. Through comparative analysis Kenix posits the perception of 'mainstream' and 'alternative' as a misconception arguing that they've always existed on the same continuum and continue to converge. Her vision recalibrates the media spectrum. This book examines alternative media while being cognizant that they are not situated completely outside the ideological mainstream, carrying distinctive identities excluded from entrenched, elite systems of power. The alternative media can - and do - construct distinct 'alternative communications' but they do so along a strikingly different continuum than hitherto envisaged. Kenix's text will tease out differences and similarities across a range of media. Examples will be drawn from the UK, US, Australia and New Zealand."--Publisher's description.

Tourism Alternatives

Tourism Alternatives PDF

Author: Valene L. Smith

Publisher: University of Pennsylvania Press

Published: 2016-11-11

Total Pages: 268

ISBN-13: 151280746X

DOWNLOAD EBOOK →

Tourism over the past three decades has grown phenomenally but is continually modified by ongoing events and forces—such as increasing or abating pollution and congestion issues, new forms of transportation, and altered economic, social, or political conditions. The contributions in this work are of great importance to the advancement of knowledge of tourism, and, as a first theoretical book in the area, it establishes a significant benchmark for subsequent tourism research. The volume includes contributions by tourism specialists from Australia, France, Canada, the Netherlands, New Zealand, the United Kingdom, and the United States: Richard Butler, Professor of Geography, University of Western Ontario, London, Ontario, Canada; Graham Dann, Senior Lecturer in Sociology, University of West Indies, Bridgetown, Barbados; Emanuel de Kadt, Director, Institute of Development Studies, University of Sussex, Brighton, Sussex, United Kingdom; Bryan Farrell, Professor of Geography, University of California, Santa Cruz; Nelson H. Graburn, Professor of Anthropology, University of California, Berkeley; Martinus J. Kosters, Director of the Netherlands Institute for Tourism and Transport, Breda; Marie-Françoise Lanfant, Director of Research, Centre Nationale de la Recherche Scientifique, Paris; Dennison Nash, Professor of Anthropology, University of Connecticut; Douglas G. Pearce, Professor of Geography, University of Canterbury, Christchurch, New Zealand; John Pigram, Associate Professor of Geography and Planning and Executive Director, Center for Water Policy Research, University of New England, Armidale NSW, Australia; and Geoffrey Wall, Professor of Geography, University of Waterloo, Waterloo, Ontario, Canada. Tourism Alternatives is a provocative and important book that will be of interest to tourism planners at all levels of government and private enterprise, and to scholars and students in the fields of tourism and resort development.

Alternative Media

Alternative Media PDF

Author: Peter M. Lewis

Publisher: Unesco

Published: 1993

Total Pages: 140

ISBN-13:

DOWNLOAD EBOOK →

Nine case-studies of alternative media projects drawn from Asia and the Pacific, the Arab States, the Caribbean, Europe, Latin America and North America. They trace the evolution of the concept of alternative media from its origins to modern times, when it has had to accommodate to new political and economic conditions and fundamental changes in the technological environment.